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Hi, I'm Hinal Modi, a Social Media and Digital Marketing professional with over 2.5 years of experience in creating and executing paid media, SEO, email marketing, and social media campaigns for both B2C and B2B brands. I am passionate about developing content calendars, driving engagement, and optimizing campaign ROI through techniques like A/B testing and audience segmentation. I have hands-on experience with tools like Google Analytics, SEMrush, Mailchimp, Canva, and HubSpot. Throughout my career and academic projects, I have enjoyed analyzing marketing data and using creative strategies to boost brand engagement and revenue. I'm always eager to learn new skills and contribute to impactful marketing initiatives.…Hi, I'm Hinal Modi, a Social Media and Digital Marketing professional with over 2.5 years of experience in creating and executing paid media, SEO, email marketing, and social media campaigns for both B2C and B2B brands. I am passionate about developing content calendars, driving engagement, and optimizing campaign ROI through techniques like A/B testing and audience segmentation. I have hands-on experience with tools like Google Analytics, SEMrush, Mailchimp, Canva, and HubSpot. Throughout my career and academic projects, I have enjoyed analyzing marketing data and using creative strategies to boost brand engagement and revenue. I'm always eager to learn new skills and contribute to impactful marketing initiatives.

Hinal Modi

Digital Marketer, Marketing Strategist, Content Strategist, +2

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Hi, I'm Hinal Modi, a Social Media and Digital Marketing professional with over 2.5 years of experience in creating and executing paid media, SEO, email marketing, and social media campaigns for both B2C and B2B brands. I am passionate about developing content calendars, driving engagement, and optimizing campaign ROI through techniques like A/B testing and audience segmentation. I have hands-on experience with tools like Google Analytics, SEMrush, Mailchimp, Canva, and HubSpot. Throughout my career and academic projects, I have enjoyed analyzing marketing data and using creative strategies to boost brand engagement and revenue. I'm always eager to learn new skills and contribute to impactful marketing initiatives.…Hi, I'm Hinal Modi, a Social Media and Digital Marketing professional with over 2.5 years of experience in creating and executing paid media, SEO, email marketing, and social media campaigns for both B2C and B2B brands. I am passionate about developing content calendars, driving engagement, and optimizing campaign ROI through techniques like A/B testing and audience segmentation. I have hands-on experience with tools like Google Analytics, SEMrush, Mailchimp, Canva, and HubSpot. Throughout my career and academic projects, I have enjoyed analyzing marketing data and using creative strategies to boost brand engagement and revenue. I'm always eager to learn new skills and contribute to impactful marketing initiatives.

Available to hire

Hi, I’m Hinal Modi, a Social Media and Digital Marketing professional with over 2.5 years of experience in creating and executing paid media, SEO, email marketing, and social media campaigns for both B2C and B2B brands. I am passionate about developing content calendars, driving engagement, and optimizing campaign ROI through techniques like A/B testing and audience segmentation.

I have hands-on experience with tools like Google Analytics, SEMrush, Mailchimp, Canva, and HubSpot. Throughout my career and academic projects, I have enjoyed analyzing marketing data and using creative strategies to boost brand engagement and revenue. I’m always eager to learn new skills and contribute to impactful marketing initiatives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Advanced

Work Experience

Social Media & Marketing Intern at Play Academy

May 31, 2025 - July 25, 2025

Optimized paid media campaigns across Google Ads and Meta by conducting keyword audits, reducing CPC by 28%. Improved SEO by restructuring site navigation and updating metadata on Wix, resulting in a 35% increase in organic traffic. Enhanced social media engagement by designing short-form videos and visuals using CapCut and Canva.

Content Marketing Intern at Ajeh Business Solutions

August 31, 2024 - July 25, 2025

Launched segmented Mailchimp and HubSpot email campaigns with A/B testing, leading to a 15% improvement in CTR. Developed a conversion-optimized content strategy, nurturing leads and generating $8,400 in recurring revenue. Performed competitive research to inform content and social strategy, resulting in a 15% increase in landing page conversion rates.

Senior Account Executive at Gozoop

June 30, 2023 - July 25, 2025

Coordinated social media content for IHCL-Taj, managing a team of 4–6 to deliver 500+ posts annually with 98% on-time completion. Built Google Analytics dashboards and KPI reports to track campaign performance, increasing engagement by 30%. Activated digital campaigns across web, email, and social platforms, resulting in a 30% increase in multi-channel engagement.

Client Partner at Tonic Worldwide

October 31, 2022 - July 25, 2025

Revamped digital strategy for Aashirvaad Atta and AU Bank, resulting in a 24% increase in engagement through content planning. Managed a $24K/month retainer by delivering monthly campaign performance dashboards and influencer ROI reports. Directed website UX improvements by redesigning landing pages and refreshing product assets, boosting page conversions by 20%.