Hi, I'm Michael Obeid, an innovative marketer with a strong passion for digital strategy, project management, and brand growth. I specialize in leveraging technology and creativity to deliver impactful business development, and I thrive on driving measurable results that help businesses grow and connect with their audience. With experience in managing multi-platform campaigns and utilizing various marketing tools, I enjoy applying Agile methodologies to optimize campaigns and lead engaging marketing initiatives. Outside of work, I love playing the guitar, chess, and continuously learning to expand my skills and knowledge.

Michael Obeid

Hi, I'm Michael Obeid, an innovative marketer with a strong passion for digital strategy, project management, and brand growth. I specialize in leveraging technology and creativity to deliver impactful business development, and I thrive on driving measurable results that help businesses grow and connect with their audience. With experience in managing multi-platform campaigns and utilizing various marketing tools, I enjoy applying Agile methodologies to optimize campaigns and lead engaging marketing initiatives. Outside of work, I love playing the guitar, chess, and continuously learning to expand my skills and knowledge.

Available to hire

Hi, I’m Michael Obeid, an innovative marketer with a strong passion for digital strategy, project management, and brand growth. I specialize in leveraging technology and creativity to deliver impactful business development, and I thrive on driving measurable results that help businesses grow and connect with their audience.

With experience in managing multi-platform campaigns and utilizing various marketing tools, I enjoy applying Agile methodologies to optimize campaigns and lead engaging marketing initiatives. Outside of work, I love playing the guitar, chess, and continuously learning to expand my skills and knowledge.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Arabic
Fluent
English
Advanced
French
Advanced

Work Experience

Marketing Specialist & Head of Marketing Department at Bitarchitects
April 30, 2025 - July 14, 2025
Achieved a 120% increase in website views, 347% growth in new users, and a 1058% boost in organic search traffic. Led multi-platform strategies with a 331% increase in Instagram reach and a 94% rise in email campaign sends. Launched the BTXplore Podcast, Shop-with-Us initiative, and rebranding efforts. Integrated marketing tools like Google Tag Manager, Microsoft Clarity, and Bing Webmaster Tools. Managed website performance, IT integrations, and digital automation. Applied Agile methodologies for campaign execution and optimization.
Junior Digital Marketer at Autosouk
December 31, 2023 - July 14, 2025
Managed content creation, engagement strategies, and digital marketing execution. Developed and implemented the “Halo Strategy,” leading to a 25% increase in brand awareness and engagement. Optimized advertising campaigns, increasing lead conversion rates by 15%. Provided creative insights for enhancing the digital presence.

Education

Bachelor’s Degree at Lebanese University
December 1, 2020 - August 31, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services