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I'm a hands-on, results-driven marketer with an entrepreneurial mindset who fosters collaborative, energized teams as a foundation for long-term success. I bring extensive experience across both agency and in-house marketing, striking the right tone and choosing the most effective channels to engage target audiences with impact and creativity.…

Daniel Havranek

Marketing Strategist, Brand Strategist, Social Media Manager, +3

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I'm a hands-on, results-driven marketer with an entrepreneurial mindset who fosters collaborative, energized teams as a foundation for long-term success. I bring extensive experience across both agency and in-house marketing, striking the right tone and choosing the most effective channels to engage target audiences with impact and creativity.…

Available to hire

I’m a hands-on, results-driven marketer with an entrepreneurial mindset who fosters collaborative, energized teams as a foundation for long-term success. I bring extensive experience across both agency and in-house marketing, striking the right tone and choosing the most effective channels to engage target audiences with impact and creativity.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

German

Fluent

English

Advanced

French

Advanced

Spanish; Castilian

Intermediate

Work Experience

Country Marketing Manager at Coople

August 31, 2024 - July 24, 2025

Managed marketing activities in Switzerland for Coople, leading the marketing team, freelancers, and agencies. Developed short- and long-term campaigns for B2C and B2B acquisition and retention, including social media, email marketing, customer communication, and outbound customer acquisition. Built partnerships and collaborations with professional and industry associations.

Marketing & Brand Manager at MoneyPark

August 31, 2022 - July 24, 2025

Directed strategic B2C and B2B marketing efforts across all business areas, overseeing digital and offline campaigns, direct and dialog marketing. Led internal agency team and external vendors, managed branding strategies, national branding campaigns including TV, billboards, public screens, and online channels. Led event marketing and employer branding programs, including team leadership for social media, email marketing, and customer communication.

Marketing Manager at AWK Group

February 28, 2020 - July 24, 2025

Managed multichannel marketing campaigns for various company divisions, coordinated internal and external stakeholders, and managed projects with interdisciplinary teams. Led rebranding, planned and executed national customer and employee events, managed agencies, created content for print, mailing, online, and internal communication. Introduced newsletter marketing, managed online marketing and social media campaigns, and website renewal. Led employer branding and sponsorship activities.

Global Marketing Manager for Training, Education and Events at Nobel Biocare

August 31, 2018 - July 24, 2025

Managed multinational marketing campaigns and coordinated project teams and creative agencies internationally. Implemented new marketing approaches and restructured company websites. Led global event marketing including NB Global Symposium and was the global lead for marketing in training, education, and events.

Social Media Marketing Manager at Omnicom Media Group

October 31, 2017 - July 24, 2025

Provided client consulting, concept development, implementation, control, and reporting for social media marketing with responsibility for budgets over CHF 500,000. Managed content and channel marketing. Created and implemented creative concepts and wrote texts for various online channels. Also worked on SEO, SEM, and display advertising projects.

Country Marketing Manager at Coople Schweiz

January 1, 2022 - Present

Lead Swiss marketing team & strategy. B2B and B2C growth through data-driven acquisition funnels and automated customer journeys. High-impact brand partnerships and industry collaborations.

Marketing & Brand Manager at MoneyPark

December 31, 2022 - July 30, 2025

Lead nationwide brand campaign including creative concept combining TV, OOH and digital channels. Customer lifecycle communication strategies to boost engagement and retention.

Marketing Manager at Eraneos (former AWK Group)

December 31, 2020 - July 30, 2025

Multichannel campaigns and rebranding concept including website relaunch. Corporate events, customer magazine creation, employer branding, performance marketing and social media.

Global Marketing Manager T&E and Events at Nobel Biocare

December 31, 2018 - July 30, 2025

Global marketing strategy for training, education & events across subsidiaries. Lead multinational creative teams, digital innovation projects and collaboration for key global events.

Online Marketing Manager at Omnicom Media Group

December 31, 2017 - July 30, 2025

Strategic planning and execution of paid social media campaigns for key clients with budgets exceeding CHF 500K. Collaboration on broader digital marketing initiatives including SEO, SEM, and display advertising.