I am an early-career digital marketer currently completing an MSc in Digital Marketing, with a BBS in Business and Marketing and practical experience coordinating campaigns, conducting market research, and creating content for retail and online brand promotion. I enjoy turning data and customer insights into clear messaging and measurable performance improvements. I have a strong interest in e-commerce, paid advertising, and conversion-focused performance marketing, supported by Google certifications in AI-Powered Ads, Google Ads Search, and Google Ads Measurement. I’m eager to apply my creative and analytical skills to improve brand visibility, support online sales, and contribute to data-driven digital marketing strategies.

Sandra Deehan

I am an early-career digital marketer currently completing an MSc in Digital Marketing, with a BBS in Business and Marketing and practical experience coordinating campaigns, conducting market research, and creating content for retail and online brand promotion. I enjoy turning data and customer insights into clear messaging and measurable performance improvements. I have a strong interest in e-commerce, paid advertising, and conversion-focused performance marketing, supported by Google certifications in AI-Powered Ads, Google Ads Search, and Google Ads Measurement. I’m eager to apply my creative and analytical skills to improve brand visibility, support online sales, and contribute to data-driven digital marketing strategies.

Available to hire

I am an early-career digital marketer currently completing an MSc in Digital Marketing, with a BBS in Business and Marketing and practical experience coordinating campaigns, conducting market research, and creating content for retail and online brand promotion. I enjoy turning data and customer insights into clear messaging and measurable performance improvements.

