SUSHI RESTAURANT

The visual identity draws inspiration from both traditional Japanese artistic techniques (ink painting, woodblock prints), the rolling landscapes of the regions explored, and the diverse textures and material used in dish preparation (nori seaweed, soy sauce, fish/seafood flesh, compacted rice…). As a result, the brand identity is both organic and structured, brought to life the PicNic and SpaceMono typefaces, which created a perfect blending balance between tradition and modernity.

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