I am a strategic UX/UI designer with a solid background in Public Relations and a passion for turning complex information ecosystems into intuitive, mobile-first experiences. With over 6 years of experience, I specialize in digital channels architecture, end-to-end journey mapping, and scalable visual systems that boost engagement and user retention. I excel at conducting platform audits, designing wireframes, and shaping design systems that align user psychology with business goals. I thrive in cross-functional teams, translating stakeholder needs into elegant interfaces and scalable templates that streamline internal communications and elevate hybrid digital ecosystems.

Thays Lanusse Gomes Lopes

I am a strategic UX/UI designer with a solid background in Public Relations and a passion for turning complex information ecosystems into intuitive, mobile-first experiences. With over 6 years of experience, I specialize in digital channels architecture, end-to-end journey mapping, and scalable visual systems that boost engagement and user retention. I excel at conducting platform audits, designing wireframes, and shaping design systems that align user psychology with business goals. I thrive in cross-functional teams, translating stakeholder needs into elegant interfaces and scalable templates that streamline internal communications and elevate hybrid digital ecosystems.

Available to hire

I am a strategic UX/UI designer with a solid background in Public Relations and a passion for turning complex information ecosystems into intuitive, mobile-first experiences. With over 6 years of experience, I specialize in digital channels architecture, end-to-end journey mapping, and scalable visual systems that boost engagement and user retention.

I excel at conducting platform audits, designing wireframes, and shaping design systems that align user psychology with business goals. I thrive in cross-functional teams, translating stakeholder needs into elegant interfaces and scalable templates that streamline internal communications and elevate hybrid digital ecosystems.

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Language

Portuguese
Fluent
English
Advanced

Work Experience

Internal Communication, Endomarketing & Events Analyst at SEEDCORP|HO
August 1, 2024 - December 1, 2025
Led the digital ecosystem redesign by auditing and modernizing the platform, establishing a premium visual identity framework, simplifying interfaces, standardizing corporate navigation, and increasing user engagement. Architected and deployed a comprehensive internal branding system ensuring visual consistency across hybrid ecosystems. Drove intranet optimization via a SharePoint redesign and migration from WhatsApp to Microsoft Teams, improving onboarding and information hierarchy. Led annual visual strategy for engagement campaigns to optimize creative costs and reduce drop-offs. Implemented automated visual templates and workflows for milestone tracking to maximize scalability.
Internal Communication Junior Analyst at 1452 AGREX DO BRASIL
August 1, 2020 - February 1, 2024
Supported growth and content scalability through data-informed visual design and interactive channel expansion. Created conversion-oriented newsletters, internal bulletins, and intranet components aligned with platform guidelines, increasing active daily user engagement. Redesigned SharePoint intranet structure and planned migration to Microsoft Teams to improve accessibility and retention. Developed Inclusive, mobile-first communication groups (WhatsApp) to reach off-grid users, achieving 100% coverage.
Marketing Assistant at GRUPO NATOS
July 1, 2019 - August 1, 2020
Planned and produced tailored digital content and visual assets for web environments, expanding online brand presence and boosting channel viewability. Collaborated on the technical and visual restructuring of core communication channels, implementing new collaborative digital tools and unified visual standards.

Education

UX/UI Design Specialization at Alura
January 11, 2030 - June 11, 2026
Bachelor’s Degree in Public Relations at Federal University of Goiás (UFG)
January 11, 2030 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment