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LAURA MARTÍNEZ

Available to hire

I’m Laura Martínez, an illustrator and graphic designer with 15+ years of experience creating visual design and digital communication assets.

About

I’m Laura Martínez, an illustrator and graphic designer with 15+ years of experience creating visual design and digital communication assets. Since 2018, I’ve focused on digital illustration, decorative artwork, portraits, maps, and visual materials for products and branding—bringing strong design fundamentals, careful attention to detail, and a flexible illustration style to every project.

I enjoy collaborating with teams and adapting artworks to different visual identities, from campaign graphics to UX/UI and digital products. My work spans watercolor-inspired illustration and illustrated maps rooted in Tétouan and Moroccan architecture, as well as freelance illustration for branding and visual communication—using tools like Procreate, Adobe Creative Cloud, Sketch, and Figma to deliver polished, consistent results.

  • 21 years' experience
  • Joined October 2026

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Retail
  • Travel & Hospitality
  • Consumer Goods

Work experience· 8 roles

Design of visual assets (Digital illustration & communication graphics) · Multinational software companyJan 2020 – Jan 2023 · 3 yrs 1 mo

Designed visual assets for internal and external communication campaigns. Developed digital graphics while maintaining visual consistency across projects, collaborating with design, development, and communication teams.

UX/UI Designer · Multinational so!ware companyJan 2020 – Jan 2023 · 3 yrs 1 mo

Designed UX/UI for internal platforms and external web projects. Defined user flows, interface structure, and visual consistency across products while collaborating with development and communication teams in large-scale, structured environments. Created digital design assets for internal and external communication campaigns, ensuring usability and alignment with business goals.

UX/UI - Designer · Multinational so!ware companyJan 2020 – Jan 2023 · 3 yrs 1 mo

Designed UX/UI for internal platforms and external web projects, including defining user flows, interface structure, and maintaining visual consistency across products. Collaborated with development and communication teams in large-scale, structured environments. Created digital assets for internal and external communication campaigns.

Founder · Web Designer & Digital Project Lead (Illustrator)Jan 2018 – Present · 8 yrs 11 mos
IllustratorJan 2018 – Present · 8 yrs 11 mos
UX/UI - Designer · Tetuania.comJan 2015 – Present · 11 yrs 11 mos
Founder · Web Designer & Digital Project Lead · Tetuania.comJan 2015 – Present · 11 yrs 11 mos
Web & Graphic Designer / UX–UIJan 2005 – Dec 2017 · 13 yrs

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