Hi, I’m Zoe D. Scott, a Social Media & Digital Marketing Specialist based in Barcelona with 5+ years of experience helping consumer, lifestyle, and international brands grow across the U.S. and Europe. I blend content creation, analytics, and performance marketing to drive engagement and measurable results, from follower growth to revenue impact. While studying for an MSc in International Digital Marketing (to be completed in 2026), I’m advancing UX, SEM, and AI-driven marketing strategies. I thrive in remote, cross-functional teams and am eager to bring a data-driven, strategic mindset to a boutique construction company to boost online visibility and generate high-quality leads.

Zoe D. Scott

Hi, I’m Zoe D. Scott, a Social Media & Digital Marketing Specialist based in Barcelona with 5+ years of experience helping consumer, lifestyle, and international brands grow across the U.S. and Europe. I blend content creation, analytics, and performance marketing to drive engagement and measurable results, from follower growth to revenue impact. While studying for an MSc in International Digital Marketing (to be completed in 2026), I’m advancing UX, SEM, and AI-driven marketing strategies. I thrive in remote, cross-functional teams and am eager to bring a data-driven, strategic mindset to a boutique construction company to boost online visibility and generate high-quality leads.

Available to hire

Hi, I’m Zoe D. Scott, a Social Media & Digital Marketing Specialist based in Barcelona with 5+ years of experience helping consumer, lifestyle, and international brands grow across the U.S. and Europe. I blend content creation, analytics, and performance marketing to drive engagement and measurable results, from follower growth to revenue impact.

While studying for an MSc in International Digital Marketing (to be completed in 2026), I’m advancing UX, SEM, and AI-driven marketing strategies. I thrive in remote, cross-functional teams and am eager to bring a data-driven, strategic mindset to a boutique construction company to boost online visibility and generate high-quality leads.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Spanish; Castilian
Intermediate
Catalan; Valencian
Beginner

Work Experience

Marketing Lead at Applied Mobility Devices
January 1, 2023 - Present
Directe d all marketing initiatives & communications for product launches across U.S., U.K., and Canadian markets, supporting both retail and direct-to-consumer growth. Created branded deliverables for QVC, TSC, and retail partners, contributing to successful on-air campaigns and repeat bookings. Oversaw full Shopify website redesign, enhancing product presentation, navigation, and customer experience. Produced packaging, instructions, and collateral for international distribution, ensuring consistency across markets. Managed global customer engagement systems, maintaining high satisfaction levels, corporate communications, and strengthening retention.
Social Media Manager at Freelance / Personal Brand
November 1, 2024 - Present
Produced and published organic strategy short-form video, motion graphics, carousels, and stories that drove audience growth and brand visibility from 900 to 10K followers in under a year (0 paid promotion). Increased average post views to 15,000+, with consistent international reach and engagement. Drove 2.5M+ monthly profile views in August 2025, boosting awareness and funneling traffic through analytics-driven optimization and KPI tracking. Built collaborations and brand strategies that strengthened community trust and expanded audience reach.
Marketing & Project Manager at International Soccer Development Group (ISDG)
March 1, 2023 - May 1, 2025
Directed all marketing and social media efforts, including content calendars, campaign execution, and community engagement. Designed and launched two websites with registration and payment integrations, improving user experience and conversion. Produced all digital assets (graphics, videos, promotional materials) for social, email, and web campaigns. Managed email communications and stakeholder updates, ensuring clear engagement with parents and partner clubs. Coordinated partnership meetings with Atlé tico de Madrid, enhancing brand awareness and credibility in international markets.
Social Media Coordinator at Christian Planner
March 1, 2023 - July 1, 2023
Launched the company’s first brand ambassador program, recruiting and onboarding affiliate partners and creators with agile communication. Produced social content and began integrating ambassador-generated content across brand channels.
Social Media Coordinator at Cynergy, Inc.
February 1, 2018 - August 1, 2021
Created and managed all social content for the brand, including graphics, posts, and campaigns. Wrote copy and moderated engagement for a 40,000+ member Facebook community. Produced monthly email newsletters and marketing campaigns, driving ongoing audience engagement.
Social Media Manager at Remote
November 1, 2024 - Present
Produced and published organic strategy short-form video, motion graphics, carousels, and stories that grew the audience from 900 to 10,000 followers in under a year (0 paid promotion). Increased average post views to 15,000+, expanded international reach, and collaborated with brand partners to strengthen brand visibility.
Social Media Coordinator at Cyn Energy, Inc.
February 1, 2018 - August 31, 2021
Created and managed all social content for the brand, including graphics, posts, and engagement for a 40,000+ member Facebook community. Produced monthly email newsletters and marketing campaigns to drive ongoing audience engagement.

Education

MSc, International Digital Marketing (expected 2026) at ESCI-UPF International Business School, Barcelona, Spain
January 11, 2030 - January 1, 2026
BSc, Nursing at University of Cincinnati, Ohio, USA
August 19, 2013 - May 26, 2017

Qualifications

Google Ads Certification
January 1, 2025 - December 11, 2025
Google Display Ads Certification
January 1, 2025 - December 11, 2025
Google Search Ads Certification
January 11, 2030 - December 11, 2025
Google Display Ads Certification
January 11, 2030 - December 11, 2025

Industry Experience

Media & Entertainment, Retail, Real Estate & Construction, Software & Internet, Professional Services