Available to hire
Hi, I’m Wally Glenn, an experienced digital marketer with over 10 years working in fast-paced environments. I’m passionate about crafting innovative marketing designs and have a knack for developing creative strategies that boost brand visibility and customer engagement. Throughout my career, I’ve collaborated with various teams to build effective marketing campaigns, focusing on email marketing, content creation, and strategic planning.
I’m a dependable team player who enjoys leveraging data and AI tools to optimize campaign performance. I love tackling challenges head-on and continuously improving marketing processes to achieve optimal results. I’m excited to connect and explore new opportunities where I can contribute my skills and grow further in the digital marketing space.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Marketing Specialist II at Intuit
June 30, 2025 - July 9, 2025Responsible for sending nearly 1000 campaigns delivering 560 billion messages during tax season, ensuring timely and relevant notices to customers. Built email templates and modules for Braze, and performed QA across various email clients and in dark mode. Utilized AI tools from Braze to focus messaging more effectively. Collaborated with cross-functional teams to align marketing and business objectives.
Digital Marketing Manager at San Francisco Comedy Competition
January 1, 2008 - PresentDeveloped and implemented comprehensive digital marketing strategies to enhance brand visibility. Analyzed campaign data to refine targeting resulting in 127% growth in organic website traffic and 73% boost in event attendance. Directed email campaigns reaching a 61% open rate and 7-9% click-through rate for ticket sales. Created and edited marketing images using Photoshop with AI enhancement. Managed social media ad buys on Facebook and Instagram.
Digital Marketing Developer at Empower Pharmacy
December 31, 2023 - July 9, 2025Executed Pardot integration strategy to optimize outreach targeting patients, doctors, and pharmacists, resulting in a 20% growth in new doctor leads. Managed multiple email campaigns in Salesforce Marketing Cloud including AMPscript, landing pages, testing, and deployment. Performed QA using Litmus, updated marketing materials with Adobe InDesign, and optimized images with Photoshop AI effects.
Digital Marketing Specialist at Samsung Electronics
March 31, 2023 - July 9, 2025Managed multiple email campaigns using Adobe Campaign with responsibilities in HTML coding, scripting, testing, deployment, and metrics reporting. Collaborated with marketing and content teams to ensure brand adherence and usability. Conducted Litmus testing and quality assurance for accuracy of text and images. Increased engagement with interactive and visually appealing email templates. Maintained documentation to facilitate smooth handoffs between teams.
Email Developer at US Department of Education
May 31, 2021 - July 9, 2025Developed and validated 508-compliant and responsive HTML email templates using Adobe Campaign. Managed multiple projects with strict deadlines, established clear milestones, and collaborated with team members to resolve issues and apply best practices consistently across releases.
Senior Developer at Apple
May 31, 2020 - July 9, 2025Developed and tested global email marketing communications including iPhone and credit card promotions delivered in multiple languages to over 1 billion recipients. Set project milestones, ensured timely completion and quality outcomes, resolved issues collaboratively, authored code fixes, and QA tested software products for scalability and reliability.
Senior Email Developer at Albertsons Companies
May 31, 2019 - July 9, 2025Collaborated with content and marketing teams to align brand use and usability within Salesforce Marketing Cloud. Built 508-compliant email templates using HTML, CSS, and AMPscript, boosted engagement with personalized responsive designs, and tested emails using Litmus for deliverability and quality assurance.
Senior Email Developer at Delta Dental Insurance
May 31, 2018 - July 9, 2025Worked with marketing and content teams to drive usability and adherence to branding via Adobe Campaign. Developed a library of reusable email components, collaborated on copywriting for improved open rates, tested all campaigns through Litmus and QA, and designed mobile-friendly and accessible emails to enhance subscriber experience.
Front-End UI Developer at Norse
June 30, 2015 - July 9, 2025Sent email campaigns using Marketo; enhanced user experience with innovative and responsive UI designs; conducted comprehensive testing to identify and fix bugs ensuring smooth interface; stayed current with industry trends and technologies; worked closely with product managers to refine and translate requirements into functional designs.
