Available to hire
I am a results-oriented Social Media Manager and Digital Marketing Specialist with over 5 years of experience in Facebook Ads, Instagram Marketing, Google PPC, and LinkedIn Campaign Management. I thrive on creating and optimizing paid ad campaigns, managing social media accounts, and developing email marketing strategies to help businesses grow their online presence and achieve measurable results.
I am passionate about using data-driven strategies such as audience targeting, retargeting, A/B testing, and conversion rate optimization to increase brand awareness, drive lead generation, and boost online sales. I love working with businesses to scale their marketing efforts effectively and efficiently.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Urdu
Fluent
Panjabi, Punjabi
Fluent
Work Experience
Social Media Marketer / Media Buyer at Tech Startup
July 1, 2025 - July 24, 2025Managed Facebook, Instagram, LinkedIn, and Google PPC ads to generate high-quality SaaS and IT services leads. Designed and implemented email marketing campaigns to nurture B2B and B2C audiences, increasing conversions by 35%. Created data-driven ad creatives and landing pages, optimizing software product sign-up conversion rates. Scaled ad budget from $6K to $40K/month while maintaining a 4X ROAS.
Media Buyer at Deynial co.limited
June 1, 2025 - July 24, 2025Managed and optimized Facebook, Instagram, and Google Ads for a Shopify-based e-commerce store, increasing sales by 60%. Implemented email marketing and retargeting campaigns to convert cold audiences into loyal customers. Conducted A/B testing and performance analysis to improve ad creative, copy, and audience targeting. Scaled Meta ads budget from $5K to $50K/month while maintaining high ROAS.
Media Buyer / Performance Marketer at Ahad co.limited
April 1, 2025 - July 24, 2025Created and managed LinkedIn PPC & Google PPC campaigns for a digital agency in the UK, driving high-quality B2B leads. Designed targeted ad strategies for Facebook & Instagram, increasing inbound leads by 45%. Developed a retargeting funnel using email marketing and lookalike audiences to improve conversion rates. Managed a monthly ad budget of £15,000+, achieving a 5X return on ad spend.
Social Media Growth Expert at Freelancing
March 1, 2025 - July 24, 2025Designed and executed Facebook and Instagram ad campaigns to increase in-store foot traffic and sales. Developed local targeting strategies to reach high-intent buyers in Dubai and Abu Dhabi. Managed Google My Business and SEO strategies to improve store visibility in local searches. Implemented WhatsApp and Messenger automation for customer inquiries and sales follow-ups. Scaled Shopify dropshipping business from zero to 6-figure revenue using Facebook and TikTok Ads.
Social Media Manager & Marketing Expert at Automobile Business
November 1, 2024 - July 24, 2025Designed and executed Facebook, Instagram, and Google Ads campaigns to drive sales for a luxury car dealership in Dubai. Used geo-targeting strategies to attract high-net-worth customers looking for premium and exotic cars. Managed YouTube and TikTok ad campaigns, increasing brand awareness and engagement by 60%. Built and optimized a WhatsApp automation system to handle customer inquiries and appointment bookings.
Social Media Manager & Marketing Expert at Abiha Boutique
November 1, 2024 - July 24, 2025Scaled a Shopify dropshipping business from zero to 6-figure revenue using Facebook and TikTok Ads. Created high-converting ad creatives and persuasive copy to attract international buyers. Built and optimized email marketing sequences for cart recovery, customer engagement, and loyalty programs. Conducted product testing and competitor analysis to identify winning products and profitable markets.
Social Media Consultant & Performance Marketer at WordPress-Based E-Commerce Store
August 1, 2024 - July 24, 2025Maintained, launched, and managed Google Shopping Ads & Facebook Ads for an international WordPress WooCommerce store. Developed a sales funnel strategy integrating paid ads, email automation, and organic social media growth. Increased website visitors by 300% through data-driven retargeting and audience segmentation. Managed social media accounts, growing Instagram and Facebook followers organically by 10K+.
Social media Marketer / Media Buyer at Tech Startup
July 1, 2025 - July 29, 2025Managed Facebook, Instagram, LinkedIn, and Google PPC ads to generate high-quality SaaS and IT services leads. Designed and implemented email marketing campaigns to nurture B2B and B2C audiences, increasing conversions by 35%. Created data-driven ad creative and landing pages, optimizing software product sign-up conversion rates. Scaled ad budget from $6K to $40K/month while maintaining a 4X ROAS (Return on Ad Spend).
Media Buyer at BRIGHTPATH LIMITED
June 1, 2025 - July 29, 2025Managed and optimized Facebook, Instagram, and Google Ads for a Shopify-based e-commerce store, increasing sales by 60%. Implemented email marketing and retargeting campaigns to convert cold audiences into loyal customers. Conducted A/B testing and performance analysis to improve ad creative, copy, and audience targeting. Scaled Meta ads budget from $5K to $50K/month while maintaining high ROAS (Return on Ad Spend).
Media Buyer / Performance Marketer at Ahad co.limited
April 1, 2025 - July 29, 2025Created and managed LinkedIn PPC & Google PPC campaigns for a digital agency in the UK, driving high-quality B2B leads. Designed targeted ad strategies for Facebook & Instagram, increasing inbound leads by 45%. Developed a retargeting funnel using email marketing and lookalike audiences to improve conversion rates. Managed a monthly ad budget of £15,000+, achieving a 5X return on ad spend.
Social Media Growth Expert at Freelancing
March 1, 2025 - July 29, 2025Designed and executed Facebook and Instagram ad campaigns to increase in-store foot traffic and sales. Developed local targeting strategies to reach high-intent buyers in Dubai and Abu Dhabi. Managed Google My Business and SEO strategies to improve store visibility in local searches. Implemented WhatsApp and Messenger automation for customer inquiries and sales follow-ups. Successfully scaled a Shopify dropshipping business from zero to 6-figure revenue using Facebook and TikTok Ads.
