Digital Marketing Coordinator at Valley View Caravan Park

Run digital campaigns across email, social media, and content listings to drive online bookings and qualified travel enquiries. Communicate regularly with partners, tourism boards, vendors, and media contacts—sharing updates and performance insights to strengthen relationships. Maintain and enhance website content and SEO to ensure accurate information, compliance, and an improved visitor experience. Oversee review site moderation by monitoring and responding to guest feedback on Google Business Profile, TripAdvisor, and Facebook, ensuring timely, professional engagement and applying SEO best practices for review keywords and local search visibility. Create and schedule content, including copy, graphics, and short videos, using Canva and Meta Business Suite. Contribute creative ideas for brand evolution, seasonal promotions, and new digital initiatives. Maintain social media activity, from planning content and scheduling posts to moderating comments and reviews while improving workflows for content approvals and GA4 reporting. Planned and implemented on-page SEO improvements, including keyword research, metadata updates, and internal linking. Monitored performance with Google Analytics and Google Search Console, analysing queries and adjusting content to improve visibility.

Graphic & Web Designer at ThinkCode Technologies

Developed visual identities, including logos, business cards, and branding collateral, to establish a cohesive brand presence for multiple brands. Worked closely with developers to design visually appealing websites that met client specifications and industry standards.

Technical Associate at Tech Mahindra Ltd

Effectively ran the Priority 1 / Priority 2 process, leading the Technical Support Groups through troubleshooting and customer communications. Ensured that activities within a process were being performed at a high level of quality and that they met the associated Service Level Agreements (SLAs). Collaborated with problem managers to determine the proper root cause analysis.

Digital Marketing Coordinator at Valley View Caravan Park

Increased organic search impressions by 68% and clicks by 6% within six months through SEO optimization and internal-linking improvements. Produced all creative assets for fully booked seasonal events such as the New Year’s Eve celebration and King Valley Cycle Challenge. Improved Instagram reach for a client’s account by 50% in the last six months.

Graphic Designer at Mintly

Designed social media graphics, marketing collateral, and responsive web layouts for clients in the United States and India, applying UX principles to improve navigation and engagement. Achieved 90% client retention on design projects.

Technical Associate at Tech Mahindra

Led prioritization processes, guided technical support teams through troubleshooting, and ensured SLA adherence. Collaborated with problem managers to determine root causes and implement fixes.

Marketing Coordinator at Valley View Caravan Park

Led digital marketing efforts to boost online visibility and drive bookings across email, social media, and content listings. Implemented SEO improvements, resulting in 68% increase in organic impressions and 6% click-through uplift within six months. Produced creative assets for seasonal events such as New Year’s Eve celebration and King Valley Cycle Challenge. Improved Instagram reach by 50% over six months. Coordinated with partners, tourism boards, vendors, and media contacts, sharing performance insights to strengthen relationships.

Graphic Designer at Mintly

Designed social media graphics, marketing collateral, and responsive website layouts, applying UX principles for better navigation.

Technical Associate at Tech Mahindra

Effectively ran the Priority 1/ Priority 2 processes, leading the Technical Support Groups through troubleshooting and customer communications. Ensured SLA adherence and documented processes; collaborated with problem managers to determine root cause analysis.

Graphic & Web Designer at Thinkcode Technologies

Developed visual identities including logos, business cards, and branding collateral for multiple brands. Created responsive, user-friendly websites in collaboration with developers, enhancing load speeds and accessibility.

Marketing Coordinator at Valley View Caravan Park

Managed website and social media content updates using SEO insights, customer feedback, and seasonal campaigns. Produced visual and video content (e.g., Reels, promotional posts) using Canva and CapCut, and scheduled posts via Meta Business Suite. Monitored campaign and website performance via Google Analytics and Search Console to inform ongoing digital strategy. Collaborated with local tourism partners to run cross-promotional campaigns, fostering regional visibility and business relationships.

Graphic Designer at Mintly

Worked closely with copywriters and digital marketers to ensure visual content aligned with brand identity and objectives. Developed wireframes and prototypes for a new website redesign. Designed marketing materials, including logos, brochures, flyers, and posters, ensuring consistency with brand guidelines. Achieved a complete UI/UX redesign for the flagship website, improving navigation and increasing user engagement by 25%, and a 30% lift in brand visibility through website presence.