Digital Developer at Epsilon
April 30, 2014 - July 9, 2025Built email campaigns for major clients such as Dell, American Express, and the NFL. Managed and administered content on WordPress sites for clients, ensuring continuous content delivery and maintenance.
Marketing Specialist II at Intuit, Mountain View, CA
June 30, 2025 - July 9, 2025Managed nearly 1000 campaigns delivering 560 billion messages during tax season to ensure timely customer notices. Built email templates and modules for Braze and QA tested materials for performance across email clients including dark mode. Utilized Braze AI tools to target messages more effectively. Collaborated cross-functionally to align marketing and business objectives.
Digital Marketing Manager at San Francisco Comedy Competition, San Rafael, CA
January 1, 2008 - PresentDeveloped and executed digital marketing strategies to improve brand visibility, resulting in 127% organic traffic growth and increased event attendance by 73%. Led email development achieving 61% open rates and 7-9% click-through rates. Managed SEO, image creation with Photoshop enhanced by AI, QA testing, and social media advertising campaigns on Facebook and Instagram.
Digital Marketing Developer at Empower Pharmacy, Houston, TX
December 31, 2023 - July 9, 2025Implemented Pardot integration to optimize outreach, increasing patient engagement and new doctor leads by 20%. Managed multiple Salesforce Marketing Cloud campaigns including AMPscript, landing pages, forms, testing, and metrics. Conducted QA testing with Litmus and optimized marketing materials with Photoshop using AI enhancements.
Digital Marketing Specialist at Samsung Electronics, Ridgefield Park, NJ
March 31, 2023 - July 9, 2025Managed multiple Adobe Campaign email campaigns including HTML coding, scripting, testing, deployment, and metrics. Collaborated with content and marketing teams to enhance brand consistency and usability. Performed QA testing with Litmus and improved user engagement with interactive email templates. Maintained thorough documentation for effective project handoffs.
Email Developer at US Department of Education, Washington, DC
May 31, 2021 - July 9, 2025Developed and validated responsive, 508-compliant email templates using Adobe Campaign. Managed multiple projects simultaneously with clear milestone goals and timely delivery. Collaborated with team members to resolve issues and maintain best practices across releases.
Senior Developer at Apple, Sunnyvale, CA
May 31, 2020 - July 9, 2025Developed and tested emails for global marketing campaigns including iPhone sales and credit card promotions. Created emails in multiple languages for a worldwide audience of 1 billion. Maintained project milestones for timely releases, collaborated on problem resolution, and performed QA testing and deployment of scalable and highly available software products.
Senior Email Developer at Albertsons Companies, Pleasanton, CA
May 31, 2019 - July 9, 2025Collaborated strategically with marketing teams to build 508-compliant, responsive email templates using HTML, CSS, and AMPscript. Improved engagement through personalization and interactive designs while ensuring consistent branding. Conducted thorough Litmus testing and QA for email deliverability, text, and images.
Senior Email Developer at Delta Dental Insurance, San Francisco, CA
May 31, 2018 - July 9, 2025Led development of reusable email components within Adobe Campaign. Worked with copywriters to craft compelling subject lines, improving open rates. Ensured accessibility and mobile-friendly content. Performed comprehensive Litmus testing and QA to maintain high-quality campaigns.
Front-End UI Developer at Norse, San Mateo, CA
June 30, 2015 - July 9, 2025Sent email campaigns via Marketo. Enhanced user experience with responsive UI designs. Conducted thorough testing and debugging. Kept updated on industry trends and collaborated closely with product managers to refine project requirements and deliver smooth end-user experiences.
Digital Developer at Epsilon, San Francisco, CA
April 30, 2014 - July 9, 2025Built email campaigns for major clients such as Dell, American Express, and the NFL. Administered and managed client WordPress websites.
Marketing Specialist II at Intuit
June 30, 2025 - July 9, 2025Sent nearly 1000 campaigns comprising 560 billion messages during tax season to deliver timely customer notices. Built email templates and modules for Braze and performed QA to ensure performance across email clients and dark mode. Utilized Braze AI tools to focus messaging. Worked closely with cross-functional teams to align marketing objectives with business goals.
