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Trilingual marketing professional with 8+ years driving growth for fintech, SaaS, edtech companies and small businesses. Here are some things you would like to know: • Assisted Poloniex exchange increase sign ups to 361%, active traders in 91% and revenue by 99% in Brazil • Generated 50%+ sales increase through targeted campaigns in competitive finance sector • Led full-stack marketing strategies across content, email, paid media, and SEO for international companies • Managed teams and campaigns across 3+ countries with expertise in cross-cultural marketing • Achieved exceptional campaign performance with 4054% ROI for election research company, turning R$349 investment into R$14,500 return through strategic funnel optimization…Trilingual marketing professional with 8+ years driving growth for fintech, SaaS, edtech companies and small businesses. Here are some things you would like to know: • Assisted Poloniex exchange increase sign ups to 361%, active traders in 91% and revenue by 99% in Brazil • Generated 50%+ sales increase through targeted campaigns in competitive finance sector • Led full-stack marketing strategies across content, email, paid media, and SEO for international companies • Managed teams and campaigns across 3+ countries with expertise in cross-cultural marketing • Achieved exceptional campaign performance with 4054% ROI for election research company, turning R$349 investment into R$14,500 return through strategic funnel optimization

EDUARDO TORRES

Digital Marketer, Growth Marketer, Marketing Strategist, +4

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Trilingual marketing professional with 8+ years driving growth for fintech, SaaS, edtech companies and small businesses. Here are some things you would like to know: • Assisted Poloniex exchange increase sign ups to 361%, active traders in 91% and revenue by 99% in Brazil • Generated 50%+ sales increase through targeted campaigns in competitive finance sector • Led full-stack marketing strategies across content, email, paid media, and SEO for international companies • Managed teams and campaigns across 3+ countries with expertise in cross-cultural marketing • Achieved exceptional campaign performance with 4054% ROI for election research company, turning R$349 investment into R$14,500 return through strategic funnel optimization…Trilingual marketing professional with 8+ years driving growth for fintech, SaaS, edtech companies and small businesses. Here are some things you would like to know: • Assisted Poloniex exchange increase sign ups to 361%, active traders in 91% and revenue by 99% in Brazil • Generated 50%+ sales increase through targeted campaigns in competitive finance sector • Led full-stack marketing strategies across content, email, paid media, and SEO for international companies • Managed teams and campaigns across 3+ countries with expertise in cross-cultural marketing • Achieved exceptional campaign performance with 4054% ROI for election research company, turning R$349 investment into R$14,500 return through strategic funnel optimization

Available to hire

Trilingual marketing professional with 8+ years driving growth for fintech, SaaS, edtech companies and small businesses. Here are some things you would like to know:

• Assisted Poloniex exchange increase sign ups to 361%, active traders in 91% and revenue by 99% in Brazil
• Generated 50%+ sales increase through targeted campaigns in competitive finance sector
• Led full-stack marketing strategies across content, email, paid media, and SEO for international companies
• Managed teams and campaigns across 3+ countries with expertise in cross-cultural marketing
• Achieved exceptional campaign performance with 4054% ROI for election research company, turning R$349 investment into R$14,500 return through strategic funnel optimization

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Fluent

Spanish; Castilian

Intermediate

Work Experience

Marketing Manager at The Network Firm/ LedgerLens

November 1, 2024 - June 25, 2024

Helping accounting firm and SaaS companies scale their marketing operations globally. Full-stack marketer managing content, paid media, and growth strategies. Designed and launched multi-channel data-driven campaigns improving lead quality and conversion rates. Audited and restructured underperforming Google Ads campaigns to optimize ROI. Managed video marketing production, growing YouTube presence with SEO-optimized content. Developed lifecycle email marketing strategies and built cold outreach flows for B2B lead generation. Created cross-channel content engines with AI-powered repurposing tools, applied SEO best practices, performed website optimization and CRO improvements.

