Available to hire
I am a creative and strategic content writer with over 12 years of experience across B2B and B2C industries. My career in content and marketing has helped me think not just like a writer, but a strategic content partner with an understanding of how words connect to brand growth, lead generation, and audience engagement.
I bring measurable results in the form of increased traffic, engagement, and conversions through high-impact content. I am highly adaptable; able to handle corporate, technical, and creative content confidently. I’m passionate about storytelling, obsessed with technology and add value by supporting branding, presentations, campaign management, and design.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Hindi
Intermediate
Work Experience
Freelance Consultant at Behance, Freelancer, Upwork
June 1, 2020 - PresentFreelance content writer and graphic designer working with clients across diverse industries providing branding, digital content, and marketing materials.
HLTA/Librarian at Educate Staffing, London, UK
February 28, 2025 - July 28, 2025EYFS Teaching Assistant roles in various primary schools, supporting early years education and learning environments.
Content Consultant at Empuls
December 31, 2023 - July 28, 2025Content creation including long-form blogs, Forbes white-labeled articles, marketing, sales, and social media content for an employee engagement platform.
Content and Marketing Consultant at Pioneering Solutions Ltd, London, UK
December 31, 2022 - July 28, 2025Produced long-form LinkedIn articles and enablement content focused on UK tax investigations to support client marketing.
Consultant Campaign Manager at AppShark Software
December 31, 2021 - July 28, 2025Managed end-to-end email campaign strategy, content creation, template design, and reporting for ABM and vanilla campaigns, coordinating with data and content teams.
Sr. Analyst Content Marketing at NetEnrich Inc., India
February 28, 2020 - July 28, 2025Developed content strategy, sales enablement materials (datasheets, case studies), ABM and social media marketing campaigns that significantly boosted engagement and lead generation.
Sr. MarCom Executive at DSMART Systems, India
January 31, 2018 - July 28, 2025Created LinkedIn articles, blogs, sales enablement content, and social media marketing materials to increase traffic and generate business leads.
Consultant at TNerd / DealOn
September 30, 2015 - July 28, 2025Generated ad-based revenue through blogs, product reviews, and social media marketing; collaborated on recipe book publication; increased web traffic and rankings.
Content Lead + Sr Consultant at AppShark Software, India
December 31, 2015 - July 28, 2025Led content creation for website, marketing, sales enablement, product demos, and social media campaigns enhancing brand awareness and client engagement.
Document Specialist (Senior Analyst) - Contract at Deloitte Services LP, India
December 31, 2013 - July 28, 2025Proofread and formatted company documents related to tax and audit with attention to detail and accuracy.
Associate Writer at Udyog Software Ltd., India
September 30, 2013 - July 28, 2025Managed content and design for new company website, produced marketing content including product demos and PR materials to raise brand awareness.
Content Writer at Versant Online Solutions, India
August 31, 2012 - July 28, 2025Created social media posts, blogs, event descriptions, press releases, and creative content which helped in popularizing IPL cricket events and increased business.
Writer at Demand Media Studios, USA
July 31, 2011 - July 28, 2025Produced domain-specific articles for technology, automotive, DIY, food, and household sectors on multiple digital platforms.
Trainee Journalist (Sub Editor) at The Statesman Print Journalism School, India
June 30, 2010 - July 28, 2025Interned and trained in newsroom editorial, reporting, and online journalism, contributing articles and participating in notable journalism panels.
Freelance Consultant at Behance, Freelancer, Upwork
June 1, 2020 - PresentFreelance content writer and graphic designer working with clients across different industries.
HLTA/Librarian at Educate Staffing
February 28, 2025 - July 28, 2025EYFS teaching assistant in Whitchurch Primary School, Cedars Manor School, Roe Green Infant School, and Roxbourne Primary School.
Content Consultant at Empuls
December 31, 2023 - July 28, 2025Created long-form blogs and Forbes articles (white-labeled), marketing, sales and social media content for their employee engagement, rewards and recognition platform, and services.
Content and Marketing Consultant at Pioneering Solutions Ltd, London, UK
December 31, 2022 - July 28, 2025Produced long-form LinkedIn articles (white-labeled) for a tax investigation specialist.
Consultant Campaign Manager at AppShark Software
December 31, 2021 - July 28, 2025Managed end-to-end email campaign strategy, content, template creation, design, management, and reporting for ABM and Vanilla campaigns. Managed the data team and collaborated with the Content Marketing team for lead generation.
Sr. Content Consultant - Product Content at INRY
December 31, 2020 - July 28, 2025Created end-to-end features, store content, social media, and business challenges content for their HIQE product on the ServiceNow store.
Consultant Copyeditor at Seer Assets LLC, London, UK
December 31, 2020 - July 28, 2025Copyedited articles on plant-based living for Plantie website, serving as last point of contact before publication.
Content Consultant - Website Content at Vacay eZone
December 31, 2020 - July 28, 2025Provided website content, logo tagline, social media posts, and flyer content for a travel website.
Sr. Analyst Content Marketing at NetEnrich Inc., India
February 28, 2020 - July 28, 2025Worked on content strategy, Go-to-Market, ABM, and Sales Enablement content resulting in high engagement and increased sales pipeline. Created extensive PowerPoint presentations and engaging marketing and brand positioning content including social media ads and landing pages.
Sr. MarCom Executive at DSMART Systems, India
January 31, 2018 - July 28, 2025Increased traffic and generated business leads through LinkedIn Pulse articles, blogs, sales enablement content, website content, social media marketing, branding and campaign management, YouTube videos, and HR-related content creation.