I have a strong interest in e-commerce, paid advertising, and conversion-focused performance marketing, supported by Google certifications in AI-Powered Ads, Google Ads Search, and Google Ads Measurement. I’m eager to apply my creative and analytical skills to improve brand visibility, support online sales, and contribute to data-driven digital marketing strategies.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Marketing Intern at Sector8 AI
June 2, 2026 - Present
Conducted market and competitor research across B2B technology, fintech, health tech, insurance, and communications to identify high-potential customer segments and opportunities. Built and maintained a qualified prospect database by researching target companies, senior decision-makers, relevant AI use cases, business needs, and security/compliance signals. Supported personalized email and LinkedIn outreach by preparing targeted messaging, managing follow-ups, and adapting communication based on responses and lead quality. Assessed and prioritized leads using ideal customer profile (ICP) criteria to help identify the strongest opportunities for discovery calls, product demonstrations, pilot discussions, and founder follow-up.
Marketing Intern at Sector8 AI, Dublin, Co. Dublin
February 6, 2026 - Present
Conducted detailed market and competitor research across B2B technology, fintech, health tech, insurance, and communications to identify high-potential customer segments and commercial opportunities. Built and maintained a qualified prospect database by researching target companies, senior decision-makers, active AI use cases, and relevant security/compliance signals. Supported personalised email and LinkedIn outreach by preparing targeted messaging, managing follow-ups, and adapting communications based on prospect responses and lead quality. Assessed and prioritised leads using ideal customer profile criteria to help identify strongest opportunities for discovery calls, product demonstrations, pilot discussions, and founder follow-up.
Sales Assistant/Social Media Coordinator (Part-time) at MSU Londis, Maynooth
September 19, 2022 - May 23, 2026
Assisted with creating and arranging in-store displays that support promotions and customer engagement. Ensured consistent brand presentation and pricing across the store. Managed POS transactions to maintain correct handling and reporting. Supported local student marketing by promoting meal deals and seasonal campaigns and helped maintain a clean, visually appealing shop to encourage footfall and repeat visits.
Sales Assistant / Social Media Coordinator (Part-time) at MSU Londis, Maynooth, Co. Kildare
September 19, 2022 - May 23, 2026
Assisted with creating and arranging in-store displays supporting promotions and customer engagement. Ensured brand consistency in pricing and presentation across the store. Oversaw POS transactions to guarantee correct handling of purchases and accurate transaction reporting. Supported local student marketing efforts by promoting meal deals and seasonal campaigns. Helped maintain a clean and visually appealing shop environment to encourage footfall and repeat visits.
Sales Assistant/Social Media Coordinator at MSU Londis
September 19, 2022 - Present
Assisted with creating and arranging attractive in-store displays that aid promotions and customer engagement. Ensured brand consistency in pricing and presentation across the store. Oversaw point-of-sale transactions to guarantee the correct handling of customer purchases and maintain correct reporting of the transactions. Supported local student marketing efforts by helping to promote meal deals and seasonal campaigns. Helped maintain a clean and visually appealing shop that encourages footfall and repeat visits.
Sales Assistant/Visual Merchandiser (Part-time) at Wispy’s Discount Stores
October 13, 2019 - Present
Designed and maintained in-store and window displays aligned with seasonal themes, customer trends, and promotional campaigns. Managed product presentation to optimise store flow and strengthen brand perception. Collaborated with the store manager on weekly merchandising priorities and promotional strategies. Completed daily cash register counts and ensured daily sheets were completed. Supported stock management by identifying low stock items and recommending reorder quantities based on display needs, while delivering friendly customer service in a busy retail environment.
Sales Assistant / Visual Merchandiser (Part-time) at Wispy’s Discount Stores, Ballina, Co. Mayo
October 13, 2019 - Present
Designed and maintained in-store and window displays aligned with seasonal themes, customer trends, and promotional campaigns to improve store flow and brand perception. Collaborated with the store manager to plan weekly merchandising priorities and promotional strategies. Supported stock management by identifying low-stock items and recommending reorder quantities based on display needs. Provided friendly customer service in a busy environment, ensuring smooth checkout experiences. Managed daily end-of-day cash register counts and ensured daily sheets were completed.
Sales Assistant/Visual Merchandiser at Wispy’s Discount Stores
October 13, 2019 - Present
Designed and maintained in-store and window displays aligned with seasonal themes, customer trends and promotional campaigns. Ensured accurate POS communication, clear signage and strong product visibility. Managed product presentation to optimise store flow and enhance brand perception. Collaborated with store manager to plan weekly merchandising priorities and promotional strategies. Counted cash registers at the end of each day and completed daily sheets. Supported stock management by identifying low stock items and recommending reorder quantities. Provided efficient and friendly customer service in a busy environment.
Marketing Assistant/Outreach Support at Moy Valley Resources IRD, Ballina
September 7, 2018 - December 21, 2018
Supported marketing and outreach efforts by creating event posters for over 55 clubs using Microsoft Publisher. Produced visually engaging poster designs to promote events and increase awareness. Organised suppliers’ files by ensuring each supplier folder contained the correct number of invoices and receipts.
Marketing and Outreach Assistant (Posters Support) at Moy Valley Resources IRD, Ballina, Co. Mayo
September 7, 2018 - December 21, 2018
Supported the organisation’s marketing and outreach efforts by creating event posters for over 55 clubs using Microsoft Publisher. Produced visually engaging poster designs to increase awareness and promote events. Organised suppliers’ files by ensuring each supplier folder contained the correct number of invoices and receipts enclosed.
Marketing & Outreach Assistant at Moy Valley Resources IRD
September 7, 2018 - December 21, 2018
Supported the organisation's marketing and outreach effort by creating posters for various events organised by the Moy Valley over 55 clubs using Microsoft Publisher. Created visually engaging posters using Microsoft Publisher to help promote events and increase awareness. Organised suppliers’ files by making sure that each supplier’s folder had the correct number of invoices & receipts enclosed. Processed recent invoices & receipts through the company’s accounting software, Sage, before filing them away.

Education

MSc in Digital Marketing at Maynooth University
January 1, 2025 - January 1, 2026
BBS in Business and Marketing at Maynooth University
January 1, 2021 - January 1, 2024
MSc – Digital Marketing at Maynooth University, Maynooth, Co. Kildare
January 1, 2025 - May 1, 2026
BBS – Business and Marketing at Maynooth University, Maynooth, Co. Kildare
January 1, 2021 - January 1, 2024
MSc – Digital Marketing at Maynooth University
January 1, 2025 - January 1, 2026
BBS – Business and Marketing at Maynooth University
January 1, 2021 - January 1, 2024

Qualifications

Google Ads Certification (AI-Powered Ads, Google Ads Search and Google Ads Measurement)
January 11, 2030 - May 26, 2026
Google Ads Search Certification
January 11, 2030 - July 20, 2026
Google Ads Measurement Certification
January 11, 2030 - July 20, 2026
Google AI-Powered Ads Certification
January 11, 2030 - July 20, 2026

Industry Experience

Retail, Media & Entertainment, Professional Services, Software & Internet, Financial Services, Healthcare, Education, Telecommunications, Other