Zaffarullah

Available to hire

I am a hybrid tech professional at the intersection of AI automation, web development, SEO & GEO strategy, and full stack WordPress development.

About

I am a hybrid tech professional at the intersection of AI automation, web development, SEO & GEO strategy, and full stack WordPress development. I build high conversion websites, automate manual workflows, and implement search optimized, data-driven marketing strategies. Whether launching a chatbot, architecting a Make.com workflow, or rewriting a slow loading site into a lean SEO asset, I bring a systems thinking mindset that simplifies growth for businesses.
Hands-on with: Python, PHP, Zapier, Make.com, WordPress (themes+
plugins), GA4, Facebook Pixel, ChatGPT API, Gemini API, Gemin CLI, Cursor, Docker, Git, MySQL, vector databases,
On-Page SEO Audits, and Page Speed Optimization.

  • 17 years' experience
  • Joined July 2025

Languages

  • EnglishFluent
  • PortugueseIntermediate

Industry experience

  • Software & Internet
  • Travel & Hospitality
  • Real Estate & Construction
  • Retail
  • Media & Entertainment
  • Professional Services
  • Education

More experts

Work experience· 15 roles

AI Automation Specialist / WordPress Developer · Leguas Aclamadas Unip LDAJan 2023 – Present · 3 yrs 11 mos

Led AI-driven automation for clients using Python, Zapier, and Make.com; reduced repetitive tasks by up to 80%. Built SEO-optimized WordPress websites and performance plugins to boost Core Web Vitals. Increased organic traffic by 120% for a hospitality client via a 30-point SEO sprint and technical fixes. Created custom WhatsApp and Messenger bots and delivered GPT-compliant chat interfaces and web hooks integrated with NLP models.

AI Automation & SEO Specialist | WordPress Developer · Leguas Aclamadas Unip LDAJan 2023 – Present · 3 yrs 11 mos

Developed AI driven automation systems for clients using Python, Zapier, and Make.com, reducing repetitive tasks by up to 80%. Built SEO-optimized WordPress websites and performance plugins to boost load speed and Core Web Vitals. Increased organic traffic by 120% for a hospitality client via a 30-point SEO sprint and technical fixes. Created custom WhatsApp and Messenger bots, cutting support tickets by 50%. Delivered GDPR-compliant chat interfaces and webhooks integrated with NLP models.

Manager & CTO · Green Pastures LandscapeDec 2022 – Jul 2025 · 2 yrs 8 mos

Digitally transformed the business by leading the development of a full-stack WordPress website with e-commerce features. Deployed SEO campaigns that drove qualified traffic and increased service leads in the UAE landscaping niche. Launched PPC and social media ad campaigns across Google Ads and Meta platforms. Designed and implemented AI tools and estimators for landscaping and construction project bids. Researched competitive products and built custom quote calculators and automated client-facing forms.

CTO & Manager · Green Pastures LandscapeJan 2022 – Sep 2025 · 3 yrs 9 mos
E-commerce Manager & Web Developer · TastecapadeDec 2018 – Jul 2025 · 6 yrs 8 mos
General Manager & CTO · Green Pastures LandscapeJan 2018 – Dec 2022 · 5 yrs
Commerce Manager & Web Developer · TastecadeJan 2018 – Sep 2025 · 7 yrs 9 mos
Senior Web Developer · Ecogreen PrintsDec 2015 – Jul 2025 · 9 yrs 8 mos

Education· 8

MBA · University of Sindh2009 – 2011
BCIT · University of Sindh2001 – 2004
MBA · University of Sindh2009 – 2011
Computer & Information Technology · BCIT2001 – 2004

Certifications and awards· 6

Appreciation Award for Editorial Excellence2008
Oral Communication & Presentation Skills2010
Oral Communication & Presentation Skills2010 – 2025
Full-Stack WordPress with AI Estimators and SEO for Lead Generation2010 – 2025

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