Hi, I’m Dennis Nii Adu Ashianor, a dynamic Creative Director and Digital Marketing Specialist with over a decade in digital marketing and more than fifteen years in media production, cinematography, and content creation. I’ve helped brands grow, including driving a 50% lift in online sales for global franchises, and I love using AI tools and cinematic storytelling to sharpen brand positioning. Currently, I lead the creative operations at Akunapod, and I also teach as a university lecturer and mentor, sharing practical branding and digital communication strategies with aspiring professionals.

Dennis Nii Adu Ashianor

Hi, I’m Dennis Nii Adu Ashianor, a dynamic Creative Director and Digital Marketing Specialist with over a decade in digital marketing and more than fifteen years in media production, cinematography, and content creation. I’ve helped brands grow, including driving a 50% lift in online sales for global franchises, and I love using AI tools and cinematic storytelling to sharpen brand positioning. Currently, I lead the creative operations at Akunapod, and I also teach as a university lecturer and mentor, sharing practical branding and digital communication strategies with aspiring professionals.

Available to hire

Hi, I’m Dennis Nii Adu Ashianor, a dynamic Creative Director and Digital Marketing Specialist with over a decade in digital marketing and more than fifteen years in media production, cinematography, and content creation. I’ve helped brands grow, including driving a 50% lift in online sales for global franchises, and I love using AI tools and cinematic storytelling to sharpen brand positioning.

Currently, I lead the creative operations at Akunapod, and I also teach as a university lecturer and mentor, sharing practical branding and digital communication strategies with aspiring professionals.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Freelance Lecturer & Trainer at Universities & Workshops (Make We Talk Chale)
January 1, 2021 - Present
Deliver lectures and workshops on Digital Marketing, Cinematography, AI tools for creatives, and Website Development to university students and industry professionals. Designed and facilitated training modules tailored to academic institutions and creative groups, ensuring participants gain practical and industry-relevant skills. Mentored over 200 young professionals and students, equipping them with knowledge in content creation, branding, and digital communication strategies. Integrated real-world industry projects into lectures to bridge the gap between theory and practice, enhancing student employability.
Content Creator and Digital Adviser at Second Cup Ghana
January 1, 2019 - December 31, 2023
Designed and produced over 200 creative cards for promoting Second Cup Ghana's products, resulting in a 30% increase in customer engagement and brand awareness. Developed and implemented digital marketing strategies that led to a 50% increase in online sales and a 40% growth in social media followers within the first year. Collaborated with cross-functional teams on 10+ marketing campaigns, ensuring alignment with brand objectives and achieving a 25% increase in campaign effectiveness. Analyzed and optimized digital marketing performance metrics, resulting in a 20% improvement in conversion rates and a 15% increase in customer retention.
Co-founder & Brand Strategist at Brand Phoenix
January 1, 2019 - Present
Developed and executed innovative digital marketing strategies for prominent personalities, elevating their brand positioning and image branding. Created captivating content across multiple channels to showcase their unique identity and engage with audiences effectively. Led social media strategy and management, driving increased visibility, engagement, and follower growth for enhanced online presence.
Digital Motion Designer & Content Creator at Ministry of Information
January 1, 2019 - December 31, 2022
Produced and edited over 100 videos annually for the Ministry, resulting in a significant increase in social media engagement and reach. Implemented digital communication strategies for high-profile Ministry programs, including National Policy Summits, Town Hall Meetings, Amplified, World Press Freedom Day, Meet-the-Press Sessions, Nation Building Updates, and Minister’s Press Briefings. Conceptualized and executed video content that effectively conveyed key messages and initiatives, leading to a 30% increase in online audience participation. Utilized animation techniques to enhance content, contributing to a 50% improvement in government communication effectiveness. Tracked and analyzed video performance metrics, leading to a 25% increase in video engagement and shares.
Creative Director & Head of Creator Studio at Akunapod
January 1, 2024 - Present
Direct the artistic vision and operational workflow of the creator studio, lead a team of creators in producing high-end visual content and digital communication strategies, and oversee studio management to ensure a premium environment for media production and brand collaboration.
Freelance Lecturer & Trainer at Make We Talk Chale (Universities & Workshops)
January 1, 2021 - Present
Deliver workshops on AI tools for creatives, Digital Marketing, and Website Development; mentored over 200 young professionals in branding and digital communication strategies; facilitated training modules bridging theory and practice.
Content Creator & Digital Adviser at Second Cup Ghana
January 1, 2019 - January 1, 2023
Implemented digital strategies resulting in a 50% increase in online sales in the first year; produced 200+ creative assets, driving engagement and growth in followers and conversions.

Education

Bachelor of Arts in Public Relations and Digital Communication at Accra Technical University
January 1, 2023 - January 30, 2026
Diploma in Public Relations at Accra Technical University
January 1, 2019 - December 31, 2020
Certificate in Digital Marketing at Kofi Anang Advanced Information Technology Institute
January 1, 2018 - December 31, 2019
Professional Certificate in Media Practice at e.tv Academy (Global Media Alliance Group)
January 1, 2014 - December 31, 2018
Bachelor of Arts in Public Relations and Digital Communication at Accra Technical University
January 1, 2023 - January 1, 2025
Diploma in Public Relations at Accra Technical University
January 1, 2019 - January 1, 2021
Certificate in Digital Marketing at Kofi Annan Advanced IT Institute
January 1, 2018 - January 1, 2019
Professional Certificate in Media Practice at e.tv Academy
January 1, 2014 - January 1, 2018

Qualifications

Professional Certificate in Media Practice
January 1, 2014 - January 1, 2018
Certificate in Digital Marketing
January 1, 2018 - January 1, 2019

Industry Experience

Media & Entertainment, Education, Professional Services, Government