Hi, I’m Madeline Mitchell, an influencer and campaign manager with over 6 years of experience working with global and national brands across fashion, beauty, lifestyle, travel and household sectors. Based in Sydney, I lead creator partnerships end-to-end, delivering campaigns that feel premium, on-brand, and genuinely engaging. I build long-term creator relationships, manage paid media and influencer outreach, and oversee content production from concept to delivery. I’ve grown engagement and organic performance across Instagram, TikTok and other channels, with standout results such as over 750,000 organic views and a 10.9% engagement rate in the first two weeks for a client campaign. I also produce UGC for fashion, beauty and lifestyle brands and lead end-to-end influencer activations including on-set days. I’m passionate about scaling brands through creator-led storytelling and data-driven optimization.

Hi, I’m Madeline Mitchell, an influencer and campaign manager with over 6 years of experience working with global and national brands across fashion, beauty, lifestyle, travel and household sectors. Based in Sydney, I lead creator partnerships end-to-end, delivering campaigns that feel premium, on-brand, and genuinely engaging. I build long-term creator relationships, manage paid media and influencer outreach, and oversee content production from concept to delivery. I’ve grown engagement and organic performance across Instagram, TikTok and other channels, with standout results such as over 750,000 organic views and a 10.9% engagement rate in the first two weeks for a client campaign. I also produce UGC for fashion, beauty and lifestyle brands and lead end-to-end influencer activations including on-set days. I’m passionate about scaling brands through creator-led storytelling and data-driven optimization.

Available to hire

Hi, I’m Madeline Mitchell, an influencer and campaign manager with over 6 years of experience working with global and national brands across fashion, beauty, lifestyle, travel and household sectors. Based in Sydney, I lead creator partnerships end-to-end, delivering campaigns that feel premium, on-brand, and genuinely engaging. I build long-term creator relationships, manage paid media and influencer outreach, and oversee content production from concept to delivery.

I’ve grown engagement and organic performance across Instagram, TikTok and other channels, with standout results such as over 750,000 organic views and a 10.9% engagement rate in the first two weeks for a client campaign. I also produce UGC for fashion, beauty and lifestyle brands and lead end-to-end influencer activations including on-set days. I’m passionate about scaling brands through creator-led storytelling and data-driven optimization.

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Language

English
Fluent

Work Experience

Social Media Content, Marketing & Partnerships Manager at Global
September 1, 2025 - Present
Delivered end-to-end social media management across Instagram and LinkedIn; led content strategy, scheduling and platform management; produced visual and video content from concept through editing and delivery; supported brand partnerships and influencer outreach; led creator activations.
Founder at Girls Go Hybrid Global
June 1, 2024 - Present
Launched a female-focused events platform connecting women to curated experiences. Built partnerships with emerging creators to grow community visibility. Developed social marketing strategies across Instagram and TikTok and coordinated brand partnerships.
Events & Marketing Team Leader at Various Brands
September 1, 2020 - June 1, 2023
Led events and marketing for brands in F&B, Hospitality, Travel and Fashion; managed cross-functional teams and multi-channel campaigns; supported growth across markets (London-based).
Influencer Coordinator at Raptor Marketing
March 1, 2017 - Present
Sourced and secured influencers for events and brand activations; supported influencer-led activations; built relationships with senior event managers.

Education

BA Hons in Social Media Marketing at Weald of Kent College
January 11, 2030 - June 5, 2026

Qualifications

Diploma in Global Sports Management
January 11, 2030 - January 1, 2023
BA Hons in Social Media Marketing
January 11, 2030 - June 5, 2026
Diploma in Global Sports Management
January 11, 2030 - January 1, 2023

Industry Experience

Media & Entertainment, Retail, Travel & Hospitality, Professional Services