Available to hire
I’m Krishna Velambath, a fashion design and marketing student with hands-on experience in social media strategy, trend analysis, and brand development. I love translating fashion concepts into engaging digital content and campaigns, with a keen interest in culture-driven branding and audience-focused marketing.
My work blends creative storytelling with data-driven insights, from market research to campaign execution. I thrive in collaborative environments and enjoy shaping brand narratives across digital platforms, events, and PR, always aiming to connect with people through thoughtful design.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Malayalam
Advanced
Hindi
Intermediate
Work Experience
Sub-Brand Development at White Stuff Outdoors
January 1, 2025 - April 1, 2025Developed a go-to-market strategy for a sustainable outdoor sub-brand targeting Gen Z and Millennials. Conducted market and competitor analysis to identify positioning gaps and consumer behaviour trends. Designed a digital-first marketing strategy with influencer partnerships and social media campaigns. Created a brand handbook, applied 7Ps framework, proposed sustainable product concepts, and produced brand materials.
Brand SMENA PROJECT at SMENA
October 1, 2025 - April 1, 2026Developed a full fashion brand identity and marketing strategy, positioning SMENA as a luxury womenswear label focused on cultural storytelling and craftsmanship. Created a brand handbook covering tone, visual identity, packaging, and customer communication guidelines. Designed a social media strategy for Instagram and TikTok, planned content marketing outputs, and built influencer and PR outreach. Established brand tone of voice and customer experience journey, and produced promotional materials (brand handbook, lookbook, magazine, posters).
Education
BA Fashion Design with Marketing at University of Huddersfield
January 1, 2020 - January 1, 2022GCSE / A-Levels at Girls High School, Kerala, India
January 11, 2030 - May 18, 2026GCSE at Paramekavu Vidya Mandir, Kerala, India
January 11, 2030 - May 18, 2026B.A Fashion Design with Marketing at University of Huddersfield
January 1, 2023 - May 18, 2026GCSE at Paramekavu Vidya Mandir, Kerala, India
January 11, 2030 - May 18, 2026Qualifications
Industry Experience
Media & Entertainment, Retail, Consumer Goods, Education, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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