Technical Associate at Tech Mahindra

Led Priority 1/Priority 2 processes, troubleshooting, and customer communications. Ensured activities within a process were performed at a high level of quality and met Service Level Agreements (SLAs). Collaborated with problem managers to determine root causes and drive resolution.

Digital Marketing Coordinator at Valley View Caravan Park

Led end-to-end digital campaigns across email, social media, and content listings to drive online bookings and qualified travel inquiries. Communicated with partners, tourism boards, vendors, and media contacts; sharing updates and performance insights to strengthen relationships. Maintained and enhanced website content and SEO for accurate information and improved visitor experience. Oversaw moderation on Google Business Profile, TripAdvisor, and Facebook, ensuring timely, professional engagement and SEO-focused review handling. Created content including copy, graphics, and short videos using Canva and Meta Business Suite. Contributed ideas for brand evolution, seasonal promotions, and new digital initiatives. Implemented user-centered design practices to support future website and app improvements.

Graphic & Web Designer at Thinkcode Technologies

Developed visual identities including logos, branding collateral, and cohesive brand presence for multiple clients. Collaborated with developers to design visually appealing websites meeting client specs and industry standards. Achievements included creating identities and marketing assets for 15+ clients across diverse industries, with strong client retention and improved usability.

Technical Associate at Tech Mahindra

Efficiently ran the Priority 1/Priority 2 process, leading technical support groups through troubleshooting and customer communications. Ensured activities within a process were performed at a high level of quality and met Service Level Agreements (SLAs). Collaborated with problem managers to determine root causes. Achievements included providing timely technical support and documentation for enterprise clients, ensuring 98% SLA adherence during support cycles and rapid adaptation to internal tools and processes.

Graphic Designer at Mintly

Designed social media graphics, marketing collateral, and responsive website layouts, applying UX principles for improved navigation. Worked across US and India teams to deliver compelling visuals.

Marketing Coordinator at Valley View Caravan Park

Marketing coordinator delivering digital campaigns, creating content, and managing client communications. Increased organic search impressions by 68% and clicks by 6% within six months through SEO optimization and internal-linking improvements. Produced creative assets for seasonal events including New Year’s Eve celebrations and the King Valley Cycle Challenge. Improved Instagram reach by 50% in the last six months. Coordinated with partners, tourism boards, vendors, and media contacts to strengthen relationships.

Took time off from professional work from August 2020 to September 2023 to raise children and nurture their development; pursued personal skill development and collaborated on freelance projects when possible.

Technical Associate at Tech Mahindra

Effectively ran the Priority 1/2 processes, leading the Technical Support Groups through troubleshooting and customer communications. Ensured activities within a process were performed at a high quality and SLAs were met. Collaborated with problem managers to determine root causes and provided timely technical support for enterprise clients.

Graphic Designer at Mintly

Designed social media graphics, marketing collateral, and responsive website layouts; applied UX principles for improved navigation. Led visual design across campaigns for multiple clients in the USA and India.

Digital Marketing Coordinator at Valley View Caravan Park

Increased organic search impressions by 68% and clicks by 6% within six months through SEO optimization and internal linking enhancements. Produced creative assets for fully booked seasonal events (New Year's Eve celebration, King Valley Cycle Challenge). Improved Instagram reach by 50% in six months. Managed website content and SEO-friendly updates; collaborated with partners, tourism boards, vendors, and media contacts; maintained strong campaign performance.

Career break to raise children and nurture their development; grateful for the time to learn and grow, while staying connected to industry through part-time projects and upskilling.

Graphic Designer at Mintly

Designed social media graphics and marketing collateral; applied UX principles to improve navigation and user experience; contributed to 15+ client projects across diverse industries, driving strong engagement and brand consistency.

Graphic Designer at Thinkcode Technologies

Developed visual identities, logos, and branding collateral for multiple brands; collaborated with developers to deliver visually appealing, responsive websites; improved asset loads and accessibility; delivered high-quality design work across projects.