Available to hire
Hi! I’m a creative and results-driven Social Media Marketer with hands-on experience managing content, campaigns, and communities for brands like Fanshawe Residence and various local small businesses. I love turning ideas into engaging digital stories that grow online presence and make a real impact. Whether it’s designing eye-catching visuals or crafting strategic campaigns, I’m passionate about helping brands connect with their audiences in meaningful ways.
Besides my marketing skills, I have a knack for digital storytelling and an eye for design, using tools like Canva and Procreate to bring concepts to life. I’m always eager to learn and grow, balancing my academic background with practical experience to deliver standout results in the ever-evolving world of social media and digital marketing.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Tamil
Fluent
Telugu
Fluent
Hindi
Fluent
Japanese
Intermediate
Korean
Beginner
French
Intermediate
English
Fluent
Work Experience
Social Media Coordinator – Part-Time at Fanshawe Residence Services, London, ON
January 1, 2024 - PresentDeveloped and published social content across Instagram, Facebook, and TikTok using Canva, CapCut, and Procreate to maintain brand identity and drive engagement. Managed content calendars and scheduled posts via Buffer and Teamup Calendar, ensuring timely rollout of campaigns and announcements. Captured event content (photo/video) and created same-day stories and reels to boost real-time interaction, reaching over 101k profile views. Boosted community engagement to 1.1k+, resulting in increased student participation at campus events.
Social Media Manager – Freelance at Social Isekai, London, ON [@social.isekai]
January 1, 2024 - PresentPartnered with small businesses in Canada and India to lead content creation, influencer outreach, and strategic campaigns tailored to brand goals. Executed Instagram and Facebook ad campaigns, growing clients' audience by over 1.3K followers and increasing engagement. Produced cohesive brand kits and managed all aspects of content planning and community interaction.
Social Media Content Creator - Part-time at Cleancravings, London, ON
January 31, 2025 - July 25, 2025Created 10+ high-performing Reels using CapCut and InShot, achieving over 5,000 views and increasing engagement by 27%. Designed and published branded visuals for Instagram, Facebook, and TikTok. Used Meta Business Suite and RivalIQ to analyze performance and optimize future content. Curated a targeted list of 50+ micro and macro influencers across Ontario for product promotions, focusing on diet, fitness, and health-conscious audiences.
Digital Marketing Specialist - Internship at Village Creative, Fanshawe College
August 31, 2024 - July 25, 2025Developed a data-driven social media and influencer marketing strategy for CleanCravings. Created and maintained a content calendar and content pillar using Notion and Miro to ensure alignment with the target audience. Optimized 15 SEO-friendly blog posts using Google Keyword Planner and enhanced 30 social media graphics with Canva for Infaque, boosting online visibility and engagement.
Founder & Sole Proprietor – Small Business | Online Store
December 31, 2021 - July 25, 2025Designed and sold 50+ original handmade anime-themed products using Canva and Procreate, marketing them across Instagram, Facebook, Swiggy Mini, and Etsy. Scaled brand presence to 1.3K+ followers through targeted Instagram and Facebook ad campaigns, driving both reach and engagement. Designed and developed product showcase websites using Wix Studio and WordPress, optimizing for both user experience and brand identity.
Social Media Coordinator – Part-Time at Fanshawe Residence Services
January 1, 2024 - PresentDeveloped and published social content across Instagram, Facebook, and TikTok using Canva, CapCut, and Procreate to maintain brand identity and drive engagement. Managed content calendars and scheduled posts via Buffer and Teamup Calendar, ensuring timely rollout of campaigns and announcements. Captured event content (photo/video) and created same-day stories and reels to boost real-time interaction, reaching 101.06k profile views. Boosted community engagement to 1.1k+, resulting in increased student participation at campus events.
Social Media Manager – Freelance at Social Isekai
January 1, 2024 - PresentPartnered with small businesses in Canada and India to lead content creation, influencer outreach, and strategic campaigns tailored to brand goals. Executed Instagram and Facebook ad campaigns, growing clients' audience by over 1.3K followers and increasing engagement across platforms. Produced cohesive brand kits (logo, voice, visual identity) and managed all aspects of content planning and community interaction.
Social Media Content Creator - Part-time at Cleancravings
January 31, 2025 - July 25, 2025Created 10+ high-performing Reels using CapCut and InShot, achieving over 5,000 views and increasing engagement by 27%. Designed and published branded visuals for Instagram, Facebook, and TikTok. Used Meta Business Suite and RivalIQ to analyze performance and optimize future content. Curated a targeted list of 50+ micro and macro influencers across Ontario for product promotions, focusing on diet, fitness, and health-conscious audiences.
Digital Marketing Specialist - Internship at Village Creative, Fanshawe College
August 31, 2024 - July 25, 2025Developed a data-driven social media and influencer marketing strategy for CleanCravings. Created and maintained a Content Calendar and Content Pillar using Notion and Miro, ensuring alignment with the target audience. Optimized 15 SEO-friendly blog posts using Google Keyword Planner and enhanced 30 social media graphics with Canva for Infaque, boosting online visibility and engagement.
Founder & Sole Proprietor – Small Business | Online Store
December 31, 2021 - July 25, 2025Designed and sold 50+ original handmade anime-themed products using Canva and Procreate, marketing them across Instagram, Facebook, Swiggy Mini, and Etsy to reach a diverse customer base. Scaled brand presence to 1.3K+ followers through targeted Instagram and Facebook ad campaigns, driving both reach and engagement. Designed and developed product showcase websites using Wix Studio and WordPress, optimizing for both user experience and brand identity.