Marketing Manager at Celmedia

November 1, 2023 - November 1, 2024

Helped international students and entrepreneurs scale digital businesses through marketing education. Developed coaching programs increasing customer retention by 35%. Managed and coached 8 marketing mentors to improve student satisfaction. Architected high-impact email campaigns with excellent open and click-through rates. Created localized marketing strategies across 15+ countries. Designed course completion optimization strategies improving completion rates by 45%. Served as international marketing mentor for 200+ students, helping increase their digital sales.

Growth Marketing Manager at Poloniex crypto exchange

August 1, 2022 - November 1, 2023

Led localized expansion and community building across LATAM markets. Increased user signups by 361%, active traders by 91%, and revenue by 99% in Brazil through localized marketing strategies. Built partnerships with influential crypto figures and communities. Coordinated all Brazilian events, establishing relations with key influencers and event suppliers, reducing expenses by 20%. Conducted market research and content localization to enhance brand awareness across Latin America.

Marketing Consultant at Freelance

June 1, 2016 - June 25, 2024

Provided full-stack digital marketing services to SMBs and startups in various industries. Executed targeted paid media campaigns generating significant sales increases. Managed ad campaigns focusing on precision targeting for lead generation and outreach. Created and launched digital products with strong audience testimonials. Developed funnel strategies achieving exceptional ROI including a 4054% return for an election research company. Managed traffic and lead generation budgets efficiently.

Digital Marketing Manager at Grindreel

May 1, 2020 - August 1, 2022

Led a team to generate over 10,000 leads and consistent company revenue. Managed inbound and outbound social media strategies, paid traffic campaigns with Google Analytics and Meta Business Manager. Oversaw B2B and B2C budgets and paid campaigns. Handled marketing and CRM management. Managed the company website and conducted data analysis and survey development. Developed and promoted special marketing campaigns for customers and employees.

Marketing Manager at The Network Firm/ LedgerLens

November 1, 2024 - June 2, 2024

Helping accounting firm and SaaS companies scale their marketing operations globally. Managing full-stack marketing including content, paid media, and growth strategies. Designed and launched multi-channel campaigns improving lead quality and conversion rates; restructured Google Ads accounts optimizing for ROI and CPA; managed end-to-end video marketing production and YouTube strategy; deployed lifecycle email marketing sequences and cold outreach flows resulting in increased demo bookings; developed AI-powered content repurposing tools; executed website optimization and conversion rate improvements; and led implementation of SEO strategies that enhanced organic rankings and visibility.

Marketing Manager at Celmedia

November 1, 2023 - November 1, 2024

Supported international students and entrepreneurs in scaling digital businesses through marketing education. Developed coaching programs increasing retention by 35%, managed and coached marketing mentors improving student satisfaction by 30%. Executed high-impact international email marketing campaigns achieving 28% open rates and 4.2% CTR. Created localized strategies for student acquisition in over 15 countries. Enhanced course completion rates by 45% via engagement tracking. Mentored 200+ students globally to increase their digital sales.

Growth Marketing Manager at Poloniex crypto exchange

August 1, 2022 - November 1, 2023

Led localized expansion and community building in LATAM markets for a 9-year cryptocurrency exchange. Increased signups by 361%, active traders by 91%, and revenue by 99% in Brazil. Built partnerships with crypto influencers, communities, and press; coordinated all events in Brazil and secured service contracts reducing expenses by 20%. Conducted market research and content localization to expand brand presence across Latin America. Delivered post-investment support and business development for affiliate acquisition.

Marketing Consultant at Freelance

June 1, 2016 - June 2, 2024

Provided full-stack digital marketing consultancy for SMBs and startups to build digital presence and increase revenue. Managed paid social campaigns generating 50%+ sales uplift and optimized lead generation with low cost per conversation. Created and launched digital products and funnel strategies achieving up to 4054% ROI in some campaigns. Managed traffic generation budgets resulting in qualified leads with efficient cost-per-lead metrics.

Digital Marketing Manager at Grindreel

May 1, 2020 - August 1, 2022

Led a team to generate 10k+ leads and consistent revenue through inbound and outbound social media strategies. Managed paid traffic using Google Analytics and Meta Business Manager, handling B2B and B2C budgets. Oversaw marketing and CRM operations with RD Station and MailChimp. Directed website management, data analysis, and campaign promotions for clients and employees.