Avena Beer — Illustrated Label Design for Brewskey Pub

Label illustration for Avena Beer, a craft ale created by Brewskey Pub.

The artwork features a mad scientist brewer experimenting with flavors, hops, and chemistry — a visual metaphor for the creative process behind every handcrafted beer.

The goal was to mix humor, craftsmanship, and visual storytelling in a way that stands out on crowded shelves while communicating the pub’s playful and experimental identity.

I designed the label entirely in Adobe Illustrator, combining expressive linework with vintage textures and a warm oat-based color palette.

The project also included:
• Typography system for brand consistency
• Can and bottle mockups for marketing use
• Vector-ready illustration for print and merch applications

🔗 See more illustration and packaging work on rocketshark.uk

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