Available to hire
I’m a seasoned technology leader with over 30 years of experience driving digital innovation—from the early days of the Internet to today’s cutting-edge advancements. Evolving from a hands-on web developer and IT consultant to a strategic technology executive, I possess deep technical expertise in web/app development, UI/UX design, e-commerce, digital marketing, and project management.
Today, as Head of Technology at REBL, I lead a global, distributed team to execute our tech vision, spearhead AI integration across the organization, and oversee the development of a custom ERP system that streamlines operations and fuels business growth.
Skills
Language
English
Fluent
French
Beginner
Portuguese
Beginner
Work Experience
Head of Technology at REBL
January 1, 2022 - May 31, 2026Lead a global, distributed team in defining and executing the company’s technology vision. Drive the AI Integration initiative to embed artificial intelligence across processes. Oversee the design and implementation of a custom ERP system to streamline operations. Collaborate closely with Sales to shape innovative products and services.
Director of Technology at VERBAL+VISUAL
November 1, 2023 - December 31, 2024Directed technical strategy for a Shopify Plus e-commerce agency specializing in immersive digital experiences. Managed cross-functional teams to deliver high-quality website redesigns, migrations, and system optimizations. Served as the primary technical liaison on to ensure transparent communication and robust support for clients.
Director of E-Commerce Engineering at FLOYD
August 1, 2021 - January 31, 2023Led the e-commerce engineering team for a major Shopify store, aligning technical initiatives with business goals. Oversaw development of custom Shopify and Shopgun themes, along with optimizations for existing sites. Managed risk, integration, and end-to-end project delivery to ensure scalable, user-centric online solutions.
IT Consultant at AVANFEEL
January 1, 2005 - December 31, 2020Delivered diverse IT projects across sectors including crypto & mobile, e-commerce, and digital media. Implemented solutions such as token / payment gateway integrations, custom CRM / ERP systems, and transport logistic platforms. Advised international clients and contributed to over 100 web projects and startups, driving digital transformation.
Software Engineer at Elace Media
January 1, 2012 - February 28, 2013Developed innovative HTML5 applications, including multiplayer games and Facebook-integrated projects. Managed both frontend and backend development to ensure robust performance and seamless integration.
Chief Technology Officer at EVA
January 1, 1999 - December 31, 2005Oversaw the IT department in the early stages of digital content and UI design using HTML, CSS, ASP, and SQL.
Founder & CTO at TU2IS.COM
January 1, 1999 - December 31, 2002Founded Uruguay’s first photo social network during the dot-com era, managing all technical aspects.
Junior Editor at EL SITIO
January 1, 1999 - December 31, 2001Contributed to content development and early digital media, laying the foundation for future technology work.
Education
Course: Improving Deep Neural Networks: Hyperparameter tuning, Regularization and Optimization at Coursera (deeplearning.ai)
January 1, 2019 - December 31, 2019Course: Introduction to Cyber Attacks at Coursera - New York University
January 1, 2018 - December 31, 2018Course: Bitcoin and Cryptocurrency Technologies at Princeton University (Coursera)
January 1, 2017 - December 31, 2017Course: Introduction to Meteor.js Development at University of London (Coursera)
January 1, 2016 - December 31, 2016Engineering in Telecommunications at Universidad ORT - Montevideo, Uruguay
January 1, 2002 - December 31, 2008PREU School at PREU School - Montevideo, Uruguay
January 1, 2001 - December 31, 2002Stella Maris School at Stella Maris School - Montevideo, Uruguay
January 1, 1997 - December 31, 1999St Patrick’s School at St Patrick’s School - Montevideo, Uruguay
January 1, 1994 - December 31, 1996Champagnat School at Champagnat School - Buenos Aires, Argentina
January 1, 1986 - December 31, 1993Qualifications
Course: Improving Deep Neural Networks: Hyperparameter tuning, Regularization and Optimization
January 1, 2019 - December 31, 2019Course: Introduction to Cyber Attacks
January 1, 2018 - December 31, 2018Course: Bitcoin and Cryptocurrency Technologies
January 1, 2017 - December 31, 2017Course: Introduction to Meteor.js Development
January 1, 2016 - December 31, 2016Engineering in Telecommunications
January 1, 2002 - December 31, 2008PREU School
January 1, 2001 - December 31, 2002Stella Maris School
January 1, 1997 - December 31, 1999St Patrick’s School
January 1, 1994 - December 31, 1996Champagnat School
January 1, 1986 - December 31, 1993Industry Experience
Software & Internet, Professional Services, Computers & Electronics
Skills
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