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I’m a full-stack developer with 7+ years building production-grade websites and web apps across PHP, WordPress/WooCommerce, React, Angular, and Tailwind CSS. I’ve delivered 10+ live client projects across e-commerce, franchise retail, real estate, healthcare, and sports, and I bring a dual background in development and product design to own projects end-to-end. I’ve built custom WordPress plugins and WooCommerce extensions, designed scalable design systems, and led UX research that boosted traffic and conversions. I’ve also managed paid campaigns delivering 40M+ impressions and 600k+ clicks, and I’ve scaled a local business into 40+ franchises with digital tooling and team training.…I’m a full-stack developer with 7+ years building production-grade websites and web apps across PHP, WordPress/WooCommerce, React, Angular, and Tailwind CSS. I’ve delivered 10+ live client projects across e-commerce, franchise retail, real estate, healthcare, and sports, and I bring a dual background in development and product design to own projects end-to-end. I’ve built custom WordPress plugins and WooCommerce extensions, designed scalable design systems, and led UX research that boosted traffic and conversions. I’ve also managed paid campaigns delivering 40M+ impressions and 600k+ clicks, and I’ve scaled a local business into 40+ franchises with digital tooling and team training.

MOUAD ZIROUDI

Product Designer, UX Designer, UI Designer, +4

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I’m a full-stack developer with 7+ years building production-grade websites and web apps across PHP, WordPress/WooCommerce, React, Angular, and Tailwind CSS. I’ve delivered 10+ live client projects across e-commerce, franchise retail, real estate, healthcare, and sports, and I bring a dual background in development and product design to own projects end-to-end. I’ve built custom WordPress plugins and WooCommerce extensions, designed scalable design systems, and led UX research that boosted traffic and conversions. I’ve also managed paid campaigns delivering 40M+ impressions and 600k+ clicks, and I’ve scaled a local business into 40+ franchises with digital tooling and team training.…I’m a full-stack developer with 7+ years building production-grade websites and web apps across PHP, WordPress/WooCommerce, React, Angular, and Tailwind CSS. I’ve delivered 10+ live client projects across e-commerce, franchise retail, real estate, healthcare, and sports, and I bring a dual background in development and product design to own projects end-to-end. I’ve built custom WordPress plugins and WooCommerce extensions, designed scalable design systems, and led UX research that boosted traffic and conversions. I’ve also managed paid campaigns delivering 40M+ impressions and 600k+ clicks, and I’ve scaled a local business into 40+ franchises with digital tooling and team training.

Available to hire

I’m a full-stack developer with 7+ years building production-grade websites and web apps across PHP, WordPress/WooCommerce, React, Angular, and Tailwind CSS. I’ve delivered 10+ live client projects across e-commerce, franchise retail, real estate, healthcare, and sports, and I bring a dual background in development and product design to own projects end-to-end.

I’ve built custom WordPress plugins and WooCommerce extensions, designed scalable design systems, and led UX research that boosted traffic and conversions. I’ve also managed paid campaigns delivering 40M+ impressions and 600k+ clicks, and I’ve scaled a local business into 40+ franchises with digital tooling and team training.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Arabic

Fluent

French

Advanced

Work Experience

Senior Product Designer at Evermore Digital

January 1, 2024 - Present

Architected high-performance systems that met business and user requirements, boosting efficiency and reliability. Translated business requirements into technical specifications and system designs, contributing directly to project success. Developed design systems, style guides, and UI libraries to ensure product consistency. Led the design process from research to implementation, enhancing user engagement and site navigation. Implemented React-based web development techniques, resulting in a 60% increase in website traffic and improved user interactions. Created user flows and prototypes that improved site performance by 20%.

UI/UX Designer and Product Developer at MoreCommunication

December 31, 2023 - July 25, 2025

Conducted user interviews, surveys, and usability testing to inform design decisions. Created wireframes, prototypes, and mockups using Figma, Sketch, and Adobe XD, streamlining design processes. Restructured content to enhance navigation, increasing user engagement by 35% and reducing drop-off rates by 20%. Designed user interaction features that boosted engagement by 35% and user satisfaction by 25%, improving retention and receiving positive feedback within six months. Managed website portfolios, ensured functionality, and optimized performance, increasing traffic and engagement. Implemented responsive designs across devices, leading to a 25% rise in user satisfaction and 30% jump in mobile and desktop bounce rate reduction. Developed content management strategies with advanced CMS tools, increasing retention and engagement over six months. Monitored web traffic using Google Analytics, achieving a 25% increase in engagement over six months.

