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I work from problem to product delivery across SaaS, consumer, and AI product domains. I build 3+ 0→1 products end-to-end, own research and systems, and ship to real users with measurable outcomes. I sketch before the brief is finalized, think through edge cases early, and collaborate closely across PM, engineering, and stakeholders to translate research into sprint-ready, accessible product experiences.…I work from problem to product delivery across SaaS, consumer, and AI product domains. I build 3+ 0→1 products end-to-end, own research and systems, and ship to real users with measurable outcomes. I sketch before the brief is finalized, think through edge cases early, and collaborate closely across PM, engineering, and stakeholders to translate research into sprint-ready, accessible product experiences.

Karan Desginer

UX Designer, Product Designer, UI Designer

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I work from problem to product delivery across SaaS, consumer, and AI product domains. I build 3+ 0→1 products end-to-end, own research and systems, and ship to real users with measurable outcomes. I sketch before the brief is finalized, think through edge cases early, and collaborate closely across PM, engineering, and stakeholders to translate research into sprint-ready, accessible product experiences.…I work from problem to product delivery across SaaS, consumer, and AI product domains. I build 3+ 0→1 products end-to-end, own research and systems, and ship to real users with measurable outcomes. I sketch before the brief is finalized, think through edge cases early, and collaborate closely across PM, engineering, and stakeholders to translate research into sprint-ready, accessible product experiences.

Available to hire

I work from problem to product delivery across SaaS, consumer, and AI product domains. I build 3+ 0→1 products end-to-end, own research and systems, and ship to real users with measurable outcomes.

I sketch before the brief is finalized, think through edge cases early, and collaborate closely across PM, engineering, and stakeholders to translate research into sprint-ready, accessible product experiences.

Skills

Product Design

Figma

Prompt Engineering

Experience Level

Product Design

Expert

Figma

Expert

Prompt Engineering

Expert

Work Experience

Customer Experience Manager at Sainsbury's

October 1, 2024 - December 31, 2025

Led on-site customer journey research in a high footfall retail environment, mapping service friction points that informed workflow redesign and improved team efficiency across a 30-person store team. Applied service design thinking to optimize in-store operations, translating qualitative observations into process improvements. Owned end-to-end accountability for customer experience KPIs during peak operations, strengthening cross-functional communication and delivery discipline within operational constraints.

UX Designer | Research Associate at Digital Service Design (Brunel University London)

October 1, 2022 - September 30, 2023

Applied design thinking and the Double Diamond framework to address excessive GP visits for self-treatable conditions, improving healthcare accessibility. Conducted user research (interviews and journey mapping) to identify patient pain points and improve symptom self-assessment experiences. Designed a high-fidelity mobile health application in Figma featuring an AI-powered symptom checker and AR injury visualization. Ran cognitive walkthroughs and heuristic evaluations using Nielsen’s principles to identify usability gaps and iterate on task flows, then delivered an accessible UI with personalized health insights validated through usability testing that improved trust, control, and engagement.

Product Designer at SaffronStays

November 1, 2021 - September 30, 2022

Led end-to-end UX/UI for SaaS products (PMS, CMS) using Figma, increasing user satisfaction by 35% and accessibility by 40% through responsive, accessible interfaces supporting client retention and upsell. Partnered with PMs and engineering to translate research into prioritized, sprint-ready requirements, cutting dev handoff time by 15% and accelerating time-to-market for revenue-critical features. Conducted mixed-methods research including usability testing and data analysis to generate actionable insights for product and business decisions. Identified onboarding drop-off as a top churn driver, redesigned a 6-step flow to 3 screens, increasing task completion by 20% and improving 30-day retention by 35%, contributing to reduced CAC.

UX/UI Designer at OZiva

November 1, 2020 - May 31, 2021

Established and implemented a scalable design system with the core team, ensuring consistent branding and seamless user experience across product features, leading to a 75% increase in design consistency. Developed high-fidelity prototypes in Figma, accurately representing design vision and reducing development iteration time by 25%. Owned end-to-end UX/UI for OZiva’s Android app launch designed for conversion from day one, contributing to strong early download growth and a 4.5 Play Store rating within three months of launch. Transformed complex research data into compelling narratives and visual reports for stakeholders, driving a 70% increase in feature adoption by advocating for user-centered, data-driven decisions.