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Hi, I'm Will Rosignal, a passionate and skilled digital marketer with a Bachelor of Arts in Advertising and a minor in Psychology from Marquette University. I have hands-on experience developing and implementing inbound marketing strategies, managing social media content, and executing paid digital advertising campaigns across platforms like Google Ads, Facebook, and Twitter. I am adept at analyzing campaign performance metrics to optimize effectiveness and exceed campaign goals, helping organizations enhance their online visibility and audience engagement. Throughout my career, I've worked with diverse teams and contributed to public policy discussions, sponsorship scouting, and marketing campaigns. My bilingual communication skills in English and Spanish, combined with strong research, organization, and project management abilities, allow me to create impactful marketing strategies and meaningful connections with audiences. I am continuously looking to grow and innovate in the marketing and advertising field.…Hi, I'm Will Rosignal, a passionate and skilled digital marketer with a Bachelor of Arts in Advertising and a minor in Psychology from Marquette University. I have hands-on experience developing and implementing inbound marketing strategies, managing social media content, and executing paid digital advertising campaigns across platforms like Google Ads, Facebook, and Twitter. I am adept at analyzing campaign performance metrics to optimize effectiveness and exceed campaign goals, helping organizations enhance their online visibility and audience engagement. Throughout my career, I've worked with diverse teams and contributed to public policy discussions, sponsorship scouting, and marketing campaigns. My bilingual communication skills in English and Spanish, combined with strong research, organization, and project management abilities, allow me to create impactful marketing strategies and meaningful connections with audiences. I am continuously looking to grow and innovate in the marketing and advertising field.

Will Rosignal

Digital Marketer, Marketing Strategist, Social Media Manager, +2

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Hi, I'm Will Rosignal, a passionate and skilled digital marketer with a Bachelor of Arts in Advertising and a minor in Psychology from Marquette University. I have hands-on experience developing and implementing inbound marketing strategies, managing social media content, and executing paid digital advertising campaigns across platforms like Google Ads, Facebook, and Twitter. I am adept at analyzing campaign performance metrics to optimize effectiveness and exceed campaign goals, helping organizations enhance their online visibility and audience engagement. Throughout my career, I've worked with diverse teams and contributed to public policy discussions, sponsorship scouting, and marketing campaigns. My bilingual communication skills in English and Spanish, combined with strong research, organization, and project management abilities, allow me to create impactful marketing strategies and meaningful connections with audiences. I am continuously looking to grow and innovate in the marketing and advertising field.…Hi, I'm Will Rosignal, a passionate and skilled digital marketer with a Bachelor of Arts in Advertising and a minor in Psychology from Marquette University. I have hands-on experience developing and implementing inbound marketing strategies, managing social media content, and executing paid digital advertising campaigns across platforms like Google Ads, Facebook, and Twitter. I am adept at analyzing campaign performance metrics to optimize effectiveness and exceed campaign goals, helping organizations enhance their online visibility and audience engagement. Throughout my career, I've worked with diverse teams and contributed to public policy discussions, sponsorship scouting, and marketing campaigns. My bilingual communication skills in English and Spanish, combined with strong research, organization, and project management abilities, allow me to create impactful marketing strategies and meaningful connections with audiences. I am continuously looking to grow and innovate in the marketing and advertising field.

Available to hire

Hi, I’m Will Rosignal, a passionate and skilled digital marketer with a Bachelor of Arts in Advertising and a minor in Psychology from Marquette University. I have hands-on experience developing and implementing inbound marketing strategies, managing social media content, and executing paid digital advertising campaigns across platforms like Google Ads, Facebook, and Twitter. I am adept at analyzing campaign performance metrics to optimize effectiveness and exceed campaign goals, helping organizations enhance their online visibility and audience engagement.

Throughout my career, I’ve worked with diverse teams and contributed to public policy discussions, sponsorship scouting, and marketing campaigns. My bilingual communication skills in English and Spanish, combined with strong research, organization, and project management abilities, allow me to create impactful marketing strategies and meaningful connections with audiences. I am continuously looking to grow and innovate in the marketing and advertising field.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Digital Outreach Associate at Badger Institute

November 30, 2024 - July 18, 2025

Developed and implemented inbound marketing strategies to enhance audience engagement and drive public policy discussions. Created and managed engaging social media content and paid digital advertising campaigns across platforms including Google AdWords, Facebook, and Twitter. Analyzed campaign performance metrics, optimizing ad copy and targeting to improve effectiveness and meet campaign goals. Conducted keyword research and managed SEM strategies to ensure relevance and maximize ad performance. Oversaw digital budgets, adjusting campaign bids and segmentations to optimize spending and increase audience acquisition. Moderated social media interactions to maintain a positive community environment and limit spam. Implemented tracking mechanisms for ad performance, ensuring accurate reporting and effective audience targeting. Collaborated with the Marketing Manager to propose innovative marketing strategies aimed at growing email and social media audiences. Managed the Google Nonprofit

Sponsorship Scout at Sponsor United

August 31, 2022 - July 18, 2025

Scouted sporting events and broadcasts for potential advertisements and marketing opportunities. Produced data reports for the sponsor data platform to drive revenue through strategic partnerships.

President at Marquette Waterski Team

May 31, 2023 - July 18, 2025

Orchestrated team expenses and collaborated with the team treasurer. Managed team presence at tournaments and on social media. Designed and managed team apparel orders and logos.

Digital Outreach Associate at Badger Institute

November 30, 2024 - August 4, 2025

Developed and implemented inbound marketing strategies to enhance audience engagement and drive public policy discussions. Created and managed engaging social media content and paid digital advertising campaigns across Google Ads, Facebook, and Twitter. Analyzed campaign performance metrics, optimized ad copy and targeting to meet campaign goals. Conducted keyword research and managed SEM strategies to ensure relevance and maximize ad performance. Oversaw digital budgets, adjusted bids and segmentations to optimize spending and increase audience acquisition. Moderated social media interactions to maintain a positive community environment and limit spam. Implemented tracking mechanisms for ad performance to ensure accurate reporting and effective audience targeting. Collaborated with the Marketing Manager to propose innovative marketing strategies aimed at growing email and social media audiences. Managed the Google Nonprofit Ad Grants program, enhancing the organization's online visibi

Sponsorship Scout - Sponsor United (Remote Internship) at Sponsor United

August 31, 2022 - August 4, 2025

Scouted sporting events and broadcasts for potential advertisements and marketing opportunities. Produced data reports for the sponsor data platform to drive revenue through strategic partnerships.

President at Marquette Waterski Team

May 1, 2023 - August 4, 2025

Orchestrated team expenses and collaborated with the team treasurer. Managed team presence at tournaments and on social media. Designed and managed team apparel orders and logos.