I am a results-driven digital marketer with more than 15 years of experience in e-commerce, SEO, content creation, and growth strategy. I specialise in short-form video content, marketing funnels, and CRM systems, and I'm proficient in AI tools for video, voice, and image generation. Recently, I've expanded into AI marketing automation, leveraging Zapier and CRM integrations to optimise customer journeys and increase lead generation. I love creating innovative, data-backed campaigns for platforms like Shopify, Amazon, and social media. I'm passionate about remote collaboration, continuous learning, and staying ahead in marketing technology trends. I bring creativity, a growth mindset, and a strong results-driven attitude to every project I work on.…

Mohammed Iqbal

I am a results-driven digital marketer with more than 15 years of experience in e-commerce, SEO, content creation, and growth strategy. I specialise in short-form video content, marketing funnels, and CRM systems, and I'm proficient in AI tools for video, voice, and image generation. Recently, I've expanded into AI marketing automation, leveraging Zapier and CRM integrations to optimise customer journeys and increase lead generation. I love creating innovative, data-backed campaigns for platforms like Shopify, Amazon, and social media. I'm passionate about remote collaboration, continuous learning, and staying ahead in marketing technology trends. I bring creativity, a growth mindset, and a strong results-driven attitude to every project I work on.…

Available to hire

I am a results-driven digital marketer with more than 15 years of experience in e-commerce, SEO, content creation, and growth strategy. I specialise in short-form video content, marketing funnels, and CRM systems, and I’m proficient in AI tools for video, voice, and image generation. Recently, I’ve expanded into AI marketing automation, leveraging Zapier and CRM integrations to optimise customer journeys and increase lead generation.

I love creating innovative, data-backed campaigns for platforms like Shopify, Amazon, and social media. I’m passionate about remote collaboration, continuous learning, and staying ahead in marketing technology trends. I bring creativity, a growth mindset, and a strong results-driven attitude to every project I work on.

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Skills

Experience Level

ChatGPT
Expert
Copywriting
Expert
CRM
Expert
Email Marketing
Expert
Mailchimp
Expert
SEO
Expert
AI Chatbot
Intermediate
AI Images
Intermediate
Shopify
Intermediate
Video Advert
Intermediate
Zapier
Intermediate
Facebook Ads
Intermediate
Google Ads
Intermediate
HubSpot
Intermediate
Social Media Design
Intermediate
TikTok
Intermediate
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Language

Urdu
Advanced
English
Fluent

Work Experience

Brand Developer - Social Media Manager - Project Manager at Green Apron
May 31, 2023 - July 25, 2025
Responsible for processing, packing, and labelling orders from both the website and multiple third-party ecommerce platforms. Managed client invoicing and handled B2B communication with customers, retailers, and wholesalers. Analyzed key metrics, impressions, sales data, and conversion rates to track performance and identify growth opportunities. Created engaging video and photo content and copywriting to boost brand visibility. Built social and B2B organic and paid targeted marketing funnels, strategies, campaigns, and calendar.
Freelancer, Contractor at Mr Media
June 1, 2015 - Present
Created and curated sales and media audits, managed paid ad campaigns, competitions, giveaways, and product uploads. Maintained websites and product SEO, managed third-party ecommerce platforms and social media accounts. Oversaw revenue performance and developed strategies to optimize growth and engagement. Utilized AI tools for content creation, workflow automation, and better customer interactions. Produced short-form videos and kept up to date with technological advances to drive innovation and efficiency.
Team Leader
March 31, 2015 - July 25, 2025
Led a team of customer service representatives, improving performance through coaching, motivation, and training. Monitored KPIs, issued daily reports, and analyzed customer data to optimize operations and enhance service quality. Strengthened leadership, communication, problem-solving, and data analysis skills.
Social Media Manager at Tesco PLC
October 28, 2003 - July 24, 2015
Managed social media engagement across platforms such as Twitter and Facebook, ensuring timely and professional customer interactions. Handled crisis management, protected brand reputation, and developed data-driven engagement strategies. Gained experience in digital marketing, analytics, brand management, and customer experience optimization.

Education

B.A Business Information Systems at University Of Glamorgan
January 1, 1999 - December 31, 2002

Qualifications

Google Marketing & E-commerce Professional Certificate
January 11, 2030 - July 25, 2025
MP Soap Maker Certification
January 11, 2030 - July 25, 2025
From Likes to Leads: Interact with Customers Online - Google Certificate
October 7, 2024 - October 7, 2024
Attract and Engage Customers with Digital Marketing - Google Certificate
October 1, 2024 - October 1, 2024

Industry Experience

Retail, Media & Entertainment, Professional Services, Software & Internet, Wholesale & Distribution
    uniE621 Wok To Walk
    As a freelancer for Wok to Walk, I supported their social media and marketing strategy by creating engaging content, refining their brand voice, and helping shape campaigns that resonated with their audience. I worked on both short-term promotional pushes and long-term strategy — focusing on increasing visibility, improving engagement, and aligning content with business goals across Instagram and Facebook.…
    paper Green Apron Wellbeng

    At Green Apron Wellbeing, I wore multiple hats across e-commerce, content, and marketing. I managed order processing and packing for both our website and third-party platforms, while also handling client invoicing and B2B communication with retailers and wholesalers.

    I kept a close eye on key metrics like impressions, conversions, and sales to spot opportunities for growth. On the creative side, I produced videos, wrote copy, and edited photos to help build our brand presence online.

    I also planned and executed both organic and paid marketing campaigns — from social media content calendars to full funnel strategies — all aimed at connecting with our audience and driving real engagement.