Hello! I am a very versatile visual designer with an interdisciplinary and digital-first approach to my projects. I can help you with visual storytelling, video editing, graphic design, branding, illustration, and motion skills—blending creativity, technology, and strategic thinking to craft engaging narratives and cohesive brand experiences. Passionate about cutting-edge technology, I use AI tools to enhance creativity and efficiency, having already incorporated them fully into my workflow. I believe in the power of visual and non-visual information working together to create impactful and engaging messages for your company. I enjoy collaborating with diverse teams and leading projects that connect deeply with audiences while pushing creative boundaries.

Sofia Guerra

Hello! I am a very versatile visual designer with an interdisciplinary and digital-first approach to my projects. I can help you with visual storytelling, video editing, graphic design, branding, illustration, and motion skills—blending creativity, technology, and strategic thinking to craft engaging narratives and cohesive brand experiences. Passionate about cutting-edge technology, I use AI tools to enhance creativity and efficiency, having already incorporated them fully into my workflow. I believe in the power of visual and non-visual information working together to create impactful and engaging messages for your company. I enjoy collaborating with diverse teams and leading projects that connect deeply with audiences while pushing creative boundaries.

Available to hire

Hello! I am a very versatile visual designer with an interdisciplinary and digital-first approach to my projects. I can help you with visual storytelling, video editing, graphic design, branding, illustration, and motion skills—blending creativity, technology, and strategic thinking to craft engaging narratives and cohesive brand experiences. Passionate about cutting-edge technology, I use AI tools to enhance creativity and efficiency, having already incorporated them fully into my workflow.

I believe in the power of visual and non-visual information working together to create impactful and engaging messages for your company. I enjoy collaborating with diverse teams and leading projects that connect deeply with audiences while pushing creative boundaries.

See more

Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Advanced
French
Intermediate

Work Experience

Visual & Strategic Designer at Studio Sofi Projects (freelancer)
January 1, 2020 - Present
Started as a one-woman studio freelancing from home and eventually led a small team in an on-site space in Brasília as the business grew. Led creation of branding systems from scratch for small businesses, institutional websites, and social media content plans. Collaborated with photographers and marketing specialists to promote interdisciplinary collaborations and enhance visual digital presence. Designed illustrations for events, team t-shirts, and promotional initiatives focusing on typography and lettering.
UX/UI Designer at Nav9
December 31, 2022 - July 15, 2025
Designed user interfaces for three projects to enhance user experience. Led product research and created blueprints for future development. Iterated designs based on user feedback, improving usability. Assisted with team management and mentored a trainee.
Creative Director & Designer at OrC Brasil & Yerba Tabaco
June 30, 2021 - July 15, 2025
Built the brand's visual identity from scratch leading to nationwide product availability. Developed entire branding including visual and non-visual identity as well as product packaging. Transitioned from freelancer to partner contributing design expertise. Led a small team to enhance company visuals as the business expanded. Successfully transitioned responsibilities to a new visual lead upon departure.

Education

Bachelor’s Degree at Arts Institute of University of Brasília
January 1, 2017 - June 30, 2023
Bachelor’s Degree at Arts Institute of University of Brasília
January 1, 2017 - June 30, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods, Software & Internet, Other