Chegg Perks

At Chegg, there were two ongoing email marketing initiatives that I supported: The Learning Curve and Chegg Perks. While The Learning Curve emails were sent biweekly to engage non-subscribers with helpful articles and new product updates, Chegg Perks was a benefits program that offered exclusive perks to subscribers through brand partnerships with companies like Max, Tinder, and DoorDash. I created these emails using a “bento box” layout that rotated partner logos while keeping the Chegg brand front and center.