Hi, I'm Amisha Agrawal, a dynamic and results-driven Digital Marketing & Social Media Manager with over 6 years of experience in lifestyle and fashion brands. I love blending creative design with data-driven strategies to drive brand growth, engagement, and sales across platforms like Instagram, Facebook, TikTok, LinkedIn, YouTube, and Twitter. I’m skilled in everything from Magento website management and SEO optimization to influencer collaborations and high-profile photoshoots. I enjoy creating compelling content and marketing assets that resonate with audiences, and I’m passionate about analyzing campaign performance to continually improve and deliver measurable results.

Amisha Agrawal

Hi, I'm Amisha Agrawal, a dynamic and results-driven Digital Marketing & Social Media Manager with over 6 years of experience in lifestyle and fashion brands. I love blending creative design with data-driven strategies to drive brand growth, engagement, and sales across platforms like Instagram, Facebook, TikTok, LinkedIn, YouTube, and Twitter. I’m skilled in everything from Magento website management and SEO optimization to influencer collaborations and high-profile photoshoots. I enjoy creating compelling content and marketing assets that resonate with audiences, and I’m passionate about analyzing campaign performance to continually improve and deliver measurable results.

Available to hire

Hi, I’m Amisha Agrawal, a dynamic and results-driven Digital Marketing & Social Media Manager with over 6 years of experience in lifestyle and fashion brands. I love blending creative design with data-driven strategies to drive brand growth, engagement, and sales across platforms like Instagram, Facebook, TikTok, LinkedIn, YouTube, and Twitter.

I’m skilled in everything from Magento website management and SEO optimization to influencer collaborations and high-profile photoshoots. I enjoy creating compelling content and marketing assets that resonate with audiences, and I’m passionate about analyzing campaign performance to continually improve and deliver measurable results.

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Work Experience

Social Media Marketing Manager at KS International Ltd.
August 1, 2023 - Present
Managed website content and promotions via Magento including banner and product updates. Achieved increases in social media-driven website traffic (7.8%) and email campaign engagement (13.3%), contributing to a 9% uplift in online sales. Oversaw content strategy across Instagram, Facebook, Twitter, TikTok, and YouTube. Designed marketing assets such as graphics and magazine ads. Conducted post-event analysis and developed copy for daily social content. Led targeted email marketing campaigns with Klaviyo and analyzed key metrics to optimize strategies. Planned marketing budgets and implemented SEO keyword optimization. Produced high-quality photography and videography for social and website use.
Digital Marketing Lead at Arvind Lifestyle Brands Pvt. Ltd.
April 30, 2022 - July 19, 2025
Contributed to a 6.6% increase in social media engagement and web traffic for Calvin Klein and Tommy Hilfiger campaigns through data-driven content strategy and influencer collaborations. Developed content strategies for multiple social media platforms aligned with digital marketing goals. Created graphics and visual assets for online and offline marketing. Wrote and optimized daily social media content to boost engagement. Collaborated with PR to develop marketing sales plans and supported product launches. Edited editorial photos ensuring high-quality visual representation. Designed UI layouts and managed website assets for global brands such as GAP and USPA. Refined content strategies for landing pages, blogs, and social media driving growth.
Creative Designer at It's All About Home
March 31, 2020 - July 19, 2025
Managed client relationships and ensured timely project delivery. Developed business partnerships to optimize supply chains and merchandise pricing. Executed marketing campaigns for store launches and festivals with influencers and PR teams. Led digital marketing initiatives using Google Ads and trend strategies to expand brand reach. Created visual assets for online and offline marketing, enhancing brand presence on social media.
Product Designer at Chirag Exports Pvt. Ltd.
July 31, 2018 - July 19, 2025
Managed production and buying/selling details of merchandise. Communicated with buyers regarding minimum order quantities and orders. Set buying quantities and pricing for new product launches. Responsible for visual merchandising in trade shows and buyer communications concerning design and sales inquiries. Conducted buyer meetings and presented new product ranges at trade shows.

Education

MSc at Glasgow Caledonian University
January 1, 2021 - December 31, 2022
MA at Indira Gandhi National Open University
January 1, 2018 - December 31, 2020
B.Des. at National Institute of Fashion Technology, Shillong
January 1, 2013 - December 31, 2017

Qualifications

Meta Certified Digital Marketing Associate
January 11, 2030 - July 19, 2025
Google Analytics Certified
January 11, 2030 - July 19, 2025
Adobe Certified Professional – Visual Design with Photoshop
January 11, 2030 - July 19, 2025

Industry Experience

Retail, Consumer Goods, Media & Entertainment