BLINK — Money Awareness Mobile App

Designed a mobile expense-tracking app to help young adults understand where their money goes.

The Challenge
Young adults struggled to save because small daily expenses went unnoticed. Existing apps felt too complicated or time-consuming.

What I Did

• Conducted user interviews with 4 participants to uncover real financial pain points
• Ran usability testing with 5 users and identified 8 key issues
• Designed the full experience in Figma (wireframes, high-fidelity screens, interactive prototype, and a reusable design system)
• Applied WCAG 2.1 AA accessibility standards

Results

• Reduced average expense-logging time by 60% (from 15 seconds to under 5 seconds)
• Delivered 7 core screens that were tested and refined
• Created a scalable design system for future features

Tools
Figma · User Research · Usability Testing · Design Systems