EDUARDO TORRES
Trilingual marketing professional with 8+ years driving growth for fintech, SaaS, edtech companies and small businesses.
About
Trilingual marketing professional with 8+ years driving growth for fintech, SaaS, edtech companies and small businesses. Here are some things you would like to know:
• Assisted Poloniex exchange increase sign ups to 361%, active traders in 91% and revenue by 99% in Brazil
• Generated 50%+ sales increase through targeted campaigns in competitive finance sector
• Led full-stack marketing strategies across content, email, paid media, and SEO for international companies
• Managed teams and campaigns across 3+ countries with expertise in cross-cultural marketing
• Achieved exceptional campaign performance with 4054% ROI for election research company, turning R$349 investment into R$14,500 return through strategic funnel optimization
- 8 years' experience
- Joined July 2025
Skills· 13
Languages
- PortugueseFluent
- EnglishFluent
- Spanish; CastilianIntermediate
Industry experience
- Financial Services
- Software & Internet
- Education
- Professional Services
- Media & Entertainment
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Work experience· 10 roles
Helping accounting firm and SaaS companies scale their marketing operations globally. Managing full-stack marketing including content, paid media, and growth strategies. Designed and launched multi-channel campaigns improving lead quality and conversion rates; restructured Google Ads accounts optimizing for ROI and CPA; managed end-to-end video marketing production and YouTube strategy; deployed lifecycle email marketing sequences and cold outreach flows resulting in increased demo bookings; developed AI-powered content repurposing tools; executed website optimization and conversion rate improvements; and led implementation of SEO strategies that enhanced organic rankings and visibility.
Helping accounting firm and SaaS companies scale their marketing operations globally. Full-stack marketer managing content, paid media, and growth strategies. Designed and launched multi-channel data-driven campaigns improving lead quality and conversion rates. Audited and restructured underperforming Google Ads campaigns to optimize ROI. Managed video marketing production, growing YouTube presence with SEO-optimized content. Developed lifecycle email marketing strategies and built cold outreach flows for B2B lead generation. Created cross-channel content engines with AI-powered repurposing tools, applied SEO best practices, performed website optimization and CRO improvements.
Supported international students and entrepreneurs in scaling digital businesses through marketing education. Developed coaching programs increasing retention by 35%, managed and coached marketing mentors improving student satisfaction by 30%. Executed high-impact international email marketing campaigns achieving 28% open rates and 4.2% CTR. Created localized strategies for student acquisition in over 15 countries. Enhanced course completion rates by 45% via engagement tracking. Mentored 200+ students globally to increase their digital sales.
Education
Certifications and awards· 12
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