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I'm a results-driven Creative Leader with 8+ years in senior roles spanning Creative Services, UI/UX Design, Ad Technology, and Brand Strategy. In my current role at Kaden (ClearPier Group), I lead APAC Creative Services and drive Generative AI-powered workflows to deliver high-impact campaigns at scale across global markets. I bridge deep technical knowledge with creative leadership to deliver measurable business outcomes. I pride myself on enabling faster delivery, higher conversions, and richer user experiences. I’ve led cross-functional teams of designers and developers, mentored senior talent, and contributed as a trusted creative voice in new business pitches and product roadmaps. My work combines hands-on design with strategic oversight to create scalable design systems and compelling brand narratives.…I'm a results-driven Creative Leader with 8+ years in senior roles spanning Creative Services, UI/UX Design, Ad Technology, and Brand Strategy. In my current role at Kaden (ClearPier Group), I lead APAC Creative Services and drive Generative AI-powered workflows to deliver high-impact campaigns at scale across global markets. I bridge deep technical knowledge with creative leadership to deliver measurable business outcomes. I pride myself on enabling faster delivery, higher conversions, and richer user experiences. I’ve led cross-functional teams of designers and developers, mentored senior talent, and contributed as a trusted creative voice in new business pitches and product roadmaps. My work combines hands-on design with strategic oversight to create scalable design systems and compelling brand narratives.

Mohan Sivaraman Nair

Creative Director, UI Designer, Brand Designer, +2

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I'm a results-driven Creative Leader with 8+ years in senior roles spanning Creative Services, UI/UX Design, Ad Technology, and Brand Strategy. In my current role at Kaden (ClearPier Group), I lead APAC Creative Services and drive Generative AI-powered workflows to deliver high-impact campaigns at scale across global markets. I bridge deep technical knowledge with creative leadership to deliver measurable business outcomes. I pride myself on enabling faster delivery, higher conversions, and richer user experiences. I’ve led cross-functional teams of designers and developers, mentored senior talent, and contributed as a trusted creative voice in new business pitches and product roadmaps. My work combines hands-on design with strategic oversight to create scalable design systems and compelling brand narratives.…I'm a results-driven Creative Leader with 8+ years in senior roles spanning Creative Services, UI/UX Design, Ad Technology, and Brand Strategy. In my current role at Kaden (ClearPier Group), I lead APAC Creative Services and drive Generative AI-powered workflows to deliver high-impact campaigns at scale across global markets. I bridge deep technical knowledge with creative leadership to deliver measurable business outcomes. I pride myself on enabling faster delivery, higher conversions, and richer user experiences. I’ve led cross-functional teams of designers and developers, mentored senior talent, and contributed as a trusted creative voice in new business pitches and product roadmaps. My work combines hands-on design with strategic oversight to create scalable design systems and compelling brand narratives.

Available to hire

I’m a results-driven Creative Leader with 8+ years in senior roles spanning Creative Services, UI/UX Design, Ad Technology, and Brand Strategy. In my current role at Kaden (ClearPier Group), I lead APAC Creative Services and drive Generative AI-powered workflows to deliver high-impact campaigns at scale across global markets. I bridge deep technical knowledge with creative leadership to deliver measurable business outcomes.

I pride myself on enabling faster delivery, higher conversions, and richer user experiences. I’ve led cross-functional teams of designers and developers, mentored senior talent, and contributed as a trusted creative voice in new business pitches and product roadmaps. My work combines hands-on design with strategic oversight to create scalable design systems and compelling brand narratives.

Skills

Experience Level

Expert

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Language

English

Fluent

Work Experience

Head of Creative Services at Kaden (ClearPier Group)

January 1, 2021 - Present

Leading end-to-end Creative Services for APAC within a top-tier ad technology company specialising in mobile advertising solutions. I lead a cross-functional team of 10+ designers, animators, and developers delivering 60+ rich media and interactive campaigns annually. I pioneered Generative AI integration (Adobe Firefly, Midjourney, Runway, UXPilot, Claude) into live production workflows, reducing campaign delivery time by ~30% with no additional headcount. I oversee high-impact mobile ad formats including interstitials, rewarded video, native ads, playable ads, and MRAID-compliant rich media banners optimized for CTR, VTR, ROAS, and conversions. I introduced Dynamic Creative Optimisation (DCO) workflows and serve as a senior creative consultant on new business pitches and product roadmap planning.

UI/UX Digital Head at Indicia Worldwide

January 1, 2016 - January 1, 2021

Directed digital creative and UI/UX strategy for a global FMCG portfolio across 15+ digital platforms. Improved average conversion rates by 20% through data-driven design iteration, usability testing, and behavioural analysis. Designed and tested 100+ UI components, CTAs, landing pages, banners, and user flows, reducing average bounce rate by 15% on key client websites. Built and maintained design systems and component libraries to ensure brand consistency at scale. Directed integrated campaign delivery spanning digital, print, outdoor, and retail for global brand rollouts.

Senior Ad Creative Technology Specialist at Yahoo! India

January 1, 2010 - January 1, 2016

Managed ad technology support and creative teams across India and Southeast Asia, overseeing 200+ rich media campaigns per year. Delivered landmark Star TV Life OK Channel launch campaign, integrating live data feeds with rich media ad units. Pioneered the Flash-to-HTML5 transition post-2012, leading internal upskilling, vendor onboarding, and best-practice development. Developed advanced mobile ad formats (adhesion, expandable, takeover, scroll-follow) via Celtra, significantly increasing mobile ad revenue.