Consultant at TNerd, India / DealOn, Australia
September 30, 2015 - July 28, 2025Generated ad-based revenue with blogs, product reviews, and social media marketing. Developed creative content for DealOn website and promotional materials, collaborates with influencers, and contributed to recipe book publication.
Content Lead + Sr Consultant at AppShark Software, India
December 31, 2015 - July 28, 2025Responsible for conceptualizing and creating the company website, increasing brand awareness through social media marketing, sales enablement content, digital content, case studies, product manuals, and webinars to gain new clients.
Senior Analyst - Document Specialist at Deloitte Services LP, India
December 31, 2013 - July 28, 2025Proofread and formatted company documents related to tax and audit.
Associate Writer at Udyog Software Ltd., India
September 30, 2013 - July 28, 2025Created end-to-end content and design concept for a new company website leading to increased business and brand awareness through social media marketing. Developed marketing content, product demo videos, and various corporate communications.
Content Writer at Versant Online Solutions (Mera Events), India
August 31, 2012 - July 28, 2025Generated business and audience growth through social media posts, blogs, event descriptions, ads, creative content, press releases, manuals, FAQs, newsletters, and policy documents. Popularized IPL through blogs leading to exclusive ticketing partnership.
Writer at Demand Media Studios, USA
July 31, 2011 - July 28, 2025Authored domain-specific articles on various topics including technology, automotive, DIY, food, and household.
Trainee Journalist (Sub Editor) at The Statesman Print Journalism School, India
June 30, 2010 - July 28, 2025Trained and interned in newsroom including editorial and reporting teams along with online journalism. Participated in international journalist panel.
Freelance Content Consultant
July 1, 2011 - November 24, 2025Content and design assets for regional businesses and clients
Librarian/HLTA
January 1, 2025 - January 1, 2025Content for school-based curriculum and teaching resources
Content Marketing / Long-form writer at Empuls io
January 1, 2023 - January 1, 2023Long-form blogs and white labeled Forbes article, marketing, sales and social media content
Content Writer / LinkedIn articles at Pioneering Solutions Ltd.
January 1, 2022 - January 1, 2022Long-form LinkedIn articles (white-labeled) for a HMRC tax investigation specialist
End-to-end email campaign strategy, content management, and reporting at AppShark Software
January 1, 2021 - January 1, 2021End-to-end email campaign strategy, content management, and reporting for ABM and Vanilla campaigns
Web content, presentations, product descriptions, and sales conversion assets at Anikini Tech
January 1, 2020 - January 1, 2020Web content, presentations, product descriptions, and sales conversion assets
Copyediting articles at Plantie (Seer Assets LLC)
January 1, 2020 - January 1, 2020Copyediting articles for the Plantie website
End-to-end product content, store content, social media, and business challenges content at INRY
January 1, 2020 - January 1, 2020End-to-end product content, store content, social media, and business challenges content
Website content, logo tagline, social media posts, and flier content at Vacay eZone
January 1, 2020 - January 1, 2020Website content, logo tagline, social media posts, and flier content for the travel website
Sr. Analyst Content Marketing at NetEnrich Inc.
January 1, 2020 - January 1, 2020Led the content strategy and execution for multiple client accounts, improving organic traffic with Go-to-Market, ABM, and Sales Enablement content
Sr. MarCom Executive at DSMART Systems (CyByte)
January 1, 2018 - January 1, 2018Increased traffic and generated business lead with LinkedIn Pulse articles, blogs, and sales enablement content
Content Marketing at TNerd, India and DealOn, Australia
January 1, 2015 - January 1, 2015Ad-based revenue generation with content and social media marketing
Sr. Consultant at AppShark Software, India
January 1, 2015 - January 1, 2015Part of the startup marketing team responsible for conceptualizing and creating the company website, driving traffic and increasing brand awareness
Document Specialist (Senior Analyst) at Deloitte Services LP, India
December 31, 2013 - December 31, 2013Proofreading and formatting company documents related to tax and audit
Associate Writer at Udyog Software India Ltd., India
January 1, 2013 - January 1, 2013End-to-end content and design for new website, marketing and social media channels
Content Writer at Versant Online Solutions (Mera Events), India
August 31, 2012 - August 31, 2012Responsible for launching MeraEvents as the main IPL ticketing partner through blogs, marketing and social media content
Writer at Demand Media Studios, USA
November 1, 2010 - November 24, 2025Domain-specific articles on EHow (technology, automotive, DIY, food, household, etc. and articles on Answer bag and Associated content)
Intern at The Statesman, India
January 1, 2010 - January 1, 2010Articles published in The Statesman
Education
Master of Arts at Jadavpur University, India
January 1, 2004 - December 31, 2009Bachelor of Arts at Jadavpur University, India
January 1, 2004 - December 31, 2009Postgraduate Diploma in Journalism at THE STATESMAN PRINT JOURNALISM SCHOOL, INDIA (in association with Konrad Adenauer Stiftung, Germany)
January 1, 2009 - January 1, 2010Qualifications
English level test on FREELANCER
January 1, 2020 - December 31, 2020Indeed assessment for WRITTEN COMMUNICATION — highly proficient
January 1, 2020 - December 31, 2020Indeed assessment for PROOFREADING — proficient
January 1, 2020 - December 31, 2020Indeed assessment for SEARCH ENGINE OPTIMIZATION — proficient
January 1, 2020 - December 31, 2020Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Education, Travel & Hospitality, Healthcare
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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