Social Media Manager & Marketing Expert at Automobile Business
November 1, 2024 - July 29, 2025Designed and executed Facebook, Instagram, and Google Ads campaigns to drive sales for a luxury car dealership in Dubai. Used geo-targeting strategies to attract high-net-worth customers looking for premium and exotic cars. Managed YouTube and TikTok ad campaigns, increasing brand awareness and engagement by 60%. Built and optimized a WhatsApp automation system to handle customer inquiries and appointment bookings.
Social Media Manager & Marketing Expert at Abiha Boutique
November 1, 2024 - July 29, 2025Scaled a Shopify dropshipping business from zero to 6-figure revenue using Facebook and TikTok Ads. Created high-converting ad creatives and persuasive copy to attract international buyers. Built and optimized email marketing sequences for cart recovery, customer engagement, and loyalty programs. Conducted product testing and competitor analysis to identify winning products and profitable markets.
Social Media Consultant & Performance Marketer at Word Press-Based E-Commerce Store
August 1, 2024 - July 29, 2025Maintained launched and managed Google Shopping Ads & Facebook Ads for an international WordPress WooCommerce store. Developed a sales funnel strategy integrating paid ads, email automation, and organic social media growth. Increased website visitors by 300% through data-driven retargeting and audience segmentation. Managed social media accounts, growing Instagram and Facebook followers organically by 10K+.
Social media Marketer / Media Buyer at Tech Startup
July 1, 2025 - July 29, 2025Managed Facebook, Instagram, LinkedIn, and Google PPC ads to generate high-quality SaaS and IT services leads. Designed and implemented email marketing campaigns to nurture B2B and B2C audiences, increasing conversions by 35%. Created data-driven ad creative and landing pages, optimizing software product sign-up conversion rates. Scaled ad budget from $6K to $40K/month while maintaining a 4X ROAS (Return on Ad Spend).
Media Buyer at BRIGHTPATH LIMITED
June 1, 2025 - July 29, 2025Managed and optimized Facebook, Instagram, and Google Ads for a Shopify-based e-commerce store, increasing sales by 60%. Implemented email marketing and retargeting campaigns to convert cold audiences into loyal customers. Conducted A/B testing and performance analysis to improve ad creative, copy, and audience targeting. Scaled Meta ads budget from $5K to $50K/month while maintaining high ROAS (Return on Ad Spend).
Media Buyer / Performance Marketer at Ahad co.limited
April 1, 2025 - July 29, 2025Created and managed LinkedIn PPC & Google PPC campaigns for a digital agency in the UK, driving high-quality B2B leads. Designed targeted ad strategies for Facebook & Instagram, increasing inbound leads by 45%. Developed a retargeting funnel using email marketing and lookalike audiences to improve conversion rates. Managed a monthly ad budget of £15,000+, achieving a 5X return on ad spend.
Social Media Growth Expert at Freelancing
March 1, 2025 - July 29, 2025Designed and executed Facebook and Instagram ad campaigns to increase in-store foot traffic and sales. Developed local targeting strategies to reach high-intent buyers in Dubai and Abu Dhabi. Managed Google My Business and SEO strategies to improve store visibility in local searches. Implemented WhatsApp and Messenger automation for customer inquiries and sales follow-ups. Scaled Shopify dropshipping business from zero to 6-figure revenue using Facebook and TikTok Ads.
Social Media Manager & Marketing Expert at Automobile Business
November 1, 2024 - July 29, 2025Designed and executed Facebook, Instagram, and Google Ads campaigns to drive sales for a luxury car dealership in Dubai. Used geo-targeting strategies to attract high-net-worth customers looking for premium and exotic cars. Managed YouTube and TikTok ad campaigns, increasing brand awareness and engagement by 60%. Built and optimized a WhatsApp automation system to handle customer inquiries and appointment bookings.
Social Media Manager & Marketing Expert at Abiha Boutique
November 1, 2024 - July 29, 2025Scaled a Shopify dropshipping business from zero to 6-figure revenue using Facebook and TikTok Ads. Created high-converting ad creatives and persuasive copy to attract international buyers. Built and optimized email marketing sequences for cart recovery, customer engagement, and loyalty programs. Conducted product testing and competitor analysis to identify winning products and profitable markets.
Social Media Consultant & Performance Marketer at Word Press-Based E-Commerce Store
August 1, 2024 - July 29, 2025Maintained and managed Google Shopping Ads & Facebook Ads for an international WordPress Woo Commerce store. Developed a sales funnel strategy integrating paid ads, email automation, and organic social media growth. Increased website visitors by 300% through data-driven retargeting and audience segmentation. Managed social media accounts, growing Instagram and Facebook followers organically by 10K+.
Education
Bs Honor at Islamia University Bahawalpur
October 1, 2016 - December 31, 2020Bs Honor at Islamia University Bahawalpur
October 5, 2016 - December 31, 2020Bs Honor (Economics) at Islamia University Bahawalpur
October 5, 2016 - December 31, 2020Qualifications
Digital Marketing
October 1, 2021 - December 31, 2021Social Media Marketing
September 1, 2022 - November 30, 2022Google PPC
February 1, 2023 - April 30, 2023Digital Marketing
October 11, 2021 - December 31, 2021Social Media Marketing
September 19, 2022 - November 30, 2022Google PPC
February 5, 2023 - April 30, 2023Digital Marketing
October 11, 2021 - December 31, 2021Social Media Marketing
September 19, 2022 - November 30, 2022Google PPC
February 5, 2023 - April 30, 2023Industry Experience
Software & Internet, Retail, Professional Services, Consumer Goods, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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