Available to hire
I am a strategic and hands-on digital professional with over 13 years of experience in digital transformation, marketing campaigns, content creation, and product development. I enjoy combining creativity with execution—whether it’s launching e-commerce brands, designing visual assets, or managing impactful content campaigns. I thrive in remote, fast-moving teams where clarity, creativity, and ownership matter.
I have experience working in cross-functional teams, particularly in the life sciences sector, and I am passionate about helping brands grow through innovative digital strategies and compelling storytelling.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
French
Fluent
English
Fluent
Spanish; Castilian
Beginner
Italian
Beginner
Work Experience
Senior Digital Marketing Executive at Innovmode
September 1, 2024 - PresentLaunched and scaled an e-commerce platform. Created and executed content strategies across Meta and TikTok, increasing traffic by 140%. Produced and edited UGC-style and short-form video content using Canva, CapCut, and Midjourney. Designed all branded visual content, landing pages, and promotional campaigns. Built and managed newsletters, automated email flows, and product blog content. Led paid media strategy and analyzed performance for continuous optimization.
Head Product Manager & IT Digital Business Partner at Bristol Myers Squibb
August 31, 2024 - July 29, 2025Led global cross-functional teams to drive IT & digital initiatives across product launches and internal campaigns. Established Tech forum to boost digital fluency for over 300 employees, receiving 90% positive feedback. Collaborated with marketing and medical teams to craft high-impact internal and external communications. Won company-wide hackathon for an AI-driven digital health content concept. Launched employee engagement content via newsletters, videos, and social tools with 90% satisfaction rate.
IT Planning & Communications Lead at Bristol Myers Squibb
December 31, 2021 - July 29, 2025Oversaw the portfolio strategy across 20+ countries, integrating marketing alignment into planning. Built internal dashboards and content for leadership showcasing digital performance and milestones. Drove team visibility through internal content campaigns and presentations.
IT Business Partner, Commercial at Celgene
December 31, 2020 - July 29, 2025Partnered with marketing and sales leads to deliver digital programs with strong communications and content layers. Created briefing documents, impact reports, and onboarding materials for commercial tool launches. Supported HCP-facing content delivery via digital portals with 1,000+ users daily.
Marketing & Comms Lead (Diversity Community Network) at Bristol Myers Squibb (Side Role)
December 31, 2024 - July 29, 2025Directed communication for inclusion initiatives across Europe. Designed and launched visual campaigns, event assets, and storytelling-driven newsletters. Coordinated interviews, videos, and visuals to boost participation and awareness.
Senior Business Analyst at Celgene
December 31, 2018 - July 29, 2025Led IT-business content alignment for commercial solutions in the EU. Created stakeholder-facing dashboards and training content.
Marketing Specialist at CEB, London
December 31, 2010 - July 29, 2025Managed B2B content and prospecting campaigns in the UK market. Led email, pitch deck, and CRM communications.
Education
MSc at IAE Lyon 3
January 1, 0001 - December 31, 0001BSc at Middlesex University London
January 1, 0001 - December 31, 0001Qualifications
Industry Experience
Life Sciences, Healthcare, Retail, Media & Entertainment, Professional Services
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