Marketing Manager with 7 years of experience driving digital and brand strategies across the EMEA. Skilled in building brands from concept to retention through paid and organic channels. Strong expertise in lead generation, performance marketing, market analysis, and data-driven optimization. Experienced in executing integrated campaigns digital and exhibitions while aligning marketing goals with sales growth and business objectives.

Burhanuddin Zeenwala

Marketing Manager with 7 years of experience driving digital and brand strategies across the EMEA. Skilled in building brands from concept to retention through paid and organic channels. Strong expertise in lead generation, performance marketing, market analysis, and data-driven optimization. Experienced in executing integrated campaigns digital and exhibitions while aligning marketing goals with sales growth and business objectives.

Available to hire

Marketing Manager with 7 years of experience driving digital and brand strategies across the EMEA. Skilled in building brands from concept to retention through paid and organic channels. Strong expertise in lead generation, performance marketing, market analysis, and data-driven optimization. Experienced in executing integrated campaigns digital and exhibitions while aligning marketing goals with sales growth and business objectives.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hindi
Advanced
Arabic
Intermediate
Urdu
Advanced

Work Experience

Assistant Marketing Manager at Powernsun, Dubai
January 1, 2022 - Present
Built, planned, and implemented the overall digital marketing strategy including SEO/SEM, marketing database, email, social media, and display advertising campaigns. Measured and reported performance of all digital marketing campaigns against goals. Brainstormed new growth strategies and executed conversion tests. Led market research to assess product viability. Designed and implemented customer acquisition funnels across regions. Analyzed data to improve brand marketing and maintained the sales funnel with senior sales management.
Digital Marketing Specialist at SMS Group, Dubai
January 1, 2022 - August 2, 2025
Administered multiple social media accounts, developed and optimized Google Ads and Facebook Ads campaigns. Created engaging social media strategies to increase brand presence and awareness. Evaluated user engagement with analytics tools. Launched new products and services through SEO, SEM, and social media. Focused on conversion rates and introduced post-click marketing platforms. Reported campaign performance with detailed analysis and handled copywriting for social media and blogs.
Digital Marketing Specialist at Anand Super 100, India
January 1, 2020 - August 2, 2025
Created and executed engaging social media campaigns to cultivate audiences and enhance brand awareness. Monitored campaign success via analytics and prepared detailed reports. Coordinated with marketing teams and agencies to analyze effectiveness and ROI. Managed daily SEM activities including planning, implementation, and optimization. Developed user-friendly online content including videos and graphics. Built backlinks and domain authority for websites.
Marketing Manager at Thomsun Group
June 16, 2025 - Present
• Develop and implement integrated marketing plans combining digital, offline, and exhibition-based activities to strengthen brand presence across diverse business divisions. • Collaborate with sales teams to identify market demands, align campaigns with business goals, and support lead generation and conversion initiatives. • Conduct market research, competitor benchmarking, and trend analysis to identify growth opportunities and refine go-to-market strategies. • Deliver comprehensive market analysis reports and competitive intelligence insights to guide product positioning and campaign planning. • Plan and execute multi-channel digital campaigns (Google Ads, Meta, LinkedIn, Programmatic, Email Marketing, SEO/SEM) to drive brand awareness, engagement, and qualified leads. • Establish KPIs for all marketing initiatives; monitor, analyze, and report on campaign performance, user behavior, and conversion funnel metrics. • Drive digital transformation initiatives—including website revamps, SEO optimization, analytics integration (GA4), and marketing automation systems. • Manage and optimize e-commerce operations, improving user experience, conversion rates, and digital sales performance.

Education

Bachelor of Engineering at RGPV University, Indore
August 1, 2014 - June 30, 2018

Qualifications

Social Media Marketing Certification – Meta
January 1, 2019 - January 14, 2026
Digital Marketing Certification - Google
January 1, 2018 - January 14, 2026
AdWords Certification – Google
January 1, 2018 - January 14, 2026

Industry Experience

Energy & Utilities, Travel & Hospitality, Real Estate & Construction, Education, Retail, Wholesale & Distribution, Consumer Goods, Professional Services