I'm Suraiya Moosa, a BA (Hons) Music Business graduate with a 2:1 from BIMM and the University of Sussex. I thrive on turning creative ideas into smart campaigns, with hands-on experience in marketing, social media, merchandising, festivals, and project & team management across the music industry. I've built a track record coordinating label operations, managing day-to-day artist careers, and delivering engaging content—from social media and video assets to live event production. Based in London, I collaborate with artists, PRs, influencers, and brand partners to drive growth and create memorable campaigns.

Suraiya Moosa

I'm Suraiya Moosa, a BA (Hons) Music Business graduate with a 2:1 from BIMM and the University of Sussex. I thrive on turning creative ideas into smart campaigns, with hands-on experience in marketing, social media, merchandising, festivals, and project & team management across the music industry. I've built a track record coordinating label operations, managing day-to-day artist careers, and delivering engaging content—from social media and video assets to live event production. Based in London, I collaborate with artists, PRs, influencers, and brand partners to drive growth and create memorable campaigns.

Available to hire

I’m Suraiya Moosa, a BA (Hons) Music Business graduate with a 2:1 from BIMM and the University of Sussex. I thrive on turning creative ideas into smart campaigns, with hands-on experience in marketing, social media, merchandising, festivals, and project & team management across the music industry.

I’ve built a track record coordinating label operations, managing day-to-day artist careers, and delivering engaging content—from social media and video assets to live event production. Based in London, I collaborate with artists, PRs, influencers, and brand partners to drive growth and create memorable campaigns.

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Language

English
Fluent

Work Experience

Freelance Music Business Consultant at Freelance / Self-Employed
February 1, 2023 - June 30, 2026
Project Management, Marketing, Social Media, Paid Ads & Event Management for multiple clients within the music industry; developing strategies and delivering campaigns across digital and live platforms.
Consultant / Client Manager at Rukaiyah Ltd
January 1, 2022 - December 31, 2026
Freelance engagements with a roster of artists and brands; managing social media, content creation, campaigns and influencer partnerships for diverse clients.
Social Media Manager at Get Pulped
March 1, 2021 - February 28, 2023
Co-managing social media campaigns; liaising with talent, editors, influencers and partners; editing videos and social assets using Adobe Premiere Pro; scheduling shoots and managing pre- and post-production tasks; planning and producing D2C video assets and social content.
Day-to-Day Manager & EA at Pawa Africa / Mr Eazi
July 1, 2020 - February 1, 2021
Co-managing the social media channels for Pawa Africa and Mr Eazi, supporting the How Far podcast; maintaining relationships with artists, PRs, influencers, agents and brand partners; planning and handling logistics for live shows, streamed events and shoots; diary management and booking travel for the CEO.
Label Coordinator / Office Manager at Secretly Group (Jagjaguwar, Dead Oceans, Secretly Canadian & Secretly Distribution)
October 1, 2017 - February 1, 2020
Oversee label operations, coordinating across the Secretly Group labels; manage inboxes, schedules, press assets, and cross-label collaboration; support artists, PRs, influencers, and partners; handle office duties and travel planning on behalf of the CEO; assist with creative campaigns, press materials, and archival press assets.

Education

BA (Hons) Music Business at University of Sussex (BIMM)
January 11, 2030 - June 23, 2026

Qualifications

Extended Project Qualification in Social Media
January 11, 2030 - June 23, 2026
A-Levels (Media – Distinction; English Literature – C; Geography – C)
January 11, 2030 - June 23, 2026

Industry Experience

Media & Entertainment, Professional Services, Education