Available to hire
I’m Mark Bernhardt, a builder of web apps, APIs, and data-driven solutions with 27+ years in the field. I enjoy transforming ideas into working software, writing clear specs, and delivering practical results by collaborating with teams across roles, from SVPs to developers.
I value relationships with clients and their customers, helping them solve challenges and scale. I’ve led projects, written press content, and built tools—from direct marketing portals to manufacturing data consolidations—always focusing on usable design and reliable engineering.
Skills
Experience Level
Expert
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Intermediate
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Beginner
Language
English
Fluent
Work Experience
Owner at SMBworks, LLC
March 1, 2019 - PresentLead collaborator and strategist delivering web/mobile apps, APIs, and email/direct marketing capabilities. In the first year, conducted Facebook Ads campaigns with strong engagement, developed custom-targeted audiences, and expanded email marketing initiatives. Led efforts to extend an award-winning web application with an API for a mobile companion, and helped consolidate product information into a centralized database with exportable price lists for distributors and internal sales teams.
Partner, Business Analyst, Experience Architect at GS Marketing Group, Inc.
April 1, 2003 - February 28, 2019Technologist within a marketing-focused firm, responsible for DevOps for a direct mail portal (> $10M in sales; 28M pieces mailed/year), and for integrating four enterprise-scale systems. Contributed to writing and editing client content and press materials, learned marketing processes, and supported client-facing work.
Senior Developer at Webpromotion
August 1, 1998 - April 1, 2003Technology partner to Webpromotion; contributed to building web/mobile interactive features and supporting direct marketing projects.
Owner at Periapsis
August 1, 1998 - April 1, 2003Entrepreneurship with a focus on UI design and development; built interactive browser-based data stores, prototyped server-side portals (ASP), and created an IP-management portal spanning global users. Developed a keyword-permutation tool that queried online thesauri and Google Ads to optimize long-tail keyword phrases for advertising.
Education
B.S. in Physics at University of Wisconsin-Parkside
January 1, 1992 - January 1, 1996Master's Study in Physics at University of Wisconsin-Parkside
January 1, 1996 - January 1, 1998Honors Diploma at G.N. Tremper High School
January 1, 1989 - January 1, 1992Qualifications
Industry Experience
Software & Internet, Professional Services, Manufacturing, Media & Entertainment, Retail
Skills
Experience Level
Expert
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Beginner
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