Social Media Content Creator - Part-time at Cleancravings
January 31, 2025 - July 25, 2025Created 10+ high-performing Reels using CapCut and InShot, achieving over 5,000 views and increasing engagement by 27%. Designed and published branded visuals for Instagram, Facebook, and TikTok. Used Meta Business Suite and RivalIQ to analyze performance and optimize future content. Curated a targeted list of 50+ micro and macro influencers across Ontario for product promotions, focusing on diet, fitness, and health-conscious audiences.
Digital Marketing Specialist - Internship at Village Creative, Fanshawe College
August 31, 2024 - July 25, 2025Developed a data-driven social media and influencer marketing strategy for CleanCravings. Created and maintained a Content Calendar and Content Pillar using Notion and Miro, ensuring alignment with the target audience. Optimized 15 SEO-friendly blog posts using Google Keyword Planner and enhanced 30 social media graphics with Canva for Infaque, boosting online visibility and engagement.
Founder & Sole Proprietor – Small Business | Online Store at Self-Employed
December 31, 2021 - July 25, 2025Designed and sold 50+ original handmade anime-themed products using Canva and Procreate, marketing them across Instagram, Facebook, Swiggy Mini, and Etsy to reach a diverse customer base. Scaled brand presence to 1.3K+ followers through targeted Instagram and Facebook ad campaigns, driving both reach and engagement. Designed and developed product showcase websites using Wix Studio and WordPress, optimizing for both user experience and brand identity.
Education
Bachelor of Business Administration at Ethiraj College for Women, India
January 1, 2020 - December 31, 2023Marketing Management - Graduate Certificate at Fanshawe College of Applied Arts and Technology, London, ON
January 1, 2024 - August 31, 2025Marketing Management - Graduate Certificate at Fanshawe College of Applied Arts and Technology
January 1, 2024 - August 31, 2025Bachelor of Business Administration at Ethiraj College for Women, India
January 1, 2020 - December 31, 2023Graduate Certificate at Fanshawe College of Applied Arts and Technology
January 1, 2024 - August 31, 2025Bachelor of Business Administration at Ethiraj College for Women
January 1, 2020 - December 31, 2023Qualifications
Digital Marketing: Google Digital Unlocked
January 1, 2023 - December 31, 2023Google Ads Measurement
January 1, 2023 - December 31, 2023Digital Marketing
January 1, 2023 - December 31, 2023Digital Art
January 1, 2023 - December 31, 2023ChatGPT Master Class
January 1, 2023 - December 31, 2023Shopify Basic Badge
January 1, 2023 - December 31, 2023LinkedIn Learning: Social Selling with LinkedIn
January 1, 2023 - December 31, 2023Stukent Simulations: Social Media Simternship
January 1, 2024 - December 31, 2024Stukent Simulations: Advanced Selling Simternship (B2B)
January 1, 2024 - December 31, 2024Stukent Simulations: Digital Marketing Simternship
January 1, 2024 - December 31, 2024Supervisor Health and Safety Awareness in 5 Steps, Ontario Certification
January 1, 2025 - December 31, 2025Canva: Marketing with Canva
January 1, 2025 - December 31, 2025Canva: AI in the Classroom
January 1, 2025 - December 31, 2025Digital Marketing: Google Digital Unlocked
January 1, 2023 - December 31, 2023Google Ads Measurement
January 1, 2023 - December 31, 2023Digital Marketing
January 1, 2023 - December 31, 2023Digital Art
January 1, 2023 - December 31, 2023ChatGPT Master Class
January 1, 2023 - December 31, 2023Shopify Basic Badge
January 1, 2023 - December 31, 2023LinkedIn Learning: Social Selling with LinkedIn
January 1, 2023 - December 31, 2023Stukent Simulations: Social Media Simternship
January 1, 2024 - December 31, 2024Stukent Simulations: Advanced Selling Simternship (B2B)
January 1, 2024 - December 31, 2024Stukent Simulations: Digital Marketing Simternship
January 1, 2024 - December 31, 2024Supervisor Health and Safety Awareness in 5 Steps, Ontario Certification
January 1, 2025 - December 31, 2025Canva: Marketing with Canva
January 1, 2025 - December 31, 2025Canva: AI in the Classroom
January 1, 2025 - December 31, 2025Digital Marketing: Google Digital Unlocked
January 1, 2023 - December 31, 2023Google Ads Measurement
January 1, 2023 - December 31, 2023Digital Marketing
January 1, 2023 - December 31, 2023Digital Art
January 1, 2023 - December 31, 2023ChatGPT Master Class
January 1, 2023 - December 31, 2023Shopify Basic Badge
January 1, 2023 - December 31, 2023LinkedIn Learning: Social Selling with LinkedIn
January 1, 2023 - December 31, 2023Stukent Simulations: Social Media Simternship
January 1, 2023 - December 31, 2023Stukent Simulations: Advanced Selling Simternship (B2B)
January 1, 2023 - December 31, 2023Stukent Simulations: Digital Marketing Simternship
January 1, 2023 - December 31, 2023Supervisor Health and Safety Awareness in 5 Steps, Ontario Certification
January 1, 2025 - December 31, 2025Canva: Marketing with Canva
January 1, 2025 - December 31, 2025Canva: AI in the Classroom
January 1, 2025 - December 31, 2025Industry Experience
Education, Media & Entertainment, Retail, Non-Profit Organization, Professional Services, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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