Dhriti Aggarwal
Add your roles
Available to hire
I’m a dynamic marketing and communications professional with 7 years of experience driving brand growth and customer engagement across various sectors including marketing agencies, retail, consultancy, hospitality, and tech. I specialize in leading integrated campaigns that encompass digital, social, paid media, and experiential marketing, always with a data-driven approach.
I take pride in my strategic mindset and hands-on leadership style, mentoring cross-functional teams to deliver creative and results-driven solutions. Building strong client relationships and crafting immersive brand experiences are my passions, and I thrive in fast-paced, high-performance environments.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Marketing Manager at Wilde Interiors
May 1, 2023 - June 9, 2024Led the development and execution of integrated marketing and communications strategies aligned with business, brand, and growth objectives to drive measurable results. Designed and delivered engaging multi-channel campaigns including digital, social, and print to enhance brand visibility and customer acquisition. Managed partners, media, and suppliers to deliver data-led campaigns utilizing market insights. Oversaw website design and optimisation to improve user experience and conversion rates. Developed digital marketing strategies encompassing social media, email, SEO/SEM, and paid media to drive audience growth and lead generation. Conducted market research and trend monitoring to inform strategic planning and identify new opportunities. Led and mentored a high-performing marketing team fostering a customer-centric work environment. Managed campaign budgets, monitored performance, and reported on ROI.
Customer Service Executive (Part-Time) at Pattina Products
October 1, 2021 - December 31, 2022Identified and assessed customers' needs and built sustainable relationships and trust through effective communication. Provided accurate and complete information and handled customer complaints by providing appropriate solutions within set time limits.
Marketing and Partnership Manager at Thetopscout
April 1, 2020 - August 31, 2021Developed and managed B2B and B2C marketing strategies to support brand positioning, customer engagement, and business growth. Designed global marketing plans to enhance brand presence and generate high-quality leads. Implemented targeted digital marketing and branding strategies aligned with company and client objectives, managing multi-channel campaigns across email, mobile, web, and social media with performance optimisation. Collaborated closely with multiple internal teams to create cross-platform campaign solutions. Created tailored proposals, managed sales cycles, and identified and nurtured strategic partners to drive revenue. Directed ABM campaigns across diverse channels and managed in-house marketing teams to foster innovation and excellence.
Marketing and Communications Executive at Premier Conveyors
January 1, 2018 - March 31, 2020Created and accelerated marketing opportunities through regional and account-focused marketing execution. Planned and executed marketing events such as webinars and product launches. Managed email marketing campaigns including setup, scheduling, and list management. Created compelling content for various channels. Defined marketing strategies aligned with executive goals, managed budgets, and prioritized high-impact campaigns. Developed brand identity, product promotions, and website content with a focus on optimisation. Executed paid media strategy via competitive analysis and platform selection.
Education
Masters in Marketing at UCD Michael Smurfit Graduate Business School
September 1, 2021 - July 31, 2022Bachelors in Business Management/Administration at Mumbai University
June 1, 2017 - October 31, 2020Qualifications
Digital Marketing Course
January 11, 2030 - July 4, 2025Soft Skills Course
January 11, 2030 - July 4, 2025Certificate of participation in Digital Global Leadership Summit
January 11, 2030 - July 4, 2025Professional Academy Diploma in eCommerce
January 1, 2025 - April 30, 2025E-Commerce Diploma
January 11, 2030 - July 4, 2025Industry Experience
Retail, Software & Internet, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate