I'm Víctor Pagès Melero, a designer from Barcelona, based in Switzerland. I focus on brand and visual communication, combining corporate design, motion graphics, and editorial thinking to turn complex ideas into clear, engaging visuals. I have experience working both independently and within interdisciplinary teams, developing brand identities, visual systems, and communication assets for digital and print media. What differentiates me is my ability to connect design with strategy. I’ve worked on internal communication campaigns, ESG publications, corporate events, and trade shows, helping companies communicate technical or abstract content in a clear, coherent, and effective way. I enjoy collaborating across departments and adapting my work to real business needs while keeping a strong visual identity. Employment and project experience Brand & Visual Communication Lead CODINA Textile Machinery January 2023 – Present Communication & Corporate Image Designer CIRSA November 2024 – February 2025

Victor Pages Melero

I'm Víctor Pagès Melero, a designer from Barcelona, based in Switzerland. I focus on brand and visual communication, combining corporate design, motion graphics, and editorial thinking to turn complex ideas into clear, engaging visuals. I have experience working both independently and within interdisciplinary teams, developing brand identities, visual systems, and communication assets for digital and print media. What differentiates me is my ability to connect design with strategy. I’ve worked on internal communication campaigns, ESG publications, corporate events, and trade shows, helping companies communicate technical or abstract content in a clear, coherent, and effective way. I enjoy collaborating across departments and adapting my work to real business needs while keeping a strong visual identity. Employment and project experience Brand & Visual Communication Lead CODINA Textile Machinery January 2023 – Present Communication & Corporate Image Designer CIRSA November 2024 – February 2025

Available to hire

I’m Víctor Pagès Melero, a designer from Barcelona, based in Switzerland.

I focus on brand and visual communication, combining corporate design, motion graphics, and editorial thinking to turn complex ideas into clear, engaging visuals. I have experience working both independently and within interdisciplinary teams, developing brand identities, visual systems, and communication assets for digital and print media.

What differentiates me is my ability to connect design with strategy. I’ve worked on internal communication campaigns, ESG publications, corporate events, and trade shows, helping companies communicate technical or abstract content in a clear, coherent, and effective way. I enjoy collaborating across departments and adapting my work to real business needs while keeping a strong visual identity.

Employment and project experience

Brand & Visual Communication Lead CODINA Textile Machinery
January 2023 – Present

Communication & Corporate Image Designer CIRSA
November 2024 – February 2025

See more

Language

Spanish; Castilian
Fluent
Catalan; Valencian
Fluent
English
Fluent
Italian
Advanced
German
Intermediate

Work Experience

Graphic Designer - Communication & Corporate Image Department at CIRSA
October 6, 2023 - November 6, 2024
Directed corporate photo shoots and edited visual assets for internal and external use. Standardized casino brand logos for internal use, defining clear space and usage formats for the Brand Center. Collaborated with the design and layout for the Corporate Book 2024, aligning it with brand and communication guidelines. Produced and sent internal newsletters in collaboration with the communications team. Developed campaign branding for key internal initiatives (Christmas, Charity Day, Valentine’s Day, etc.), including digital and print collateral. Coordinated the planning and production of a large-scale company event for 800+ employees: Designed and produced event materials such as photocalls, wristbands, ID badges, signage, and invitations. Supported the creation of the 2024 ESG Sustainability Report, ensuring graphic consistency and layout quality. Collaborated daily with multiple departments, fostering a strong team-oriented environment.
Brand & Visual Communication Lead at CODINA Textile Machinery
January 8, 2023 - February 2, 2025
Developed and led the company’s brand identity and visual communication strategy, from concept to full implementation across print and digital. Designed a wide range of corporate and product materials, including business stationery, product catalogs, exhibition graphics, and internal documentation. Produced photo and video content of textile machinery for use in marketing, product sheets, and digital platforms. Created motion and promotional videos, combining footage and graphics for use in client presentations and international fairs. Supported the sales team and client interactions, providing visual tools and representing the company at international industry events: ITMA Milan 2023, TechTextil Frankfurt 2024 and soon K Düsseldorf 2025. Ensured brand consistency across all communication channels, aligning creative output with commercial objectives.

Education

Graphic Design Degree at ESDAPC
September 12, 2021 - June 15, 2025
Technological High School Diploma at Escola Montcau - La Mola
September 9, 2018 - June 21, 2020
Compulsory Secondary Education (ESO) at Escola PIA Sabadell
September 14, 2014 - June 21, 2018

Qualifications

Erasmus Program – Accademia di Belle Arti di Venezia
January 11, 2030 - November 15, 2025
Driving License B
March 12, 2021 - March 12, 2021
L Residence Swiss Permit
January 11, 2030 - May 22, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Transportation & Logistics, Wholesale & Distribution, Other, Manufacturing, Consumer Goods