Hands-on Creative Director and Visual Designer with 15+ years of experience leading integrated campaigns and design projects across Latin America and Asia. Specialized in brand development, creative strategy, and digital innovation for global brands. Proven leadership in managing multidisciplinary teams, applying generative AI tools, and driving creative excellence across digital, experiential, and social platforms.

Marcos Monroy Lopez

Hands-on Creative Director and Visual Designer with 15+ years of experience leading integrated campaigns and design projects across Latin America and Asia. Specialized in brand development, creative strategy, and digital innovation for global brands. Proven leadership in managing multidisciplinary teams, applying generative AI tools, and driving creative excellence across digital, experiential, and social platforms.

Available to hire

Hands-on Creative Director and Visual Designer with 15+ years of experience leading integrated campaigns and design projects across Latin America and Asia. Specialized in brand development, creative strategy, and digital innovation for global brands. Proven leadership in managing multidisciplinary teams, applying generative AI tools, and driving creative excellence across digital, experiential, and social platforms.

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Language

English
Advanced
Spanish; Castilian
Fluent
Chinese
Beginner
French
Intermediate

Work Experience

Add your work experience history here.

Education

Diploma in Creativity for Advertising at El Semillero / DDB Mexico
January 1, 2009 - January 1, 2009
Graphic Design Diploma at University of Illinois at Chicago
January 1, 2007 - May 1, 2007
Bachelor's in Graphic Design at Autonomous University of San Luis Potosi
January 1, 2003 - January 1, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Energy & Utilities, Education, Consumer Goods, Retail, Other
    paper The Renewable Construction Academy

    See full project here: https://www.twine.net/signin

    RECOA is an international online training academy. It provides high-quality education by industry experts in renewable energy construction and associated industries.

    Responsibilities

    • Established and maintained UI/UX design guidelines for RECOA’s educational content and learning platform

    • Leading a team of 5 designers, ensuring alignment with project goals and brand standards

    • Ensured timely delivery of RECOA’s educational content while maintaining high-quality standards

    • Developed and enforced brand guidelines across all visual and communication assets

    • Currently collaborating with cross-functional teams based in Europe and Asia to design and develop RECOA’s courses

    • Oversaw media asset management, ensuring proper organization, version control, and accessibility