Francois van Loggerenberg

ProAvailable to hire

Hi, I’m Francois. Born and raised in South Africa, I now call Perth, Australia home.

About

Hi, I’m Francois. Born and raised in South Africa, I now call Perth, Australia home. I entered the world of advertising because I loved drawing, and that passion launched an incredible 18-year journey across the full spectrum of the industry—from design, art direction, copywriting and illustration to client management, photography, production, and even the occasional office pizza run. I built a strong foundation with an all-hands-on-deck mindset in smaller agencies, which taught me versatility and collaboration. Today I run my own independent creative studio as a one-man team with big ideas and even bigger dreams. I’m committed to evolving my skillset, embracing new tech, and adapting to brands and audiences while valuing meaningful client relationships—happy clients = happy life. I thrive on taking campaigns from concept to execution and love seeing ideas come to life out in the world. It’s been an exciting journey, and I can’t wait to see what’s next.

Dreams fuel the work I do, and I’m excited to continue growing as a creative problem-solver who partners with clients to deliver outstanding creative that resonates in today’s dynamic landscape.

  • Joined September 2025

Languages

  • EnglishFluent
  • AfrikaansFluent

Industry experience

  • Media & Entertainment
  • Professional Services
  • Retail
  • Software & Internet
  • Other

Projects · 4

Work experience· 15 roles

Graphic Designer / Art Director / Creative Director · Self employedMar 2016 – Present · 10 yrs 9 mos

Consult with advertising agencies and direct clients to deliver through-the-line creative work across branding, digital, print, and social media platforms. Lead full creative concept development, art direction, and design production. Manage external resources (writers, developers, photographers) as needed for project execution. Present concepts and creative strategies to senior clients, contributing to business growth.

Self-employed Graphic Designer / Art Director / Creative Director · Self-employed / Independent Creative StudioMar 2016 – Present · 10 yrs 9 mos

- Consult with advertising agencies and direct clients to deliver through-the-line creative work across branding, digital, print, and social media platforms. - Lead full creative concept development, art direction, and design production. - Manage external resources (writers, developers, photographers) as needed for project execution. - Present concepts and creative strategies to senior clients, contributing to business growth.

Graphic Designer / Art Director / Creative Director (Self-employed) · Self-employed / Independent Creative StudioMar 2016 – Present · 10 yrs 9 mos

Consult with advertising agencies and direct clients to deliver through-the-line creative work across branding, digital, print, and social media platforms. Lead full creative concept development, art direction, and design production. Manage external resources (writers, developers, photographers) as needed for project execution. Present concepts and creative strategies to senior clients, contributing to business growth.

Graphic Designer · DreamstateFeb 2016 – Sep 2025 · 9 yrs 8 mos
Graphic Designer · DreamstateFeb 2016 – Sep 2025 · 9 yrs 8 mos
Graphic Designer · DreamstateFeb 2016 – Sep 2025 · 9 yrs 8 mos
Marketing, Design, Advertising and Brand Development · Mike's Kitchen Restaurant FranchiseMay 2013 – Sep 2025 · 12 yrs 5 mos
Marketing, Design, Advertising and Brand Development · Mike's Kitchen Restaurant franchiseMay 2013 – Sep 2025 · 12 yrs 5 mos

Education

BA in Brand Communications · AAA School of Advertising2025 – 2026

currently finishing the conversion of my diploma to degree

Diploma in Visual Communication, Art Direction · AAA School of Advertising2002 – 2005
Matric · Linden Hoerskool / High School1999 – 2001

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