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I’m a creative and data-driven Social Media Manager with 10+ years of experience building content strategies, producing multimedia campaigns, and growing online communities. I love turning insights into engaging stories that resonate with audiences and drive measurable results. I thrive leading creative teams, coordinating partnerships with influencers, and optimizing performance across platforms like TikTok, Instagram, YouTube, and emerging channels. I’m passionate about storytelling, experimentation, and delivering revenue-through-content success for brands.…I’m a creative and data-driven Social Media Manager with 10+ years of experience building content strategies, producing multimedia campaigns, and growing online communities. I love turning insights into engaging stories that resonate with audiences and drive measurable results. I thrive leading creative teams, coordinating partnerships with influencers, and optimizing performance across platforms like TikTok, Instagram, YouTube, and emerging channels. I’m passionate about storytelling, experimentation, and delivering revenue-through-content success for brands.

Ronald P. Shawler

Executive Producer, Graphic Designer, Podcast Producer, +5

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I’m a creative and data-driven Social Media Manager with 10+ years of experience building content strategies, producing multimedia campaigns, and growing online communities. I love turning insights into engaging stories that resonate with audiences and drive measurable results. I thrive leading creative teams, coordinating partnerships with influencers, and optimizing performance across platforms like TikTok, Instagram, YouTube, and emerging channels. I’m passionate about storytelling, experimentation, and delivering revenue-through-content success for brands.…I’m a creative and data-driven Social Media Manager with 10+ years of experience building content strategies, producing multimedia campaigns, and growing online communities. I love turning insights into engaging stories that resonate with audiences and drive measurable results. I thrive leading creative teams, coordinating partnerships with influencers, and optimizing performance across platforms like TikTok, Instagram, YouTube, and emerging channels. I’m passionate about storytelling, experimentation, and delivering revenue-through-content success for brands.

Available to hire

I’m a creative and data-driven Social Media Manager with 10+ years of experience building content strategies, producing multimedia campaigns, and growing online communities. I love turning insights into engaging stories that resonate with audiences and drive measurable results.

I thrive leading creative teams, coordinating partnerships with influencers, and optimizing performance across platforms like TikTok, Instagram, YouTube, and emerging channels. I’m passionate about storytelling, experimentation, and delivering revenue-through-content success for brands.

Skills

Adobe Illustrator

Adobe Photoshop

DaVinci Resolve Studio

Video Advert

Adobe Lightroom

Experience Level

Adobe Illustrator

Expert

Adobe Photoshop

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Business Development Manager at Radio Korea / Mod Major

June 30, 2025 - July 20, 2025

Generated $33K in revenue within 3 months by launching Radio Korea's first merchandise apparel line. Directed the full creative process including apparel design, vendor vetting, production coordination, photography, and website content. Produced and edited video content for YouTube, Instagram, TikTok, and Shorts using Adobe Suite and DaVinci Resolve. Led a 4-person content production team, managing scheduling, shoot logistics, and post-production.

Executive Producer at What in this Shibal Podcast

March 31, 2025 - July 20, 2025

Produced podcast content and short-form clips using Adobe Illustrator, Photoshop, CapCut, and DaVinci Resolve. Boosted TikTok following from 30K to 100K+ in six months, reaching millions of views across videos. Tracked social media trends, sounds, and viral formats to develop brand-relevant video content strategies. Oversaw brand partnerships, sourced leads, negotiated terms, and coordinated deliverables. Researched current events and sourced media to shape episode themes and increase listener engagement. Managed interviews, speaker appearances, and collaborative projects for both co-hosts.

Business Development & Content Manager at Radio Korea / Mod Major

February 1, 2025 - June 1, 2025

Led end-to-end creative and business development for Radio Korea’s first merchandise line, generating $33K in revenue within two months. Directed apparel design, vendor negotiations, production coordination, photography, and e-commerce content; produced and edited multi-platform video content; grew a YouTube channel to 50K+ views with trend-driven strategy; managed a 4-person production team; leveraged AI tools for post copy and hashtag research to boost reach by 30%.

Executive Producer / Social Media Manager at What in this Shibal Podcast

January 1, 2023 - March 1, 2025

Grew TikTok following from 30K to 100K+ in 6 months, achieving millions of views across video content. Produced and edited engaging short-form and long-form content for YouTube, TikTok, Instagram, and podcast platforms. Increased audience engagement and web traffic through data-backed trend research and community-driven content. Secured sponsorships and brand collaborations, handling outreach, negotiations, and content delivery terms. Coordinated outside interviews, live appearances, and brand partnerships for hosts, strengthening brand authority and visibility.

Graphic Designer / Co-Owner at EWKUKS

December 31, 2022 - July 20, 2025

Increased online sales from $20K to $70K in one year through Google Ads and social media campaigns. Monitored emerging social media trends and audio to create timely, brand-aligned content. Created all visual assets across print, web, and email marketing channels using Illustrator, Photoshop, and Canva. Directed seasonal apparel collections, including design, tech packs, production, marketing, and sales. Managed art exhibitions and events, handling artist outreach, curation, and gallery setup. Led marketing strategy across social, email, and guerrilla channels, boosting engagement by 70%. Maintained SEO strategy, POS inventory, customer education, and vendor relations.

Co - Owner / Social Media & Marketing Manager at EWKUKS

July 1, 2014 - December 1, 2022

Directed social media strategy across Instagram, TikTok, email marketing, and e-commerce, boosting traffic by 70% and increasing annual online sales by 250%. Developed and executed digital marketing campaigns leveraging Google Ads, paid social promotions, and SEO optimization to maximize visibility and conversions. Produced multimedia content (photos, videos, graphics) for social, email, print, and in-store activations. Built a thriving creative community by organizing monthly art exhibitions and brand collaborations, enhancing local visibility and customer loyalty. Oversaw end-to-end apparel production from concept to vendor management, photoshoots, and online merchandising; managed operations including inventory and partnerships.

Skilled Trades Recruiter at Aerotek Inc.

May 31, 2013 - July 20, 2025

Placed qualified candidates across multiple trades, managing 300–400 weekly calls and 10+ interviews weekly. Opened and staffed Philadelphia satellite office, building relationships with trade schools and partners. Led a top-performing recruiting team through mentorship and client engagement strategy.