Digital Marketing Manager at San Francisco Comedy Competition
January 1, 2008 - PresentDeveloped and implemented comprehensive digital marketing strategies increasing organic website traffic by 127% and event attendance by 73%. Directed email campaigns achieving 61% open rate and 7-9% click-through rate for ticket sales. Managed SEO, image creation with Photoshop using AI tools, and QA of marketing materials. Coordinated social media ads for event promotion.
Digital Marketing Developer at Empower Pharmacy
December 31, 2023 - July 9, 2025Executed Pardot integration strategy, boosting patient engagement and increasing new doctor leads by 20%. Managed multiple email campaigns in Salesforce Marketing Cloud and Pardot, including AMPscript coding, landing pages, forms, testing, and reporting. Performed QA with Litmus and optimized marketing materials using Adobe apps.
Digital Marketing Specialist at Samsung Electronics
March 31, 2023 - July 9, 2025Managed multiple email campaigns using Adobe Campaign with HTML coding, scripting, testing, and deployment. Collaborated with teams to maintain brand adherence and usability. Enhanced user engagement through interactive templates and ensured quality with thorough testing. Documented processes for handoffs between design, development, and deployment.
Email Developer at US Department of Education
May 31, 2021 - July 9, 2025Developed responsive, 508-compliant HTML email templates in Adobe Campaign. Managed multiple projects under tight deadlines and set development milestones. Collaborated with team members to address issues and implement best practices.
Senior Developer at Apple
May 31, 2020 - July 9, 2025Developed and tested emails for global marketing campaigns, including iPhone sales and credit card promotions. Delivered multilingual emails to over 1 billion recipients. Managed project milestones, resolved issues, authored code fixes, and performed QA tests for scalable software products.
Senior Email Developer at Albertsons Companies
May 31, 2019 - July 9, 2025Collaborated with content and marketing teams to create 508-compliant, personalized email templates using HTML, CSS, and AMPscript in Salesforce Marketing Cloud. Enhanced campaign performance with responsive design and interactive elements. Ensured branding consistency and conducted QA with Litmus.
Senior Email Developer at Delta Dental Insurance
May 31, 2018 - July 9, 2025Worked with marketing teams using Adobe Campaign to develop reusable email components. Crafted engaging subject lines to improve open rates. Tested campaigns for content accuracy and enhanced subscriber experience with mobile-friendly, accessible designs.
Front-End UI Developer at Norse
June 30, 2015 - July 9, 2025Created email campaigns with Marketo, improving user experience through innovative responsive UI designs. Conducted thorough bug testing and collaborated with product managers to refine requirements, translating them into functional designs.
Digital Developer at Epsilon
April 30, 2014 - July 9, 2025Built email campaigns for clients such as Dell, American Express, and the NFL. Managed WordPress content for client sites.
Education
Welding Technology Program at Laney College
January 1, 0000 - January 1, 0000Communication and Media Studies at Seattle Central College
January 1, 0000 - January 1, 0000Welding Technology Program at Laney College, Oakland, CA
January 1, 2000 - December 31, 2000Communication and Media Studies at Seattle Central College, Seattle, WA
January 1, 2000 - December 31, 2000Welding Technology Program at Laney College, Oakland, CA
January 1, 0000 - January 1, 0000Communication and Media Studies at Seattle Central College, Seattle, WA
January 1, 0000 - January 1, 0000Qualifications
Certifications for Braze platform
January 11, 2030 - July 9, 2025Certifications for Salesforce Marketing Cloud
January 11, 2030 - July 9, 2025Certifications for Braze platform
January 11, 2030 - July 9, 2025Certifications for Salesforce Marketing Cloud
January 11, 2030 - July 9, 2025Braze platform certification
January 11, 2030 - July 9, 2025Salesforce Marketing Cloud certification
January 11, 2030 - July 9, 2025Industry Experience
Software & Internet, Media & Entertainment, Government, Financial Services, Healthcare, Retail, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Hire a Digital Marketer
We have the best digital marketer experts on Twine. Hire a digital marketer in Emeryville today.