Monitored Thai media outlets, digital platforms, and industry conversations to identify emerging consumer, lifestyle, and cultural trends, supporting strategic communications and stakeholder engagement. Conducted 50–70 daily outreach interactions with senior executives and industry experts across consumer lifestyle, media, advertising, and business sectors. Managed 20+ client accounts across Southeast Asia, translating market insights into concise stakeholder updates and tailored communication narratives.

Product Operations Intern at TripLink International by Crip Travel Network Technology (Shanghai) Co. Ltd

March 1, 2025 - May 31, 2025

Supported Thai clients across digital platforms and payment solutions, translating technical product features into customer-facing messaging to improve onboarding and client experience. Represented the company at international tourism exhibitions, engaging travel and consumer lifestyle stakeholders and generating a pipeline of 200+ prospective clients. Analyzed consumer behavior, travel trends, and content consumption patterns to inform market positioning and audience engagement strategies.

Asia and Africa Product Portfolio Intern at Bosch (China) Investment Co., Ltd.

September 1, 2024 - March 31, 2025

Conducted competitor, pricing, and consumer market analysis across major e-commerce platforms (Shopee, Taobao, Lazada). Collaborated across Asia and Africa regions to support product positioning and coordinated with cross-functional teams, reducing project timelines by 40% and improving execution efficiency. Presented regional reports to management by translating complex data into actionable insights.

Trade and Economic Policy Intern at Royal Thai Consulate-General Shanghai

February 1, 2024 - June 30, 2024

Supported development and execution of a Thai consumer lifestyle and cultural campaign in Shanghai, producing campaign content and materials while leading stakeholder outreach that increased participation by 30%. Collaborated with Thai KOLs, fashion SMEs, and media stakeholders to boost market exposure in China. Researched and curated targeted media lists, industry contacts, KOLs, and strategic partners to facilitate media and business matching initiatives.

Education

Master of International Business at Shanghai Jiao Tong University

January 11, 2030 - June 1, 2025

Bachelor of Arts in International Affairs, Concentrated in International Development at The George Washington University, Elliott School of International Affairs

January 11, 2030 - May 1, 2022