Papua New Guinea’s government creates awareness with International Visitor Survey campaign

Red k played a pivotal role in a collaborative effort with a focus on comprehensive awareness, marked by the PNG International Visitor Survey campaign. This strategic initiative not only aimed to gather crucial insights but also utilised visitor data to forecast trends and plan for greater outreach on an international scale. Additionally, red k undertook the creation of a distinctive brand identity, ensuring a strong and memorable presence in the target market. Information design, including captivating infographics, was designed to convey complex data in a visually engaging manner. The process involved meticulous storyboarding and scripting, setting the stage for the subsequent stages of animation and video production. Red k paid careful attention to sound effects and audio elements, enhancing the overall impact of the content. Furthermore, local language narration and captioning were thoughtfully incorporated to ensure accessibility and engagement for a diverse audience. This integrated approach showcases Red k’s proficiency in transforming information into compelling, multimedia experiences that leave a lasting impression. #illustrator #designer #infographic #animation

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