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I am an accomplished designer and art director with over 15 years of experience crafting impactful, award-winning work across digital and print media. My expertise spans various sectors including corporate, technology, non-profit, military, agriculture, and pharmaceuticals, where I have led innovative design projects and enhanced brand identities to drive user engagement. I excel in collaborating with cross-functional teams and adapting to emerging technologies, consistently pushing creative boundaries to deliver exceptional visual solutions. My passion centers around delivering cohesive visual styles and elevating customer experiences through versatile design skills and strategic creative direction.…I am an accomplished designer and art director with over 15 years of experience crafting impactful, award-winning work across digital and print media. My expertise spans various sectors including corporate, technology, non-profit, military, agriculture, and pharmaceuticals, where I have led innovative design projects and enhanced brand identities to drive user engagement. I excel in collaborating with cross-functional teams and adapting to emerging technologies, consistently pushing creative boundaries to deliver exceptional visual solutions. My passion centers around delivering cohesive visual styles and elevating customer experiences through versatile design skills and strategic creative direction.

Mark Ledbetter

Art Director, UI Designer, Illustrator, +2

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I am an accomplished designer and art director with over 15 years of experience crafting impactful, award-winning work across digital and print media. My expertise spans various sectors including corporate, technology, non-profit, military, agriculture, and pharmaceuticals, where I have led innovative design projects and enhanced brand identities to drive user engagement. I excel in collaborating with cross-functional teams and adapting to emerging technologies, consistently pushing creative boundaries to deliver exceptional visual solutions. My passion centers around delivering cohesive visual styles and elevating customer experiences through versatile design skills and strategic creative direction.…I am an accomplished designer and art director with over 15 years of experience crafting impactful, award-winning work across digital and print media. My expertise spans various sectors including corporate, technology, non-profit, military, agriculture, and pharmaceuticals, where I have led innovative design projects and enhanced brand identities to drive user engagement. I excel in collaborating with cross-functional teams and adapting to emerging technologies, consistently pushing creative boundaries to deliver exceptional visual solutions. My passion centers around delivering cohesive visual styles and elevating customer experiences through versatile design skills and strategic creative direction.

Available to hire

I am an accomplished designer and art director with over 15 years of experience crafting impactful, award-winning work across digital and print media. My expertise spans various sectors including corporate, technology, non-profit, military, agriculture, and pharmaceuticals, where I have led innovative design projects and enhanced brand identities to drive user engagement.

I excel in collaborating with cross-functional teams and adapting to emerging technologies, consistently pushing creative boundaries to deliver exceptional visual solutions. My passion centers around delivering cohesive visual styles and elevating customer experiences through versatile design skills and strategic creative direction.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Freelance Designer at Ledbetter Design

January 1, 2023 - June 26, 2024

Enhanced skills through education in Figma, Webflow, Procreate, and emerging AI technologies. Worked across multiple disciplines including UI design, branding, graphics, and photo-retouching.

Senior Art Director at Summit Marketing

January 1, 2013 - January 1, 2017

Led creative direction and designed The Salvation Army’s award-winning “Start Doing Good” multimedia campaign, attracting over 35,000 website visitors and exceeding action goals by 33%. Increased social media followers by 18%. Developed brand platforms and marketing solutions for the Stigma Communications campaign to influence organizational culture shifts. Senior creative for Academy Bank’s award-winning multi-media campaign, achieving over 39 million impressions, a 15% CTR, and 13,672 page views. Directed photographers, illustrators, junior designers, and production staff to ensure campaign quality.

Art Director at McCormick Company

December 30, 2003 - December 30, 2012

Partnered with copywriters and account teams to create award-winning designs for print, digital advertising, and trade shows working with clients such as DuPont Crop Protection, Pioneer Hi-Bred, and Elanco. Commissioned artwork, negotiated costs and usage, supervised photo and video shoots, and maintained asset libraries.

Senior Art Director / UI Designer at Mylo, LLC

August 4, 2017 - August 16, 2023

Senior Art Director on the marketing team, driving a digital insurtech startup into an award-winning industry leader within 5 years. Partnered with marketing and engineering to overhaul the website and shopping experience, implementing new UI systems that increased conversions by 125%. Led creative for product launches and marketing campaigns, boosting customer growth by 34%. Managed asset libraries and expanded the brand with a cohesive visual style across presentations, logos, iconography, and illustrations.