Sharon Aranda Medina

Responsible for digital strategies based on budget, objectives, market trends, and product launches across 12 countries. Prioritized upper funnel strategies using Meta, Google Ecosystem, TikTok, and DV360. Created digital ecosystems based on media consumption, platform rankings, and consumer insights. Conducted social media listening for the Peruvian market post product launch. Handled client accounts from briefing to execution and reporting. Led offline and online media research and strategy deliverables. Managed an annual budget of $1,500,000.

Responsible for digital strategies based on budget, objectives and market trends and product launches, prioritizing the upper funnel with Meta, Google Ecosystem, Tik Tok and DV360 for product launches in each country. Created digital ecosystems based on media consumption by target audience, platform rankings, and consumer insights for 12 countries. Conducted social media listening for the Peruvian market after a product launch. Client-facing role from brief to campaign execution and reporting. Led offline and online media research and strategy deliverables for each country. Managed an annual budget of $1,500,000.

Responsible for digital strategies based on budget, objectives and market trends and product launches, prioritizing the upper funnel with Meta, Google Ecosystem, TikTok and DV360 for product launches in each country. Creating digital ecosystems based on media consumption by target audience, platform rankings, and consumer insights for 12 countries. Social listening for the Peruvian market after a product launch. Client-facing role from brief to campaign execution and reporting. Lead offline and online media research and strategy deliverables for each country. Annual budget management of $1,500,000.