I'm Alexia, a recent graduate in Media and Marketing from the University of Amsterdam, with a love for everything digital! During my studies, I was involved in various marketing projects, both academic and professional, collaborating with start-ups and student associations. This experience gave me the opportunity to explore multiple areas, from social media and content creation to digital campaign strategies. I created viral concepts for videos, planned and filmed them, then edited and continuously monitored their performance, which gave me a complete perspective on the digital storytelling and engagement process. Currently, I work as a Digital Marketing Strategist at Kendago, where I have developed my analytical marketing skills by analyzing case studies on competitors and campaign performance, monitoring key metrics, and optimizing conversion funnels. In this role, I coordinate paid campaigns, develop targeting strategies, analyze results, and constantly adjust approaches to maximize campaign impact. I also collaborate with creative and social media teams to ensure consistent messaging and content across all digital channels.…I'm Alexia, a recent graduate in Media and Marketing from the University of Amsterdam, with a love for everything digital! During my studies, I was involved in various marketing projects, both academic and professional, collaborating with start-ups and student associations. This experience gave me the opportunity to explore multiple areas, from social media and content creation to digital campaign strategies. I created viral concepts for videos, planned and filmed them, then edited and continuously monitored their performance, which gave me a complete perspective on the digital storytelling and engagement process. Currently, I work as a Digital Marketing Strategist at Kendago, where I have developed my analytical marketing skills by analyzing case studies on competitors and campaign performance, monitoring key metrics, and optimizing conversion funnels. In this role, I coordinate paid campaigns, develop targeting strategies, analyze results, and constantly adjust approaches to maximize campaign impact. I also collaborate with creative and social media teams to ensure consistent messaging and content across all digital channels.WWWW…