Available to hire
I am a seasoned marketing and sales leader with over 15 years of experience driving revenue growth, enhancing brand visibility, and generating demand across various industries including B2B SaaS, insurance, logistics, and financial services. I thrive on building and scaling teams, leading cross-functional strategies, and executing high-impact campaigns across international markets.
With a strong passion for blending data-driven decision-making with creative storytelling, I aim to fuel business outcomes and contribute to impactful marketing programs. I enjoy partnering closely with sales and product teams to ensure alignment and drive measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Head of Marketing at Data Ladder Inc.
March 1, 2025 - PresentLeading global marketing strategy to drive pipeline growth, brand authority, and multi-channel demand across public institutions, BFSI, and manufacturing. Spearheading ABM, content, events, SEO/SEM, and marketing automation initiatives. Partnering with sales and product to ensure go-to-market alignment and revenue impact.
Fractional Head of Marketing & Sales at Catalect Inc.
February 28, 2025 - July 24, 2025Led MQL to SQL conversion strategy and pipeline acceleration. Represented the company at conferences across GCC and U.S. Directed webinars, podcasts, and marketing collateral development.
Director Marketing at qordata Inc.
July 31, 2024 - July 24, 2025Managed an 8-person marketing and 6-member SDR team. Built inbound engine via digital channels and marketing automation. Orchestrated U.S. event strategy and webinar execution. Created and enforced SOPs for marketing and sales alignment.
Senior Sales Specialist at The NPD Group dba Data Ladder LLC
October 1, 2020 - PresentLed inbound sales for the U.S. and managed a 4-member team. Delivered demos, closed large enterprise deals, including a $75K U.S. state deal. Acted as CRM admin and coordinated partner channels. Contributed to product roadmap and received internal certifications and awards.
Senior Manager Marketing & Sales at QuickStart Technologies
October 31, 2020 - July 24, 2025Built a $2M+ marketing pipeline in under 6 months. Led integrated marketing (SEO, PPC, social, content, email). Aligned product, sales, and marketing through SOPs and CRM automation. Received CEO Award for outstanding contribution.
Senior Marketing Manager / Marketing Manager at 360factors Inc.
December 31, 2018 - July 24, 2025Scaled inbound leads from zero to 70+/quarter. Owned end-to-end digital campaigns, CRM, webinars, and social strategy. Managed budgets, KPIs, and performance analytics. Supported global GTM strategy, lead gen, and product positioning.
Senior Sales Manager at AsiaCare Health & Life Insurance Company Ltd
June 30, 2015 - July 24, 2025Managed corporate sales strategy and team performance. Delivered high-value client presentations and closed institutional deals. Led staff hiring, training, and sales enablement.
Key Account Manager at BSL Group Pvt. Ltd.
July 31, 2014 - July 24, 2025Managed fleet operations and logistics for Nestlé Waters, Syngenta, and others. Drove operational efficiencies, audits, KPIs, and customer strategy. Implemented SOPs for distribution, pricing, and cost control.
Marketing Executive at Pegasus Consultancy Pvt. Ltd
January 31, 2013 - July 24, 2025Led international B2B exhibition marketing across energy, food, and engineering sectors. Managed sponsorships, media planning, content creation, and PR. Coordinated global partnerships, B2B matchmaking, and event logistics.
Team Manager, Auto Ijara (car lease) at Dubai Islamic Bank, Pakistan
November 30, 2008 - July 24, 2025Achieved the first sale for DIB in Pakistan and was the highest sales achiever for the second quarter in 2008. Top sales performer and team lead for auto finance unit.
Team Manager, Autos at United Bank Limited, Pakistan
September 30, 2007 - July 24, 2025Achieved highest quarterly sales in 2006 and 2007. Managed a sales team and executed promotional campaigns.
Head of Marketing at Data Ladder Inc.
March 1, 2025 - PresentLeading global marketing strategy to drive pipeline growth, brand authority, and multi-channel demand across public institutions, BFSI, and manufacturing. Spearheading ABM, content, events, SEO/SEM, and marketing automation initiatives. Partnering with sales and product to ensure go-to-market alignment and revenue impact.
Fractional Head of Marketing & Sales at Catalect Inc.
February 28, 2025 - July 24, 2025Led MQL to SQL conversion strategy and pipeline acceleration. Represented the company at conferences across GCC and U.S. Directed webinars, podcasts, and marketing collateral development.
Director Marketing at qordata Inc.
July 31, 2024 - July 24, 2025Managed an 8-person marketing and 6-member SDR team. Built inbound engine via digital channels and marketing automation. Orchestrated U.S. event strategy and webinar execution. Created and enforced SOPs for marketing and sales alignment.
Senior Sales Specialist at The NPD Group dba Data Ladder LLC
October 1, 2020 - PresentLed inbound sales for the U.S. and managed a 4-member team. Delivered demos and closed large enterprise deals including a $75K U.S. state deal. Acted as CRM admin and coordinated partner channels. Contributed to product roadmap and received internal certifications and awards.
Senior Manager Marketing & Sales at QuickStart Technologies
October 31, 2020 - July 24, 2025Built a $2M+ marketing pipeline in under 6 months. Led integrated marketing including SEO, PPC, social, content, and email. Aligned product, sales, and marketing through SOPs and CRM automation. Received CEO Award for outstanding contribution.
Senior Marketing Manager / Marketing Manager at 360factors Inc.
December 31, 2018 - July 24, 2025Scaled inbound leads from zero to 70+ per quarter. Owned end-to-end digital campaigns, CRM, webinars, and social strategy. Managed budgets, KPIs, and performance analytics. Supported global GTM strategy, lead generation, and product positioning.
Senior Sales Manager at AsiaCare Health & Life Insurance Company Ltd
June 30, 2015 - July 24, 2025Managed corporate sales strategy and team performance. Delivered high-value client presentations and closed institutional deals. Led staff hiring, training, and sales enablement.
Key Account Manager at BSL Group Pvt. Ltd.
July 31, 2014 - July 24, 2025Managed fleet operations and logistics for clients including Nestlé Waters and Syngenta. Drove operational efficiencies, audits, KPIs, and customer strategy. Implemented SOPs for distribution, pricing, and cost control.
Marketing Executive at Pegasus Consultancy Pvt. Ltd
January 31, 2013 - July 24, 2025Led international B2B exhibition marketing across energy, food, and engineering sectors. Managed sponsorships, media planning, content creation, and PR. Coordinated global partnerships, B2B matchmaking, and event logistics.
Team Manager, Auto Ijara (car lease) at Dubai Islamic Bank, Pakistan
November 30, 2008 - July 24, 2025Achieved first sale for DIB in Pakistan and was highest sales achiever for Q2 2008. Top sales performer and team lead for auto finance unit.
Team Manager, Autos at United Bank Limited, Pakistan
September 30, 2007 - July 24, 2025Achieved highest quarterly sales in 2006 and 2007. Managed a sales team and executed promotional campaigns.
Education
BBA at University of Punjab
January 1, 2002 - December 31, 2005BBA at University of Punjab
January 1, 2002 - December 31, 2005Qualifications
Advanced Diploma in Business Administration
January 1, 2016 - December 31, 2017Advanced Diploma in Business Administration
January 1, 2016 - December 31, 2017Industry Experience
Software & Internet, Financial Services, Transportation & Logistics, Manufacturing, Government, Healthcare
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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