Hi, I’m Norsara Raihana Johan, a results-oriented digital marketer with formal training in Digital Marketing and E-Commerce. I have hands-on experience managing social media channels, content creation, and online sales platforms. I’m passionate about developing engaging digital content, executing social media campaigns, analyzing performance metrics, and building a strong online brand presence. I bring strong communication, sales, and customer engagement skills, and I’m excited to leverage AI-driven marketing tools to continually optimize campaigns. Hi there! I enjoy collaborating with teams to deliver measurable results, stay updated with industry trends, and apply data-driven insights to improve engagement and conversion across digital touchpoints.

Norsara Raihana Johan

Hi, I’m Norsara Raihana Johan, a results-oriented digital marketer with formal training in Digital Marketing and E-Commerce. I have hands-on experience managing social media channels, content creation, and online sales platforms. I’m passionate about developing engaging digital content, executing social media campaigns, analyzing performance metrics, and building a strong online brand presence. I bring strong communication, sales, and customer engagement skills, and I’m excited to leverage AI-driven marketing tools to continually optimize campaigns. Hi there! I enjoy collaborating with teams to deliver measurable results, stay updated with industry trends, and apply data-driven insights to improve engagement and conversion across digital touchpoints.

Available to hire

Hi, I’m Norsara Raihana Johan, a results-oriented digital marketer with formal training in Digital Marketing and E-Commerce. I have hands-on experience managing social media channels, content creation, and online sales platforms. I’m passionate about developing engaging digital content, executing social media campaigns, analyzing performance metrics, and building a strong online brand presence. I bring strong communication, sales, and customer engagement skills, and I’m excited to leverage AI-driven marketing tools to continually optimize campaigns.

Hi there! I enjoy collaborating with teams to deliver measurable results, stay updated with industry trends, and apply data-driven insights to improve engagement and conversion across digital touchpoints.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Malay
Advanced
Arabic
Intermediate

Work Experience

Digital Marketer & Online Seller at Self-employed / Freelance
January 1, 2021 - Present
Planned and executed social media content across Facebook, Instagram, TikTok, and LinkedIn to promote educational products and services. Created short-form videos, reels, stories, and visual creatives using Canva and CapCut. Managed online sales platforms including Carousell and other social commerce channels. Developed consistent brand presence and messaging to increase engagement and customer trust. Applied SEO and content optimization principles for improved discoverability. Leveraged AI tools for content ideation, image creation, and productivity. Engaged directly with customers, handled enquiries, and supported conversion through digital touchpoints. Monitored engagement metrics and adjusted content strategies to improve reach and interaction.
Telesales Consultant at Connect G Pte Ltd / U Connectionz Pte Ltd
January 1, 2013 - January 1, 2013
Conducted outbound calls for HSBC credit cards and OCBC personal loans. Managed customer documentation and application processes. Coordinated courier services.
Telesales Consultant at Acclaim Marketing Group
January 1, 2013 - January 1, 2014
Conducted outbound sales calls for SCB personal loans. Built rapport with prospective clients, handled objections, and supported end-to-end sales process including submission and follow-ups.

Education

WSQ Specialist Diploma in Digital Marketing at NTUC
January 1, 2024 - May 9, 2026
WSQ Diploma in E-Commerce at SCCIOB
January 1, 2021 - May 9, 2026
Madrasah Education at Madrasah Al-Maarif Al-Islamiah (Singapore)
January 1, 1984 - January 1, 1996
Cambridge O Level Core Skills & Competencies at Cambridge
January 1, 1994 - January 1, 1994
Cambridge A Level at Cambridge
January 1, 1996 - January 1, 1996

Qualifications

WSQ Advanced Certificate in Team Leadership
January 11, 2030 - May 9, 2026

Industry Experience

Software & Internet, Media & Entertainment, Retail, Education, Professional Services