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Hi, I'm Shahid Sabbir, a performance marketer with extensive experience in managing and optimizing Google Ads and Meta Ads campaigns. I specialize in driving measurable growth across various industries including home services, real estate, hospitality, and healthcare. I enjoy collaborating with creative teams to develop effective ad creatives and work closely with SEO and UX teams to improve campaign outcomes. I pride myself on my strategic thinking and hands-on execution, with a strong focus on accountability and results. I have a proven track record of reducing cost per acquisition, increasing lead growth, and improving return on ad spend all while managing substantial ad budgets for clients in Canada, the U.S., and Bangladesh.…Hi, I'm Shahid Sabbir, a performance marketer with extensive experience in managing and optimizing Google Ads and Meta Ads campaigns. I specialize in driving measurable growth across various industries including home services, real estate, hospitality, and healthcare. I enjoy collaborating with creative teams to develop effective ad creatives and work closely with SEO and UX teams to improve campaign outcomes. I pride myself on my strategic thinking and hands-on execution, with a strong focus on accountability and results. I have a proven track record of reducing cost per acquisition, increasing lead growth, and improving return on ad spend all while managing substantial ad budgets for clients in Canada, the U.S., and Bangladesh.

Shahid Sabbir

Performance Marketer, Digital Marketer, PPC Manager, +2

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Hi, I'm Shahid Sabbir, a performance marketer with extensive experience in managing and optimizing Google Ads and Meta Ads campaigns. I specialize in driving measurable growth across various industries including home services, real estate, hospitality, and healthcare. I enjoy collaborating with creative teams to develop effective ad creatives and work closely with SEO and UX teams to improve campaign outcomes. I pride myself on my strategic thinking and hands-on execution, with a strong focus on accountability and results. I have a proven track record of reducing cost per acquisition, increasing lead growth, and improving return on ad spend all while managing substantial ad budgets for clients in Canada, the U.S., and Bangladesh.…Hi, I'm Shahid Sabbir, a performance marketer with extensive experience in managing and optimizing Google Ads and Meta Ads campaigns. I specialize in driving measurable growth across various industries including home services, real estate, hospitality, and healthcare. I enjoy collaborating with creative teams to develop effective ad creatives and work closely with SEO and UX teams to improve campaign outcomes. I pride myself on my strategic thinking and hands-on execution, with a strong focus on accountability and results. I have a proven track record of reducing cost per acquisition, increasing lead growth, and improving return on ad spend all while managing substantial ad budgets for clients in Canada, the U.S., and Bangladesh.

Available to hire

Hi, I’m Shahid Sabbir, a performance marketer with extensive experience in managing and optimizing Google Ads and Meta Ads campaigns. I specialize in driving measurable growth across various industries including home services, real estate, hospitality, and healthcare. I enjoy collaborating with creative teams to develop effective ad creatives and work closely with SEO and UX teams to improve campaign outcomes.

I pride myself on my strategic thinking and hands-on execution, with a strong focus on accountability and results. I have a proven track record of reducing cost per acquisition, increasing lead growth, and improving return on ad spend all while managing substantial ad budgets for clients in Canada, the U.S., and Bangladesh.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Paid Ads Strategist at Cansoft Technology – Vancouver, Canada (Remote)

November 14, 2022 - June 30, 2025

Worked with 30+ local businesses in Canada and the U.S., including dental clinics, home services, spas, real estate, hospitality, and more. Managed over $500K+ in total ad spend across Google, Meta, and YouTube. Achieved 6.3X ROAS on BBQ cleaning, 488% lead growth for mortgage client, 68% reduction in CPA for renovation firm, and 450% lead growth for real estate firm. Setup 50+ clients’ advanced tracking systems using GA4, GTM, Google Ads conversion tags, Meta Pixel, and Conversion API. Collaborated with visual team to launch 500+ ad creatives and wrote 120+ paid ads copies. Coordinated with SEO, UX, and web developers for landing page optimization. Performed A/B tests and full-funnel strategies to enhance campaign performance. Managed cold email campaigns and organic social media content calendars for 15+ clients. Delivered monthly KPI reporting dashboards.

Virtual Assistant & Social Media Manager at SmpGroup Canada (Remote)

September 1, 2020 - March 31, 2022

Increased sales by 25% through targeted Facebook & Instagram ads. Managed Google Ads, Meta Ads, social scheduling, and lead conversion over chat. Created branded visuals using Canva & Capcut and wrote converting captions. Ran paid ads with a budget over $5K and managed clients’ email communications.

Paid Ads Manager at OmniDevelo – Ad Agency, Dhaka

April 1, 2022 - October 31, 2022

Planned, built, and optimized Google & Meta campaigns for local service brands. Performed A/B testing, keyword research, funnel strategy, and budget allocation. Ran $10K+ Meta Ads spend; developed audience personas for remarketing. Handled analytics tracking (GA4, Facebook Insights) and lead performance analysis.

Facebook & Ads Manager at Various Local Clients – Bangladesh

May 1, 2020 - August 31, 2020

Handled paid ads for Dr. Md Forhad Abedin Clinic & Kathuriyar Kathghor (furniture). Ran campaigns bringing in 450,000+ reach and 4,300 followers for a clinic with just $100 budget. Implemented Facebook audience insights, split testing, and creative iteration. Increased client sales by 20% and ran $400+ in ad spend across projects.

Virtual Assistant at Don Markland, CEO of AccountabilityNow (USA) - Remote

February 1, 2020 - May 31, 2020

- Managed calendar, emails, LinkedIn profile, Zoom meetings, and proposals. - Supported outreach and organizational tasks as a remote assistant.

Paid Ads Strategist at Cansoft Technology

November 14, 2022 - June 30, 2025

Managed over $500K+ in total ad spend across Google, Meta and YouTube for 30+ local businesses in Canada and the U.S. Achieved significant results including 6.3X ROAS, 488% lead growth for mortgage clients, and 68% reduction in CPA for renovation firms. Set up advanced tracking systems using GA4, GTM, Facebook Pixel & Conversion API. Collaborated with visual, SEO, UX, and web development teams to improve ad creatives and landing pages. Delivered monthly KPI dashboards and handled cold email campaigns and organic social media management.

Virtual Assistant & Social Media Manager at SmpGroup Canada

September 1, 2020 - March 31, 2022

Increased sales by 25% through targeted Facebook & Instagram ads. Managed Google Ads, Meta Ads, social scheduling and lead conversion via chat. Created branded visuals with Canva & Capcut and wrote converting captions. Ran $5K+ in paid ads and managed clients’ email communications.

Paid Ads Manager at OmniDevelo – Ad Agency

April 1, 2022 - October 31, 2022

Planned, built, and optimized Google & Meta campaigns for local service brands. Conducted A/B testing, keyword research, funnel strategies, and budget allocations. Ran over $10K in Meta Ads spend and developed audience personas for remarketing. Handled analytics tracking and lead performance analysis.

Facebook & Ads Manager at Various Local Clients

May 1, 2020 - August 31, 2020

Handled paid ad campaigns for local clients including a clinic and furniture brand, achieving over 4.5 lakh reach and 4.3K followers for the clinic with $100 ad spend. Used Facebook audience insights, split testing, and creative iteration to improve sales by 20%. Managed $400+ in ad spend across projects.

Virtual Assistant at Don Markland, CEO of AccountabilityNow

February 1, 2020 - May 31, 2020

Managed calendar, emails, LinkedIn profiles, Zoom meetings, and proposal submissions. Supported outreach and organization tasks as a remote assistant.