2D Animation - Align Software Explainer Animation

In this is a 2D product animation I created for my client, Improve Group, Inc., of Albuquerque, NM, I collaborated with the company’s marketing team, creating the animation from concept to video, involving: creating the storyboard, 2D assets, animatic, rough animation, and ultimately the finished 2D video. I also outsourced the voice talent for narration.
My contributions were:

• Conceptual and storyboard art (freehand art)
• 2D assets used in the animation (using Adobe Illustrator and Photoshop)
• Animating the characters and assets (using After Effects and Maya)
• Scene setup (using 2D software After Effects)
• IG Align logo (as a separate assignment)
• Compositing animation, along with voice track, music, text, and effects (using After Effects)
• Rendering and delivery of final animation video (After Effects)