Hi! I'm Eedha, a passionate graphic designer and illustrator with experience across branding, animation, and digital design. I love bringing ideas to life through visual storytelling and creating unique, impactful designs that resonate with people. With a background in graphic communication design, I've worked on projects ranging from branding for hospitality and fitness brands to digital illustrations for animations. I enjoy exploring various creative interests like frame-by-frame animation, photography, painting, and origami, which help me think outside the box and bring a fresh perspective to my work. I'm always eager to learn more and contribute to innovative projects in the design world.

EEDHA SOOD

Hi! I'm Eedha, a passionate graphic designer and illustrator with experience across branding, animation, and digital design. I love bringing ideas to life through visual storytelling and creating unique, impactful designs that resonate with people. With a background in graphic communication design, I've worked on projects ranging from branding for hospitality and fitness brands to digital illustrations for animations. I enjoy exploring various creative interests like frame-by-frame animation, photography, painting, and origami, which help me think outside the box and bring a fresh perspective to my work. I'm always eager to learn more and contribute to innovative projects in the design world.

Available to hire

Hi! I’m Eedha, a passionate graphic designer and illustrator with experience across branding, animation, and digital design. I love bringing ideas to life through visual storytelling and creating unique, impactful designs that resonate with people. With a background in graphic communication design, I’ve worked on projects ranging from branding for hospitality and fitness brands to digital illustrations for animations.

I enjoy exploring various creative interests like frame-by-frame animation, photography, painting, and origami, which help me think outside the box and bring a fresh perspective to my work. I’m always eager to learn more and contribute to innovative projects in the design world.

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Work Experience

Senior Graphic Designer at Studio 7
December 31, 2025 - July 22, 2025
Worked on diverse branding projects across hospitality, fitness, & FMCG brands like HUL's Bebe—creating menus, campaign identities, packaging, & digital + print assets.
Brand Manager & Designer at Brew Estate
December 31, 2023 - July 22, 2025
Designed & managed menus, event branding, standees, posters, social media content, & brand guidelines for all 13 outlets, with most assets featuring original illustrations.
Illustrator at 7 Frames
December 31, 2022 - July 22, 2025
Worked as an illustrator for animations across multiple brands at 7 Frames, with additional contributions to social media design.
Graphic Designer at Statcon Energia
December 31, 2021 - July 22, 2025
Created equipment brochures, posters, and primarily print-focused design work for Statcon Energia.
Graphic Design Intern at Spenmo
December 31, 2021 - July 22, 2025
Worked as a designer and illustrator for Spenmo (Singapore), creating visuals for social media, blogs, app interfaces, and debit/credit card designs.

Education

10th & 12th at The Lawrence School, Sanawar
January 11, 2030 - July 22, 2025
Bachelor at World University of Design
January 1, 2018 - December 31, 2022

Qualifications

Velora - Complete Branding including Logo Design & Brand Guidelines
January 11, 2030 - July 22, 2025
ELLE Dubai - Packaging Design for New Product Launches at Elle Dubai, including LED Mask
January 11, 2030 - July 22, 2025
Enrich Me - Full Brand Identity including Logo Design and Detailed Brand Guidelines
January 11, 2030 - July 22, 2025
ROSCon'24 - Main Illustration for ROSCon's Developers Conference in Bangalore
January 11, 2030 - July 22, 2025
Eventcaster - Complete Brand Identity including Logo, Guidelines, Social Media Creatives & Event Branding
January 11, 2030 - July 22, 2025

Industry Experience

Media & Entertainment, Consumer Goods, Travel & Hospitality