Zoe Lee Lumsden
I am Zoe Lee Lumsden, a Senior WordPress & Digital Solutions Specialist with over 15 years of experience driving technical and marketing growth across global brands.
About
I am Zoe Lee Lumsden, a Senior WordPress & Digital Solutions Specialist with over 15 years of experience driving technical and marketing growth across global brands. I specialize in full-stack WordPress development, hosting administration, plugin customization, and SEO, while also shaping content strategy and e-commerce management to deliver end-to-end digital experiences.
Remote-ready and result-focused, I partner with international clients to align marketing and technology, optimize performance, and scale brands through data-driven campaigns, UX-focused design, and proactive communication.
- 16 years' experience
- Joined July 2025
Industry experience
- Software & Internet
- Retail
- Media & Entertainment
- Professional Services
- Telecommunications
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Work experience· 25 roles
Digital Marketing and E-commerce Strategist driving global campaigns, Shopify store management, SEO/SEM, and content marketing across international markets. Created targeted social media and email campaigns, optimized website performance, and implemented analytics to increase traffic, engagement, and sales. Led global social media strategy (Meta, Google), managed Shopify operations, oversaw SEO/SEM, and coordinated multi-market campaigns with compliance considerations.
Digital Marketing & E‑commerce Strategist driving global campaigns, Shopify store management, SEO/SEM, and content marketing. Develop targeted social media and email campaigns, optimize websites, and implement analytics to increase traffic, engagement, and sales across international markets. Led seasonal promotions, landing pages, and multi‑market campaigns; maintained compliance and multi‑market policy alignment.
Digital Marketing & E-commerce Strategist driving global campaigns, Shopify store management, SEO/SEM, and content marketing. Created targeted social media and email campaigns, optimized websites, and implemented analytics to increase traffic, engagement, and sales across multiple international markets. Led campaigns for US/UK/Australia regions, managed discounts and bespoke page builds, and ensured brand consistency with multi-market compliance and reporting.
Education
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