Analyst Programmer and Web Integrator at MORSERVS

March 31, 2020 - July 25, 2025

Developed and maintained dynamic web applications using front-end frameworks and PHP, SOAP technologies, enhancing site responsiveness and functionality, leading to a 30% increase in traffic and user interaction. Provided technical support and resolved software issues, achieving a 95% customer satisfaction rate and improving client retention.

Senior Product Designer at Evermore Digital

January 1, 2024 - Present

Architected high-performance systems that met business and user requirements, boosting efficiency and reliability. Gathered and translated business needs into technical specifications and comprehensive designs. Developed design systems, style guides, and UI libraries to ensure consistency and enhance design coherence. Led the design process from research to implementation, improving user engagement and site navigation. Implemented advanced web development techniques with React, increasing website traffic by 60% and enhancing user interaction. Enhanced user experience by creating user flows and prototypes, leading to a 20% increase in site performance.

UI/UX designer and Product Developer at MoreCommunication

December 31, 2023 - July 25, 2025

Conducted user interviews, surveys, and usability tests to inform design decisions. Created wireframes, interactive prototypes, and high-fidelity mockups using Figma, Sketch, and Adobe XD. Restructured and organized content to improve navigation, resulting in a 35% increase in user engagement and 20% reduction in drop-off rates. Created innovative user interaction designs increasing engagement by 35% and satisfaction by 25%, positively impacting retention rates. Managed multiple websites, maintained site performance, and implemented responsive designs improving user satisfaction by 25% and reducing bounce rates by 30%. Employed advanced CMS tools to update content, leading to improved retention and engagement. Analyzed web metrics using Google Analytics to boost engagement by 25%.

Analyst Programmer and Web Integrator at MORSERVS

March 31, 2020 - July 25, 2025

Developed and maintained dynamic web applications using front-end frameworks and PHP with SOAP technologies. Enhanced site responsiveness and functionality, resulting in a 30% increase in traffic and user interaction. Delivered technical support and resolved complex software issues, achieving a 95% customer satisfaction rate and boosting client retention.

Senior Developer & Product Engineer at Evermore Digital

January 1, 2024 - Present

Built and launched multiple e-commerce and institutional sites for clients in retail, interior design, and franchise sectors, including darnjara.ma (40+ franchise locations) and hssmaroc.com (Franke Maroc distributor). Developed custom WordPress plugins and WooCommerce extensions to meet client-specific business logic - including franchise management tools, loyalty integrations, and custom checkout flows. Scaled a MAD 500k/year local business into 40+ franchises across Morocco by implementing custom digital systems, franchise-specific marketing tooling, and training a 5-person execution team. Planned and managed paid digital campaigns that generated 40M+ impressions and 600k+ clicks across Google Ads and Meta platforms. Architected scalable design systems and component libraries that reduced UI inconsistencies by 90% and accelerated team delivery velocity by 40%. Led UX research (user interviews, usability testing) that drove 60% website traffic growth and 20% faster task completion fo

Web Developer & UI/UX Designer at More Communication

March 1, 2018 - December 1, 2023

Built and maintained 5+ client websites across sports, dental, flooring, and interior design verticals - including touargaclub.ma, rdeco.ma, and artsclinic.com. Led end-to-end digital rebrand of Union Touarga Sport (top Moroccan football club) - identity strategy, WordPress site, and fan engagement systems generating 30M+ impressions. Revamped e-commerce booking and checkout flows on 2 platforms, boosting engagement by 35% and reducing drop-offs by 20% via A/B testing and funnel optimisation. Built a custom blog CMS publishing 150+ articles; increased repeat visits by 25% in 16 months through architecture and internal linking improvements. Drove 30% traffic growth across 5+ managed domains through technical SEO audits and Google Analytics implementation.

Analyst Programmer & Web Integrator (Contract) at MORSERVS

March 1, 2020 - June 1, 2020

Designed and built the front-end UI for a serialisation and traceability platform, covering product lifecycle tracking workflows and operator dashboards. Developed PHP/SOAP microservices for a fidelity points system integrated into Tijarati, a retail loyalty mobile application - handling point accrual, redemption logic, and transaction history. Contributed to an e-commerce platform launch resulting in 20% sales uplift within 3 months.