I am a senior eCommerce consultant and technical leader with nearly 30 years of experience architecting and delivering high-performance digital platforms. I partner with organisations to solve complex technical challenges, stabilise critical programmes, and build scalable commerce ecosystems that support long-term growth. Specialising in Magento and Shopify, I bring deep expertise across platform architecture, systems integration, infrastructure strategy, and performance engineering. I am frequently trusted to step into high-stakes environments - turning around underperforming projects, guiding technical direction, and aligning engineering delivery with commercial objectives. My leadership style is pragmatic and outcomes-focused. I operate comfortably at both strategic and hands-on levels, providing clarity where complexity exists and ensuring technology decisions drive measurable business value.

Nigel Boulton

I am a senior eCommerce consultant and technical leader with nearly 30 years of experience architecting and delivering high-performance digital platforms. I partner with organisations to solve complex technical challenges, stabilise critical programmes, and build scalable commerce ecosystems that support long-term growth. Specialising in Magento and Shopify, I bring deep expertise across platform architecture, systems integration, infrastructure strategy, and performance engineering. I am frequently trusted to step into high-stakes environments - turning around underperforming projects, guiding technical direction, and aligning engineering delivery with commercial objectives. My leadership style is pragmatic and outcomes-focused. I operate comfortably at both strategic and hands-on levels, providing clarity where complexity exists and ensuring technology decisions drive measurable business value.

Available to hire

I am a senior eCommerce consultant and technical leader with nearly 30 years of experience architecting and delivering high-performance digital platforms. I partner with organisations to solve complex technical challenges, stabilise critical programmes, and build scalable commerce ecosystems that support long-term growth. Specialising in Magento and Shopify, I bring deep expertise across platform architecture, systems integration, infrastructure strategy, and performance engineering.

I am frequently trusted to step into high-stakes environments - turning around underperforming projects, guiding technical direction, and aligning engineering delivery with commercial objectives. My leadership style is pragmatic and outcomes-focused. I operate comfortably at both strategic and hands-on levels, providing clarity where complexity exists and ensuring technology decisions drive measurable business value.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

English
Fluent

Work Experience

Shopify Developer at MSQ Partners (TurtleWax)
January 1, 2025 - Present
Delivered Shopify storefront development and optimization for Turtle Wax, integrating with ERP and order management to support scalable online sales.
Magento Support Analyst at Wunderman Thompson (AkzoNobel)
January 1, 2023 - January 1, 2024
Provided Magento platform support, troubleshooting, feature enhancements, and architectural guidance to stabilise critical commerce initiatives.
Magento Consultant at Natural History Museum
January 1, 2021 - January 1, 2023
Led Magento implementation and optimization initiatives, integrating ERP and logistics processes to streamline operations and improve customer experience.
Magento Consultant at The Furniture Market
January 1, 2018 - January 1, 2021
Designed and delivered Magento-based eCommerce architecture with ERP and logistics integrations, focusing on conversion optimization and scalability.
Lead Magento Developer at Apollo Tyres
January 1, 2016 - January 1, 2017
Led Magento development, integration planning, and performance tuning for large-scale B2B/B2C storefronts with complex ERP linkage.
Magento Developer at Silentnight / Coop
January 1, 2017 - January 1, 2017
Developed Magento solutions for consumer furniture retail, implementing features and integrations to stabilize and scale commerce operations.
Magento Developer at Staffordshire University
January 1, 2015 - January 1, 2015
Academic project delivery of Magento-based eCommerce solutions; contributed to education-focused digital commerce initiatives.
Platform Delivery at Official Products (Top Gear Merchandise)
January 1, 2006 - January 1, 2016
Delivered platform capabilities for top gear merchandise using Magento/Shopify-centric approaches, enabling multi-channel sales and ERP integrations.
Shopify Developer at MSQ Partners
January 1, 2025 - Present
Shopify Developer for Turtle Wax project via MSQ Partners.

Education

Add your educational history here.

Qualifications

Magento 1 Certified Developer
January 11, 2030 - April 15, 2026
Magento 1 Certified Frontend Developer
January 11, 2030 - April 15, 2026
Magento 1 Certified Solution Specialist
January 11, 2030 - April 15, 2026
Magento 2 Certified Solution Specialist
January 11, 2030 - April 15, 2026
Magento 2 Certified Associate Developer
January 11, 2030 - April 15, 2026
Magento 2 Certified Frontend Developer
January 11, 2030 - April 15, 2026
Shopify Development Fundamentals
January 11, 2030 - April 15, 2026
Shopify Liquid Storefronts for Theme Developers
January 11, 2030 - April 15, 2026
Shopify Solution Planning Fundamentals
January 11, 2030 - April 15, 2026
On-Page SEO and AI Search Essentials with Semrush
January 11, 2030 - April 15, 2026
Technical SEO and AI Search Essentials with Semrush
January 11, 2030 - April 15, 2026
SEO Essentials with Semrush
January 11, 2030 - April 15, 2026
Magento 1 Certified Developer
January 11, 2030 - April 15, 2026
Magento 1 Certified Frontend Developer
January 11, 2030 - April 15, 2026
Magento 1 Certified Solution Specialist
January 11, 2030 - April 15, 2026
Magento 2 Certified Solution Specialist
January 11, 2030 - April 15, 2026
Magento 2 Certified Associate Developer
January 11, 2030 - April 15, 2026
Magento 2 Certified Frontend Developer
January 11, 2030 - April 15, 2026
Shopify Development Fundamentals
January 11, 2030 - April 15, 2026
Shopify Liquid Storefronts for Theme Developers
January 11, 2030 - April 15, 2026
Shopify Solution Planning Fundamentals
January 11, 2030 - April 15, 2026
On-Page SEO and AI Search Essentials with Semrush
January 11, 2030 - April 15, 2026
Technical SEO and AI Search Essentials with Semrush
January 11, 2030 - April 15, 2026
SEO Essentials with Semrush
January 11, 2030 - April 15, 2026

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment